Trade Show TalesBlog

Posts Tagged ‘Magellan Hybrid Displays’

Shooting from the Hip — 2.10 (Customer Assembly Experience)

May 6th, 2010 COMMENTS
Shooting from the Hip (trade show tips)

Shooting from the Hip

This week I feel like Willie Nelson — I am “On the Road Again.”

Yesterday, I had one of the most memorable and rewarding experiences I’ve had with a new customer in a long time.

I arrived at the distributor’s office/showroom a couple of minutes early for my appointment, only to find out they were re-packaging a client’s brand new Magellan MOR Hybrid Display (VK-1078). The client was there as well. I introduced myself and was thanked profusely for the great job Classic Exhibits did. They had assembled it without looking at the instructions, and the re-pack was a dream. We loaded the display in his car and sent him on his way, but not before he told us that he needed an identical unit for his European office by June 1.  I was feeling so lucky I wanted to run out and buy a lottery ticket, but we went for sushi instead (which is just another form of gambling in my book).

The business climate is still decent although we all know that June and July are coming.  Remember, the slow times of the year are great times to contact customers just for the heck of it.

Last week the steelhead were hitting on the river. On Friday, I had a great vacation day reeling my heart out.

Special thoughts go out to the Tom Ciemiega family. Tom was a long-time customer and friend of mine from Detroit who passed away from cancer last weekend. Rest in peace my friend!  Until next week . . .

–Reid Sherwood
reid@classicmodul.com

Word on the Street — December 28th thru January 1st

January 3rd, 2010 5 COMMENTS
Word on the Street by Kevin Carty

Word on the Street by Kevin Carty

Ten Reasons I’m Glad It’s 2010

Happy New Year! I hope you had a joyous and safe celebration with your family and friends.

I don’t know about you, but I am not a big one for New Year’s Resolutions. Nothing against those of you who do make resolutions, but mine are usually broken by January 4.  

I am, however, very hopeful and excited as we step into 2010.

10 Reasons:

#1 – As mentioned by several people at the EDPA Conference in December, 2009 sucked! It can go nowhere but up from here. 🙂

#2 – As an industry, we seem more united than ever. That might sound strange to some, but with the advent of social media sites like LinkedIn, people seem to have an avenue to express concerns, issues, and successes more readily. And they are using it! If you follow the groups and discussions, you see that for the most part we all have the same goals to improve our industry. Even some of the most traditionally “taboo” topics are being discussed. Keep it up. Whether we agree or not is not really important . . . rather, what’s important is keeping the issues out in the open for discussion, learning, and change.

#3 – As a company, Classic Exhibits Inc. has deepened its relationships with customers throughout the tough times of 2009. Sometimes, when the going gets tough it causes strains on relationships. Last year, it proved to bond us together even tighter. When you are all in the same boat together, you might as well join together and find creative ways to trudge through it, making sure we all survive!

#4 – Product Development. Ours actually grew in 2009 and is poised and ready for 2010. We created several new products in 2009 — some that were entirely new, such as Sacagawea, as well as a bevy of new kits within our existing product lines such as Magellan Miracle and Magellan MOR.

#5 – New Products. As you will soon see, we are launching a new line in early 2010 (Segue). Stay tuned as we lauch this product in stages.

#6 – Classic’s Production Team. Many of you have heard me brag about our Production staff. They are incredible. Most of our core production employees celebrated their 10th year with Classic this past year. Ten Years! While I think that says a lot about Classic as company, more importantly, it gives me great comfort knowing that day in and day out that we have a crew of professional, dedicated, and quality-driven individuals producing our customer’s exhibits.

#7 – Shared Knowledge. We focused all year on collecting and collating important details of exhibits sold in the past as well as all exhibits sold in 2009. In return, if you look at Exhibit Design Search, you will see the benefits. Many of the kits shown now include links to the Set-ups, Graphic Dimensions, Set-up Videos, Photos, and much much more!

#8 – Rentals, Rentals, Rentals! Jim Shelman and his team continue to do an amazing job creating unique rental options that provide something for everyone and for every budget!

#9ClassicMODUL Connecticut Location. With a year under our belt (and a few bumps and bruises along the way), we are poised to service all your East Coast raw metal needs. Thanks to Tom Jones and his team for their continued dedication to refining this operation.

#10 – Customer Service and Project Management. Tim Hanley and our talented project managers spent their free time throughout 2009 focused on the “Shared Knowledge” theme. They worked on creating databases of CAD drawings, set-up instructions, and other details that will allow us to meet your day-to-day needs more efficiently.

In about two weeks I will release my annual State of the Company letter. It will highlight our plans and goals for 2010, reflect back on the lessons learned from 2009, and chart our plan of attack for 2010 from all levels — Production, Design, Customer Service, Marketing, and Sales.

What are you thoughts as we move into 2010? I would appreciate hearing your insights.

Have a safe and restful weekend!

–Kevin Carty

http://twitter.com/kevin_carty
http://www.linkedin.com/pub/kevin-carty/3/800/32a

Exhibit Renderings Rock . . . But Photos Rule!

November 8th, 2009 COMMENTS
Magellan Miracle Portable Hybrid Display

Magellan Miracle Portable Hybrid Display

Our website, like most exhibit websites, has an abundance of renderings. It makes sense. Renderings allow our designers to show multiple exhibit designs quickly and economically. However, given a choice, nearly everyone would rather see photos over renderings. 

Portable Hybrid Displays

The fastest growing segment in the trade show exhibit industry is portable hybrids. What are portable hybrids? Click on this link for an explanation, or simply click on the two photo gallery links below. These galleries show actual orders in the Classic Exhibits Setup Area over the past six to nine months. It doesn’t include every portable hybrid ordered, nor does it show the other exhibit lines we manufacturer. If you are interested in seeing a more comprehensive photo gallery, we encourage you to visit P5D, our daily blog of photos (which goes back nearly four years). We think you’ll enjoy seeing how exhibit trends are constantly changing from season-to-season and year-to-year.

The gallery links below include designs from our Perfect 10, Perfect 20, Magellan, and Sacagawea lines. In addition, you’ll see creative examples of counters, pedestals, workstations, and kiosks.  Let us know what you like (and don’t like).

Recent Portable Hybrid Displays

Gallery 1http://www.classicexhibits.com/trade-show-photos/october-09

Gallery 2http://www.classicexhibits.com/trade-show-photos/january-09

–Mel White