You’ve probably seen the “Match Made in Hell” commercial by the Ryan Reynold’s creative team. The only thing missing was an empty convention center.
It’s been a tough year for the exhibition and event industry, as well as travel, food, and hospitality. With the release of vaccines, there’s a glimmer of hope for a healthier 2021.
It would be easy to pooh-pooh the holidays this year. To dismiss it and move on. And yet, neither you nor Classic has taken that path. During our Classic Conversations sessions in December, you’ve talked about what you’re grateful for. For example, how the pandemic strengthened relationships, broadened your skills, and allowed you to reassess your business. And how you have learned to embrace the present and are planning for the future.
The Classic Exhibits Family wishes you a Joyous Holiday and a Brighter New Year. Above all, we are grateful for your friendship and support throughout 2020.
PANTONE Color of the Year 2021
Introducing Cheerful and Dependable | The EXACT Opposite of 2020.
PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting. Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued withsolar power. Ultimate Gray is emblematic of solid and dependable elements which are everlasting and provide a firm foundation.
Please join us in congratulating Katina Rigall Zipay, Classic’s Creative Director, for receiving EDPA’s Designer of the Year Award.
The award was presented to Katina at the EDPA ACCESS Conference in San Antonio. The Designer of the Year Award acknowledges a designer who works diligently to enhance the professional standards of experiential/exhibit designers, contributes their talents, creativity and personal time to bring innovation to experiential/exhibit design.
She was also recognized as a 2020 EDPA Future Leader. Congratulations Katina!
EXHIBITOR Portable Modular Awards
Earlier this week, EXHIBITOR announced the finalists for the Eighth Annual Portable Modular Awards. We are delighted to have five finalists: Greystar Worldwide, NuNaturals, Verity, Odyssey Foods, and GE Appliances. This is our eighth straight year of having multiple finalists. And, yes, we are bragging (a bit).
See all 40 of the finalists on the PMA People’s Choice Voting Page. You can vote for your favorite, once a day, until March 1. Classic has won the People’s Choice Award on several occasions, including last year (yes, a little more bragging).
We encourage you to vote and support the PMA’s.
Event Marketer Fab 50
Absolutely Fabulous! If you understood that reference, then you’re clearly over 45 and watched too much Comedy Central (or PBS) in the 1990’s.
Our thanks to Event Marketer for naming Classic Exhibits a Fab 50 company, their annual editorial listing of the industry’s top builders.
What’s even more exciting is how many Classic Exhibits Distributors made the list – 34 TOTAL. That just proves we are in good company.
This year represents our fifth year as a Fab 50 honoree. If you watch Saturday Night Live, you know the importance of being on the Five-Timers List.
A HUGE CONGRATULATIONS to all the Exhibit Builders on the Event Marketer Fab 50 List.
Classic’s Exhibit Design Search
Recently, we updated EDS on the Classic website to the format of the branded EDS sites. Over the past three years, we’ve made significant UI changes to the branded sites, such as larger gallery images, full screen optimization, hamburger menus, and a mobile-friendly format. Those upgrades are now part of the Classic EDS.
Please let us know if you see any issues or have questions. We welcome your feedback.
Some Good News: As we head into 2021, we’ve made the decision not to charge a subscription fee for your branded EDS sites for at least the first six months of 2021. It’s in everyone’s best interest. We want you to have Classic products on your website. AND, we both know you’re more likely to be successful selling portable, modular, custom and rentals with a branded EDS. It’s that simple.
This applies to all Classic Distributors with an active branded EDS beginning in 2020 or added EDS this year. We will re-evaluate in May for the second half of 2021.
Earlier this week, EXHIBITOR sent us photos from the Portable Modular Award ceremony at EXHIBITORLIVE. Classic Exhibits won three awards: the People’s Choice Award for the Parallon island exhibit, a Find It Top 40 Exhibit Builder honoree, and #1 for Service and Reliability among the Top 40 Producers.
EXHIBITOR Magazine will feature all the winners in the June (or July?) publication. Below are photos from ceremony that feature us. Yes, just us! Hey, I told you it was a vanity post.
Thanks again to The Astor Group for the Parallon project.
Classic Exhibits Inc. designs and manufacturers portable, modular, hybrid, and custom exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.
What an amazing start to 2018. EXHIBITORLIVEwas visual proof that things are on the upswing in the trade show industry.
The EXHIBITORLIVE show floor, by many accounts, felt smaller footprint-wise… but boy was it TALLER than ever. Everyone seemed to go high this year, Classic included with an aluminum double-deck, one of several in our Classic Rental Solutions inventory.
The attendee mood was positive about the future of face-to-face marketing. As we know, face-to-face marketing is evolving with the blending of trade shows and events. That blending was clearly on display via digital displays, LED Walls, AR, and VR technology and much, much more.
Classic continues to be largely an enigma to corporate trade show managers. Even after 20 years at EXHIBITOR, we are an unknown entity to many end-users, which is fine. Our customer is YOU, the Classic Distributor. We participate in EXHIBITOR to show you new products and services, to talk to YOU about how we can better serve you and your customers, and to discover more of YOU in markets where we need Classic Exhibit partners. To that end, the show was very successful.
The Classic Team did an amazing job getting the booth designed, shipped, installed, and staffed. I could not be prouder of the sweat and effort by everyone who worked on this year’s exhibit. It was Big and Beautiful!
Classic Exhibits Island
Eco-Systems Sustainable Inline
Red Shoes All Around
Portable Modular Awards
On that Tuesday, we attended the 5th Annual Portable Modular Awards ceremony. We had four finalists this year, and we won what I would consider the most coveted Exhibit Design Award of the year — the 2017 People’s Choice Award. We won for the Parallon Island, a project we designed and built for our great partner The Astor Group! Not only does this award recognize an incredible design, but it’s also a wonderful example of a partnership between Classic (builder) and Astor Group (Distributorship). Thank you Lowell, Ciara, and Cheryl for entrusting the Classic Exhibits Team to bring your client’s marketing to life. To date, it’s the most beautiful exhibit we have designed and built.
Find It Top 40
As if that were not enough, Exhibitor Magazine announced a new category of awards. The Find-It Marketplace Top 40 Exhibit Builders. Classic not only made the list, but we were singled out as the Best Exhibit House in the Service and Reliability Category. Proud does not even begin to describe my feelings when I heard them call our name. We all love awards of course, but one that is based on Customer Service and Reliability means the most to me. It recognizes our dedicated Shop Crew, Project Managers, Detailers, Design, and Administrative teams for all the amazing work they do each and every day. Thank you to all the employees of Classic Exhibits for doing what you do so well.
To all of our Distributor Partners and Vendor Partners, it was great to see you and get caught up on your business and personal lives. And to our sister company, Eco-systems Sustainable Exhibits, your inline exhibit showcased your ability to GO UPSCALE GREEN with an amazing custom design. To all… Thank you for believing in Shared Success!