Trade Show TalesBlog

Posts Tagged ‘conventions’

Visual Guide to Trade Show Success Infographic

October 1st, 2018 COMMENTS

I’m a sucker for a well-designed, informative Infographic. I appreciate the creative artistry and exhaustive research required for the infographic to be successful. Which is why the “Visual Guide to Trade Show Success” from US Event Management caught my attention. 

First, it’s beautifully designed. It’s cohesive yet each section is distinct and there’s a practical north/south flow. On top of that, the information is useful and logically arranged. I especially like the “Questions to Consider” which poses questions every exhibitor should ask themselves. 

Sixteen total tips. Click on the link to Download the Infographic. And our thanks to the folks at US Event Management for creating it. 

–Mel White
mel@classicexhibits.com
http://www.linkedin.com/in/melmwhite

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Classic Exhibits Inc. designs and manufacturers portable, modular, hybrid, and custom exhibit solutions, including SuperNova LED Lightboxes. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

What Really Goes On at Conventions in Vegas

March 12th, 2012 1 COMMENT

Vegas, Conventions, and . . . .

I’m back from EXHIBITOR, jazzed about the trade show industry and excited about what 2012 brings . . . then I stumble into this story on BusinessWeek.com. Joe Stein, the author, agreed to go to seven conventions in three days in Las Vegas. That’s just plain crazy. Heck, I can’t even go to seven fast food joints in three days without suffering from intestinal rumba.

Nevertheless, it’s a good read . . . even if he takes the easy path with some very, very broad generalizations.

What Really Goes On at Conventions in Vegas

“I am stuck on this convention floor because I agreed to go to seven conventions in three days to better understand a business that is as important to Las Vegas as the card tables, and presumably important to the 4.5 million conventioneers who come here each year and spend double what tourists do, according to the Las Vegas Convention and Visitors Authority. When the convention hours end, some will indeed go mad, like escaped monkeys.” [click to read the full article]

Got a bone to pick with his analysis. Be sure to leave a comment at BusinessWeek.

–Mel White
http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com

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Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

FAQ — Banner Stands

September 9th, 2010 COMMENTS

Pronto Banner Stand

Pronto Banner Stand

Banner stands are everywhere:  retail stores, trade shows, conventions, churches, lobbies, and sporting events. I’m starting to think some folks even have them in their homes (“Bathroom — Third Door on the Left” or “Please Remove Your Shoes in the Family Room”).  Still a little confused about your banner stand options? Me too! Here’s a quick FAQ about banner stands from Exhibit Design Search.

1. I searched “banner stands” on the Internet and found some really inexpensive ones and some really expensive ones. I also noticed many different features and options. How do I choose?

The old adages are true – “You get what you pay for” and “If it’s too good to be true, well, then it probably is.”

If you plan to use a stand once and throw it away, then consider a “hot deal.” But if you need something more permanent, then your decision should be based on graphic quality, style, activity, travel considerations, environmental impact, graphic changes, and durability. If you are looking for a high-quality product with a lifetime warranty and graphic quality, then select the banner stands in our gallery.

The stand you choose will represent your brand. It should look good with straight and vibrant graphics and an attractive, stable, and undamaged base.

2. Why are fabric graphics, instead of vinyl graphics, suggested for most mid-grade and premium banner stands?

Why spend good money on a banner stand and then put a low-end graphic on it? Vinyl graphics are fine for some uses, especially long-term outdoor situations (such as an outdoor pole-mounted application), but they are usually not the highest quality. Even if the printing is top-notch, a vinyl banner has a tendency to curl. In contrast, a fabric banner will hold its shape even under tension.

Fabric banners also look better with warm colors, textures, and no glare. Several choices, including recycled fabric, make it the most versatile option anddepending on the banner stand, photo graphic using the Lambda process may be the best option. Lambda offers photographic continuous tones.

3. Can I ship a Little Giant case?

Yes and no. No, the case cannot be shipped strictly speaking; however, if you retain the original cardboard carton, it can be used to ship the case. The Little Giant is a great rolling portable case that can be checked for air travel but it is not a standard shipping case.

4. Which one of the banner stands can I use on a table?

Depending on height limits, any banner stand could be placed on a table. For most trade shows and recruiting events full height banners are inappropriate.

The Pronto retractable banner stand includes a three-segmented bungee attached mast. When the banner is attached to the mast at one-segment or two-segment height, this stand makes a perfect companion to your table throw. Combine two or three units for full backwall. The available graphic templates help your designer layout the graphic to the proper heights.

5. What kind of light can I use on a banner stand?

All our banner stands accept a light. These can be found in the product accessories section or give us a call.

6. My last banner stand graphic had a lot of glare. Is this normal?

(See the question #2 regarding fabric banners)

Not if you use fabric banners. Fabric banners are much better at eliminating glare, showing warm colors, and revealing textures especially in well lit environments.

7. What is the warranty on banner stands?

All banner stands have a lifetime warranty on all hardware products. The policy applies to original purchaser. No product registration is required. We will replace or repair all hardware supplied to our customers purchased after 7/7/09. However, we reserve the right to inspect hardware and exclude warranty claims that have resulted from vandalism, theft, negligence, fire, natural disasters, modifications, or losses in shipment that may be covered by your insurance and/or freight carrier. The lifetime hardware warranty does not apply to graphics or to electrical components.

All shipping costs are the responsibility of the customer.

Next FAQ posting, Eco-Smart Displays.