Custom Exhibits

A standard trade show booth can get you on the show floor, but it rarely gives your audience a reason to stop. Generic displays often blend into the background, leaving your team to work harder for every conversation. When your competitors are competing for the same attention, the last thing you want is to look just like everyone else.

A custom trade show exhibit changes that dynamic. It is designed around your brand story, your goals, and the experience you want visitors to have. Instead of forcing your team to fit into a cookie-cutter space, a custom exhibit creates a tailored environment that sparks curiosity, reinforces your message, and elevates your reputation. With the right design, your booth can guide visitors naturally, showcase products in their best light, and set the tone for meaningful business relationships.

Classic Exhibits takes this a step further with our distributor-focused model. We partner with you to deliver exhibits that are not only visually compelling but also strategically engineered for easy set-up, reconfiguration, and long-term ROI. The result is a smarter investment, a stronger brand presence, and a show floor experience that works for you instead of against you—all built with materials and practices that emphasize long-term value and sustainability whenever possible.

Every successful exhibit starts with a clear plan. At Classic Exhibits, our process is built around collaboration, ensuring your booth reflects not just your products but your brand identity and goals. We begin with discovery sessions to understand your objectives, target audience, and budget. From there, our designers develop 3D renderings, balancing structure and graphics hand-in-hand. Once approved, everything is engineered and fabricated at our Portland facility with meticulous craftsmanship. Before shipping, your booth is staged for a live quality check through our Peek-a-Booth webcams. Finally, we handle secure packing, shipping, and optional on-site support to make your trade show experience seamless.

No two industries approach trade shows the same way, which is why flexibility is at the heart of every Classic Exhibits design. Over the past 30 years, we’ve partnered with organizations in technology, healthcare, retail, consumer goods, financial services, and education, just to name a few.

For tech companies, exhibits often highlight product demos and digital engagement. In healthcare, the focus may be on compliance, trust, and clear communication. Retail and consumer brands need bold, interactive spaces that showcase products, while universities and professional services emphasize credibility and connection.

These are only a few examples of the markets we serve. Whatever your industry, our team knows how to design and fabricate exhibits that reflect your identity and deliver measurable results. From high-growth startups to global enterprises, Classic Exhibits creates booths that fit your audience, your brand, your budget, and your long-term strategy.

Choosing the right exhibit partner is as important as choosing the right show. With Classic Exhibits, you get more than a builder. You gain a team with the experience, resources, and creativity to bring your brand to life on the show floor.

For over 30 years, we’ve been trusted by more than 200 distributor partners across North America. Every exhibit is designed and built in the USA at our Portland, Oregon facility, where our team combines craftsmanship with advanced fabrication technology. From wood and aluminum to lighting and digital elements, we control the process in-house for consistent quality and seamless delivery.

Our approach is transparent and collaborative. We keep you involved from concept to completion, with tools like Peek-a-Booth webcams that let you preview your exhibit live during staging. We also specialize in tool-less modular systems that reduce costs and make setup easier for your team.

Whether you need a one-of-a-kind island exhibit, a modular display that grows with your program, or a hybrid solution with rental elements, Classic Exhibits delivers exhibits that are built to perform and built to impress.