Trade Show TalesBlog

Posts Tagged ‘Green’

Saying the “S” Word Outloud

November 25th, 2024 COMMENTS
Sustainable Trade Show Exhibits

It’s nearly 2025, and people still cover their ears and sing La, La, La whenever the “S” word is mentioned. And yet, the S word is the secret weapon for many Classic Distributors. These Distributors know that many companies have S-word initiatives. Moreover, they know an S-word exhibit doesn’t cost more and offers the same design flexibility and quality. 

So, why aren’t more distributors saying the S word to clients? It’s not like it’s new or weird. Perhaps it’s a simple misunderstanding or not knowing the language of S. We get it. Thankfully, you’re 50% there without even knowing it. 

  1. You’re already well-versed in LEDs, and you know the benefits of recycled aluminum. 
  2. There’s a good chance you’ve heard of FSC wood, low VOC paints, and even shipping cases made from regrind plastics.
  3. Still a little nervous? Every ecoSmart design in EDS has a Green Materials Guide. 

At Classic Exhibits, we’ve been all about the S word since 2007 with over 300 S inlines, islands, and accessories, plus a production and purchasing commitment that’s obsessive about S in every facet of our business. And this may surprise you… but at Classic, we say the S word out loud every day. 

To learn more about S, click here for our Green Materials Guide. Below are three new 10 ft. displays which wear the S badge proudly. Finally, don’t forget to visit the three S galleries in EDS.  

ecoSmart ECO-1066-B Trade Show Exhibit
ecoSmart ECO-1087 Sustainable Trade Show Exhibit

eco-1102 ecoSmart Sustainable Trade Show Exhibit

For 30 years, Classic Exhibits has been designing and building creative custom solutions for our Distributor Partners and their clients. As North America’s largest private-label exhibit manufacturer, we have the unmatched capability, capacity, and creativity to create 3D projects ranging from 10 x 10 inline displays to 60 x 80 double-deck islands. 

Find success on the trade show floor with an exhibit that reflects your marketing message. For more information, see www.classicexhibits.com and explore Exhibit Design Search or request a meeting with a Classic Distributor Partner.

Summer Savings on ecoSmart Sustainable Inlines and Islands

August 3rd, 2023 COMMENTS

Fifteen years ago, Classic Exhibits made a commitment to sustainable exhibits with ecoSmart Sustainable Displays. Our commitment hasn’t waivered with over 150 eco-friendly islands, inlines, and accessories.

We invite you to explore ecoSmart Sustainable this month. Our Summer Savings Promotion features over 25 contemporary eco-friendly designs. Effective through 8/31/23.

Summer 2023 Savings on ecoSmart Sustainable Displays
Summer 2023 Savings on ecoSmart Sustainable Displays

The sky’s the limit for our ecoSmart Sustainable Displays. All of our ecoSmart products are designed and constructed with the most environmentally-friendly materials available.

If you do not see a design that meets your specific needs, let us know. We have an exhibit design service. Allow us to create a unique, custom display that is specific to your needs.

A Professional’s Guide to Sustainable Exhibits

June 1st, 2023 COMMENTS

If you’re reading this article, then you’re already an excellent candidate for a custom eco friendly exhibit. You may be personally committed to green materials, or your company may have a sustainability initiative. Either way, it’s a positive choice. In this post, we’ll explore what sustainable means when it comes to designing, building, and shipping a “green exhibit.”

Historically, trade shows have not been eco-friendly. There’s the “build and burn” philosophy in some parts of the world where exhibits are abandoned after one use. There’s also the tremendous waste created before, during, and after a show – like packaging, paper, wood, foam, and fabric signs, and flooring. Fortunately, about 15 years ago, show organizers, general contractors, and builders took a (somewhat) more enlightened approach with the goals of more eco-friendly trade shows.

You Can Make a Difference with Our Sustainable Exhibits

As an exhibitor, you can make a difference, and that difference doesn’t have to cost more or compromise your design or marketing goals. Green display materials such as Eco-board, ReCo, and FSC wood products are smart choices that are comparable to non-sustainable materials in performance, look, and feel.  However, none of that matters if you can’t get the design and the features you need in your exhibit.

Thankfully, since 2007, Classic Exhibits has been designing modern ecoSmart Sustainable Displays for our clients ranging from islands to inlines and counters to charging tables. There are hundreds of options and a wide range of designs. 

Why Choose Eco-Friendly Exhibits? 

  • Contemporary, Dynamic Designs
  • Environmentally Friendly Materials
  • Fulfill Your Company’s Sustainability Initiative
  • It’s an easy choice.  There is no downside to going with an Eco-friendly Exhibit.

How Are EcoSmart Displays Sustainable Trade Show Exhibits?

Every Eco-Systems Exhibit starts with sustainable materials. These include:

  • Aluminum Extrusions: 70% recycled content and aluminum is endlessly recyclable.
  • Forest Stewardship Council Wood Products: Certified grown and harvested sustainably.
  • Laminates:  Greenguard Certified.
  • Adhesives:  Water-based, low or VOC free (Volatile Organic Compounds).
  • Eco-Board: Biodegradable polystyrene.
  • ReCo Board:  100% recycled plastics.
  • Eco-Glass: 100% post-industrial recycled acrylic or plexi-glass. 
  • Fabric Graphics: 100% post-consumer material including dye-sub SEG backlit graphics.
  • LED Lights: Lightboxes, accent lights, stem lights, and downlighting.
  • Shipping Cases made from recycled plastics and 100% recyclable when no longer needed. All wood crates are made using FSC Wood.
  • Reusable Packing Materials Made from Recycled Foam

In addition, Eco-Systems exhibits are manufactured in Portland, OR at a sustainably managed facility.

Eco-Systems Sustainable Exhibits from Classic Exhibits

OK, But Will My Eco Friendly Exhibit Look “Green”?

Do you mean funky, crunchy, or recycled-looking? It can but most exhibitors want a sustainable exhibit with a contemporary look and feel. In other words, no one knows it’s “green” unless you tell them. That applies to 10 ft, 20 ft., islands, and accessories.

10 Eco Friendly Exhibit Examples

Here are some examples from the 200+ kits in the ecoSmart galleries.

Eco Friendly Island Exhibits

Eco Friendly Exhibit
  • ECO-4022:  This modular design, with 10 ft. and 20 ft. inline options, has bright LED Lightboxes, reception counters with locking storage, and even a spacious interior conference room
sustainable exhibit
  • ECO-4055: An elegant island with product shelving and showcases. This design comes with curved headers and a monitor option.
Sustainable Exhibits
  • ECO-4094:  This open design with seating and a reception counter is cost-effective as a purchase or a rental.
green exhibit
  • ECO-4071:  The custom modular design is perfect for the exhibitor with an aggressive show schedule that includes 10 ft, 20 ft., and island booths. The ECO-4071 is easy to reconfigure and includes sustainable options like LED lights, graphics printed on recycled materials, and an aluminum structure. 

Sustainable Inline Exhibits

Sustainable Trade Show Exhibits
  • ECO-1071: Modular and customizable, the ECO-1071 makes it easy to demonstrate products or services on the show floor with casual seating, counters, and rotating tablet displays.
Sustainable Trade Show Exhibits
  • ECO-2060: Big, bold graphics make this an enticing exhibit. There’s even a full-size closet for product samples, coats, purses, and briefcases.
Eco Friendly Exhibit
  • ECO-2113: The perfect balance between backlit graphics and extensive shelving. The curved display counters put your products front and center on the aisle.
Eco Friendly Exhibit
  • ECO-1038-B:  Backlit and beautiful, the ECO-1038 shines with backlit graphics, locking closet storage, and a practical reception counter. Need more space? The ECO-1038-B easily reconfigures to a 10 x 20 with even more storage and backlighting.

Sustainable Exhibit Accessories

Green Exhibits Accessories
  • ECO-42C Reception Counter:  The contemporary design, backlit graphics, and raised plex countertop will attract attention, but it’s the FSC wood, LED lights, and recycled acrylic that make it sustainable. 
sustainable trade show accessories
  • ECO-22C Pedestal:  Attracting shelving options on the aisle are like unicorns. People talk about them but no one can find one. The ECO-22C is the ideal solution for featuring products “front and forward” at a trade show with six adjustable shelves.

How Much Customization is Available with Green Exhibits?

In short, we’ll build whatever you want. The online galleries are idea generators where you can see what’s possible, and mix and match designs to fulfill your specific marketing needs. For example, we have clients in the natural foods industry. Most want a bright and colorful exhibit with extensive shelving and storage, plus convenient counters for sampling. They also need a reconfigurable sustainable exhibit since their shows vary from local tastings when a 10 ft. booth is ideal to an industry show in Las Vegas, Anaheim, or Boston where only an island will do to handle the crowds, meetings, and press conferences.

When it comes to an eco-friendly display, there’s no reason to limit your vision. The materials are comparable in price to non-green materials and have the same construction flexibility.

Eco Friendly Trade Show Exhibit

Is There an Ultimate Sustainable Exhibits Option?

Looking for the ultimate sustainable exhibit for your trade show program? Don’t buy it. Rent it. Rental displays made with sustainable materials are a win-win. They’re constructed with eco-friendly materials, including aluminum, FSC wood, and recycled graphic fabric and substrates. 

Custom rental exhibits are quickly becoming the greenest of green choices for exhibitors who want to make a difference. Many rental exhibits are built with the same materials previously mentioned, come in a variety of sizes and designs, and can be customized for any exhibitor — even from show to show. Rentals give exhibitors the ultimate flexibility to change their messaging without the hassle of ownership.

An eco-friendly rental from Classic Exhibits looks identical to a purchased exhibit. Just imagine your beautiful island display with large LED lightboxes, big overhead signs, conference and meeting rooms, and workstations at a price 40% less than a comparable purchased display.

Rental Island Exhibits | Rental Inline Exhibits | Rental Counters and Accessories

Because rentals are used again and again, as long as the components are functional and attractive, they are more sustainable for the exhibitor and the builder. Plus, at Classic Exhibits, when components can no longer be used, we recycle them – wood, aluminum, and plastic. That may not always happen when an exhibitor decides to dispose of their purchased display.

To view all of the rental designs, click on Rentals or Exhibit Design Search. Or start a conversation with a Classic Exhibits professional about designing a one-of-a-kind custom rental display.

–Mel White
mel@classicexhibits.com
http://www.linkedin.com/in/melmwhite

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Classic Exhibits Inc. designs and manufactures portable, modular, hybrid, and custom exhibit solutions, including Symphony Portable Displays. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

Earth Day | 1970-2021 | Thursday, April 22

April 19th, 2021 COMMENTS
Earth Day 2021, Thursday April 21

Thursday, April 22 is Earth Day

First held in 1970, Earth Day challenged and mobilize Americans to bring awareness to the issues caused by air and water pollution as well as the amount of trash going into landfills. Rivers on fire, dead fish floating on the surface of lakes, and smog blanketing major US cities were common news items back then. Does anyone remember when the Cuyahoga River in Cleveland was on fire in 1969?

Here’s Walter Cronkite reporting on the first Earth Day in 1970.

New Laws and Agencies

These environmental disasters and health issues caused by pollution led to the creation of the Environmental Protection Agency (EPA), OSHA, The Clean Air Act, and the Endangered Species Act among others. These laws have protected millions of men, women, and children from disease and death and protected hundreds of species from extinction.

Landfill

Recycled and Green Materials

Environmental issues also led to the practice of recycling which became mainstream in the 1970s, but it wasn’t until the mid-1990s that states began mandating the recycling of paper, plastics, and metal.  Recycling decreased the amount of waste going into landfills and created a new industry dedicated to producing recycled raw materials and products with the same look, feel, and quality of products made from virgin raw materials.

Recycling

Aa a trade show veteran in the 80s and 90s, I remember the staggering waste produced at a typical show or event that went into landfills. Since then, recycling and sustainability have had a positive impact on North American trade shows. We no longer see mountains of brochures, paper products, give-a-ways, and carpeting thrown away.

However, building eco-friendly exhibits continued to be a challenge. Green materials either weren’t available or were expensive. Plus, there was a misconception that sustainable meant designing a building a display that was either structurally unsound or aesthetically unattractive.

Eco-Systems Sustainable Exhibits

In 2006, Eco-Systems Sustainable Exhibits was founded to give exhibitors eco-friendly trade show booths that didn’t compromise on design or quality. Eco-Systems utilized eco-friendly materials similar to Sintra, fabric made from recycled plastics, aluminum extrusions produced using new and recycle aluminum, FSC certified wood, Green Guard laminates and water-based adhesives and inks. As technology has evolved, so has the quality of the material we use today in the construction of Eco-Systems displays. But one thing has never changed: the innovative designs that made Eco-Systems appealing.

Over the past 15 years, sustainability has been a major initiative for most corporations, a trend we’re seeing again as companies revisit their trade show program. Unfortunately, many exhibitors don’t realize they have sustainable options.

Offering your clients an eco-friendly exhibit is not only is the right thing to do for the environment but also gives your clients the ability to tie their corporate sustainability initiatives into their trade show program. And the best thing is they can do this without compromising the design or the quality of the materials used to build the exhibit. Plus, purchasing or renting an Eco-Systems display never costs more than a non-sustainable exhibit.

We encourage you to visit the Eco-System’s Galleries in Exhibit Design Search with over 200 contemporary designs.

eSmart Sustainable Trade Show Displays

The Greenbuild International Conference and Expo

August 5th, 2011 1 COMMENT

Greenbuild International Show

Greenbuild 2010

Using GREEN to Grow Businesses

The Greenbuild International Conference & Expo is right around the corner, taking place in Toronto, ON from October 4-7. For those who have never been, the show is spectacular, filled with some of the most innovative sustainable products that you will ever see.

The Greenbuild Expo exemplifies the idea of utilizing GREEN to grow businesses. The show provides an unrivaled opportunity to learn about the latest innovations, explore new products and exchange ideas with other professionals. The 3-day event also includes numerous educational seminars and workshops, and is the four-time winner of Tradeshow Week’s Fastest 50 growing trade shows in the U.S.  Last year, in Chicago, IL, the event drew nearly 40,000 attendees and over 1,000 exhibiting companies.

Greenbuild’s attendee base is large, diverse, and geographically distributed. In 2010, the show welcomed attendees from 114 countries, many of which were high-level decision makers.  This year, as the show moves to Toronto, the international intrigue only expects to rise.

Eco-Systems Sustainable Exhibits prepares for this event months in advance, expecting a spike in sales and RFP’s. Although Eco-Systems is not “officially” affiliated with Greenbuild, many exhibitors are drawn to our line of sustainable displays. Last year, Eco-Systems built over 35 exhibits that were displayed at the show. Some of the materials used in the construction of these exhibits include:

  • Recycled Aluminum Extrusion
  • Graphics made from 100% Recycled Soda Bottles
  • LED Energy Efficient Lights
  • Biodegradable Infill and Graphic Panels
  • Bamboo Shelves and Cabinetry
  • And much more . . .

See examples of our Sustainable Exhibits Here:

Textured Coatings of America Inc. purchased a 20′ x 20′ Eco-Systems exhibit for the Greenbuild Show last year. President and CEO Jay Haines had this to say:

“I think it’s one of the greenest booths here, and we’re extremely happy to showcase it at the Greenbuild Show.”

For more information about the Greenbuild International Conference and Expo, please visit the website:  http://www.greenbuildexpo.org/Home.aspx.

Greenbuild International 2010

Greenbuild International 2010

To contact Eco-Systems Sustainable Exhibits regarding exhibit options for Greenbuild or any other show, please contact Eric Albery:

Eric Albery
VP of Marketing & Business Development
eric@ecosystemsdisplays.com
Direct: 616.726.6269
Main: 866.463.2611 x 303

(Source: http://www.greenbuildexpo.org/Home.aspx)