Trade Show TalesBlog

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Classic Exhibits Inc. | A Glimpse Into Our Production Capabilities

January 10th, 2018 COMMENTS

If you are in the trade show business, as a designer, builder, marketer, general contractor, etc., you often get a puzzled look when someone asks, “What do you do?” It can be frustrating, particularly if the person asking has never attended a large trade show (as opposed to a home and garden show or craft fair).

Now imagine you are a Classic Exhibits employee. How frustrating would it be to get that same question from a Classic Exhibits Distributor. For example, “Don’t you build portable hybrid displays?” Yes we do… but we also build custom modular, custom, iPad stands, charging stations, LED lightboxes, and even hanging signs. We design and build what you ask us to build. Sometimes it’s a table top, but more often, it’s a highly customized display for a trade show, retail store, event, or corporate environment.

It’s a New Year and Time for Resolutions

This year, my #1 resolution is to do a much better job of communicating our capabilities. That way, I don’t have to kill you when you visit our shop and say, “Oh, I didn’t know you did that!” Please watch the video below which shows our extensive production capabilities. The life you save may be yours. 😉

–Mel White
mel@classicexhibits.com
http://www.linkedin.com/in/melmwhite

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Classic Exhibits Inc. designs and manufacturers portable, modular, hybrid, and custom exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

Happy New Year! Annual Letter from Kevin Carty

January 8th, 2018 COMMENTS

2018 Annual Letter from Kevin Carty

2018 Annual Letter from Kevin Carty

2018 Annual Letter from Kevin Carty

New Faces and New Designs from Classic Rental Solutions

December 23rd, 2017 COMMENTS

JessicaMarchant

Happy New Year!

We are celebrating with new faces, new designs, and a New Year promotion (coming in early January).

Classic Rental Solutions welcomes Jessica Marchant (No, she’s not French, but she does have a Southern accent). Jessica was kind enough to share a little about her roots, experience, and personality in this interview.

What is your home town?

Charleston, South Carolina

BeachComparisonBest part about South Carolina?

The beaches are beautiful. They’re very tropical and the water is always warm.

How do you like the Oregon coast?

[Laughs] No comment.

What brought you to the Northwest?

To be completely honest, it was pretty random. My husband traveled through Portland on a train and really liked it. He wanted to move somewhere with water, and I wanted to be near mountains, so it was a great compromise. Plus, we really like the Cascade Mountains.

How did you find out about Classic Exhibits?

I found out about Classic through Eco-Systems Sustainable Exhibits, when they had an available project management position. I was really intrigued by the design elements and was offered a position with the rental team.

Leon 2[2]What is your educational background?

I got my Masters in Design Management at Savannah College of Art & Design (SCAD), which is the second largest design school in the world. There was a focus on branding and business strategy. While there, I was in the Research Club, which involved researching methods and emerging methodologies. John Malkovich was our guest speaker when I graduated.

What are a few skills you have attained that you’re bringing to the team?

Leadership qualities, problem-solving, and I am well-versed in design, to name a few.

What’s an interesting fact about yourself?

I rescued a hairless cat named, Leon (aka The Ladies’ Man or Lele).

What are you most excited about with joining the Classic Family?

I think I am most excited about having different projects and not doing the same thing over and over. I don’t like repetition. I like variety and working with different people.


Recent CRS Changes

RentalsIslands

Business is booming. And Classic Rental Solutions has refined our workflow procedures and inventory to make your life easier. We believe, as we hope you do too, that CRS provides the highest quality displays available on the market. It’s no accident that repeat business has been the key to our (and your) rental success.

Your clients never have to worry about their booth looking anything but perfect. Plus, they always have the added benefit of modifying their design for each show at a low cost. This helps them stay relevant to potential customers on the show floor. Ultimately, it’s all about HAPPY CLIENTS, show after show.

Classic Rental Solutions is thrilled to be a finalist (once again) for EXHIBITOR Magazine’s Portable/Modular Awards. The PMA’s will be announced at EXHIBITORLIVE in February, but you can vote for your favorite on the PMA People’s Choice page. Our thanks to TPS Displays Richmond for choosing us as their rental provider for the ForRent island. We encourage you to vote (and vote often).

Finally, we’ve GREATLY EXPANDED the Rental Gallery in Exhibit Design Search. Over 150 additions, all with both rental and purchase prices to make the comparison easier. If you haven’t seen our latest additions to the gallery, please sneak a peek. It’s gone from impressive to AMAZING.

Stay tuned for even more updates in 2018. We’re on an exciting roll.

On behalf of Classic Rental Solutions and the Classic Exhibits family, we wish you a Prosperous New Year.

Your Recent Order | Distributor Feedback Emails

December 20th, 2017 COMMENTS

Classic Exhibits Distributor Feedback

Thank You for Your Recent Order

For the past 10 years, we have sent feedback requests to Classic Exhibits Distributors. These are emailed about every three weeks, and depending on the time of year, we send 20-30 requests each time. Not every order receives a feedback email. Instead, we target a mix of distributors. It’s not a survey. Just an open-ended request for your thoughts, good or bad.

The feedback email reads:

Dear Susie,

Thank you for your recent order — 12345 Custom Inline Exhibit

Nothing is more important than hearing from you. As a Classic Exhibits distributor, your feedback serves two purposes: it tells us what we did well or, if there was a problem, how we can fix it.

There are no multiple choice questions. Simply reply to this email. Write as much or as little as you like about this order or about any other topic regarding Classic Exhibits.

I look forward to your response

Sincerely, Mel

p.s. Seriously, we want to hear from you. In appreciation, we’ll email you a $10 Starbucks gift card. What could be better than caffeine? Well, lots of things, but that’s all we have in the budget.

Nearly all the feedback is positive. And when it’s not, it’s constructive.

Blog posts should always be reader-centric, not company focused, but I’m going to violate that rule this one time. Below are recent feedback comments from Classic Distributors. The respondent’s name was excluded but not the company.

Classic Exhibits Distributor Feedback

Recent Feedback Responses

Mel, the client totally loved it!  They were so thrilled they ordered a second larger one!

It was fun for me to see a client so excited about a new piece of equipment. Great job, Classic!

–Exhibit Expressions

Your light box is what sold them! We have shown them many different designs and layouts over the years and nothing sparked an interest with them. They loved working with our team, but we couldn’t get a design they were happy with. Until you  guys showed up. 🙂 The client (and me) loved the clean design of the light box. I have worked with many light boxes in my time and I have never seen one as good as how Classic does it. I always struggle with shadowing with the lights inside of the box or them not being bright enough.

The ease of set up with the light box is also something that was a key selling point to my client. I am not the handy type but I could put this booth together. That is saying a lot!

All in all your product, your team, and your customer service was IMPECCABLE and I look forward to many future jobs with you.

–Apogee Exhibits and Environments

This order went quite seamless. The client received many praises during setup mentioning how good they looked.

The only area of improvement I’d like to see, is a quicker turnaround on production pictures. I often do not receive them before product ships or even until I request them. There is a piece of mind seeing pictures prior anything leaving anyone’s facility direct to show. In the rare case something isn’t quite right, and could be remedied while at the shop.

Other than that, I’m always confident my orders are completed on time with little to no issues ever arising.

–Impact XM

Hey Mel,

Working with your team is always a breeze. Katina had renderings of the booth the day after I requested it, and Jeff had the quote the day after that. They both made selling this very easy with the quick turnarounds. Everything went very smoothly, even when slight changes were made. The client is very happy with their booth. They used it as a 10 x 10 for the first show. They are gearing up to use it as a 10’ x 20’ at the end of October.

Thanks again to Classic and your excellent team.

–ELITeXPO

Hi Mel,

All is well in general. We have not heard from the client regarding this particular job since we had Momentum I&D it.  Your team has been great to work with on all of our Classic Exhibits projects.  I hope you can keep the ship headed on this course.  We appreciate what you and your team does for us.

— Eagle Exhibit Services

Hi Mel,

I was waiting to hear back from my client before I sent this to you. They were extremely happy with the service and the final product. She is absolutely in love with the booth! She also keeps asking me to thank, Jeff Garrett, as he was wonderful to work with and did a great job getting the booth closer to her budget by a few changes and the look she wanted. Thanks again!

–Tradeshowdirect.com

Classic offers great exhibit solutions, and the exhibit itself was a great looking display. The client seemed to be happy with the outcome.

The staff was very helpful and responsive, so I have only positive comments.

–2020 Exhibits

Hi Mel,

Kevin Schuhl did a great job meeting my clients booth requirements while keeping their budget in mind. He provided both a basic budget-friendly concept and one with more of the requested “wow” factor. My client ended up going with the “wow” option.  Working with Bob Beuhl was also a good experience. He kept us informed and the project on track.

My only negative would be that the white blocker panels were left out of the original shipment and arrived the morning the show opened. Thankfully, I was on-site and able to install them myself rather than having labor come back out and be billed a four hour minimum.

I do appreciate that we were able to start the order with only a PO and pay the 50% deposit prior to shipping. Our client was late getting a deposit to us and we really did not have time to delay the order.

— Exhibits South

Finally, on behalf of Classic Exhibits, our sincere thanks to those who take the time to respond to these requests. They are very, very, very much appreciated! Do you have feedback you would like to share? No need to wait for the feedback email. Simply send an email to Kevin, Jen, or me. Better yet, give us a call. We welcome your input.

–Mel White
mel@classicexhibits.com
http://www.linkedin.com/in/melmwhite

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Classic Exhibits Inc. designs and manufacturers portable, modular, hybrid, and custom exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

Turn Green Into Gold | Eco-Systems Sustainable Winter Promotion

December 15th, 2017 COMMENTS

To ALL Classic Exhibits Distributors

There’s never been a better time to consider an inline or island from Eco-Systems Sustainable, whether you are an ECO expert, novice, or newbie. For the next two months, Eco-Systems will reward you with $500, $250, or $100 Visa Gift Cards.

Who wouldn’t want a little more cash? Especially if Santa brought you a Donald Trump or Bernie Sanders Chia Pet for the holiday. Yikes!

Contact their talented Designers for your next project — whether it’s a kit, modified kit, or a custom build. They do it ALL. If you are a Classic Distributor, you are also an Eco-Systems Sustainable Distributor. Sweet!

GreentoGoldPromo