Trade Show TalesBlog

Posts Tagged ‘Silicone Edge Graphics’

Word on the Street — July 5th thru July 9th

July 10th, 2010 COMMENTS
Why we participate in the TS2 Show

Word on the Street by Kevin Carty

Who’s Headed to Beantown?

And Have You Voted for the TSEA Awards?

Classic Exhibits Inc. will of course be at TS2. We are in booth #315. Be sure to come by and see the beautiful 20 x 20 island we have designed. It highlights many of the new TSP profiles from ClassicMODUL which accept Silicone Edge Graphics, most of which are “backlit”! We are also showing one of the newest Sacagawea PS kits and a totally redesigned Magellan kit that will look somewhat familiar but much improved.

You will also notice the “frosting” to our booth, meaning the parts that make it shine. We are showing off SEG graphics from Optima as well as a custom-cut FlexFloor from our partners at Brumark. And last but not least, big thanks to Cort Furnishings for your assistance on the furniture!

As I have said before, TS2 is a unique show for Classic in many ways. Not only is it an opportunity to show off new products and designs to the attendees, but it is also an opportunity for Classic to spend time with many of our Custom House and Portable Modular distributors — whether they represent ClassicMODUL metal or Classic Exhibits designs and kits.

TSEA Awards

This year is a very special year as we have been nominated for The Best Exhibit House Award that will be announced at the TSEA Gala on Wednesday night. If you have not gotten your tickets for the event, please do. They are only $20 if you purchase now or $30 at the door. AND . . . please remember to vote as well!! You do not have to attend the gala to vote. Shameless I know. 🙂

Exhibit Design Search Webinars

As you may know, Mel White hosted two very successful and well-received webinars this past week on Exhibit Design Search:  Tips, Tricks, and Techniques . Make sure you come by and let him show you in person what he was able to share with nearly 70 distributors this past week: namely all the exciting new features of Exhibit Design Search. Mel will conduct another EDS webinar in August, so if you missed the webinar last week you will have another chance.

We hope to see you in Boston and that you take the time to come by and say “hello.” If you’re there during setup, please bring me water. The NE summer humidity is not something a native Oregonian is used to.

I look forward to seeing you all.

Be well and have a great weekend.

–Kevin Carty

http://twitter.com/kevin_carty
http://www.linkedin.com/pub/kevin-carty/3/800/32a

What are Silicone Edge Graphics (SEG)?

June 10th, 2010 COMMENTS

You may have noticed something new at trade shows and events. Traditional fabric graphics are frequently being replaced by Silicone Edge Graphics (SEG). So what is SEG and what are the benefits?

What is SEG (Silicone Edge Graphics)?

Silicone Edge Graphic (SEG)

Silicone Edge Graphic (SEG)

SEG is a high-resolution dye-sublimated fabric graphic finished with a thin silicone strip (or welt/gasket). The silicone strip is sewn directly to the edge of the graphic, and the strip is then inserted into a frame with a recessed groove. The size of the graphic must be precise so the fabric is taut when installed in the frame. The result is a large format graphic that mimics the old fashioned hard panel graphics commonly found on custom displays and interior spaces.

What is Different or Special about SEG?

  • Lightweight Fabric. Fabric is lighter and more durable than tradition direct print graphics.
  • Versatile. SEG can be used on many SEG aluminum extrusion profiles (including ClassicMODUL TSP profiles).
  • Dye-Sublimation. Dye-sublimation graphics are durable, vibrant, and lightweight.
  • Less Frame. SEG graphics are the perfect choice when more graphic and less frame is desired.
  • No Sew Line. Unlike bead or pole pocket fabric graphics, the sew line is hidden within the extrusion providing a
    more finished look to your exhibit or retail wall display.

    SEG Two-Sided Lightbox

    SEG Two-Sided Lightbox

What are the Benefits of SEG?

  • Storage and Shipping. Fabric is lighter than many other graphics. When folded neatly, fabric graphics take up much less space than traditional direct print graphics.
  • Care. Fabric graphics can be washed and steamed and are more durable and long lasting than traditional graphics.
  • Lightweight. Larger graphics weigh less, perfect for draping or creating space definition.
  • Cost. More image bang for the buck!
  • Green. There are the obvious transportation and storage benefits. Even more exciting is the growing list of fabric options created from recycled materials.
  • No Glare. Fabric is the perfect choice for media walls or any backdrop that is being photographed or filmed.
  • Versatility. SEG fabric can be applied to most displays or event structures.
  • Less Visible Frame. The silicone edge means you see more graphic and less frame.

Here’s a great video from Optima Graphics about how to take a correct measurement for a Silicone Edge Graphic:

Some examples of trade show exhibits and event displays using SEG:

For more information about SEG including detailed images and photos, download the comprehensive FAQ Fact Sheet and Common SEG Extrusion Profiles. Have questions? Please call us.

–Mel White

http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com
Classic Exhibits Network (LinkedIn)

What’s a Segue Hybrid Display?

May 17th, 2010 COMMENTS
Classic Exhibits VK-1309 Hybrid Display

Segue VK-1309 Hybrid Display

You may have noticed references to Segue over the past three or four months. So, what’s a Segue?

Segue is a new hybrid design line from Classic Exhibits. What makes Segue different from other lines, such as Perfect 10, Sacagawea, and Magellan, is that Segue incorporates Silicone Edge Graphics (SEG) and MODUL TSP aluminum extrusion profiles.

SEG is a high-resolution dye-sublimated fabric graphic finished with a thin silicone strip (or welt/gasket). The silicone strip is sewn directly to the edge of the graphic, and the strip is then inserted into an aluminum frame with a recessed groove.

At this point, Segue Display designs are a work in progress, meaning that we have yet to separate them into a district product line on the Classic website. Instead, you’ll find them within Visionary Designs and 3D Banner Stands. As we design more SEG/Segue kits, we’ll segment (no pun intended) them into their own galley within Exhibit Design Search.

We believe that SEG, which has been popular in Europe for several years, will capture a larger share of the graphics market, and we want you (and Classic) to be ready. Expect to see more Segue designs over the next six months. For now, click on the links and images below to see recent Segue Hybrid Designs from Classic.

VK-1309 | VK-1314 | VK-2306 | VK-2302 | DM-0621 |

MOD-1259 | DM-0636 | DM-0634 | DM-0588 | DM-0580 |

Segue (Silicone Edge Graphics) Hybrid Display from Classic Exhibits

For more a more detailed explanation about Silicone Edge Graphics, please download the SEG FAQ sheet.

–Mel White

http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com
Classic Exhibits Network (LinkedIn)