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Jen LaBruzza, Western Regional Manager: Word on the Street — June 18th thru June 22nd

June 24th, 2012 Mel White COMMENTS

Classic Exhibits Adds New Regional Manager, Jen LaBruzza

Jen LaBruzza

Jen LaBruzza

Classic Exhibits Inc. welcomes Jen LaBruzza to Classic Exhibits Inc. as the Western Regional Manager. Jen will be responsible for meeting and consulting with distributors throughout the West for Classic Exhibits, ClassicMODUL Aluminum Extrusions, and Classic Rentals. Jen LaBruzza has 20 years of experience in and around the trade show industry. Her varied career includes training, sales, project management, and operations.

Jen has developed a professional style based on excellent inter-personal communications and a gift for taking complex information and making it clear. She has participated in a variety of business cultures, including software development, travel planning, and small business management. In addition, Jen has worked as a certified elementary school teacher in Clark County (NV) public schools . . . Ideal training for trade shows.

Most recently, Jen owned a portable, modular, and hybrid display distributorship where she provided her clients with exhibit marketing services, display design, rentals, and show site supervision.

According to Mel White, VP of Marketing and Business Development at Classic Exhibits, “Jen is personable, intelligent, and resourceful. We are very fortunate that Jen has decided to bring her talents to Classic Exhibits. Our distributors will quickly appreciate her knowledge, her enthusiasm, and her commitment to improving their business. She understands the exhibit business from all perspectives:  as a customer, a distributor, and a manufacturer (and as someone who has assisted countless customers on the show floor). ”

“It’s very exciting to jump into this role and work with ClassicMODUL, Classic Exhibits and their amazing distributor network,” says Jen LaBruzza. “Classic’s focus on design, customer service, and ‘can do’ manufacturing provides a positive customer experience every time and makes them a trend-setter in our industry. I’m thrilled to be a part of all that is happening, and I look forward to making a difference in my region.”

Jen will work directly with distributors on how Classic Exhibits can serve their customers where price, creativity, and responsiveness are more important than ever. In addition, Jen will be tasked with developing alternative channels for ClassicMODUL engineered extrusions in architecture, retail, museums, signage, and interior design.

Jen has a Bachelor of Science Degree in Education from the University of Nevada – Las Vegas. She is conveniently based in Las Vegas.

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Classic Distributors and Partners:

I have always hoped that Jen would join the Classic Exhibits team at some point. My grandma always said, “Persistence pays off Kevin,” and I have certainly been all that. She is a knowledgeable professional who brings her considerable talents to the Classic Network. She is also a trusted friend and shares our “Customers Come First” philosophy. You’ll be charmed and impressed . . . Even you crusty old coots who claim to have invented trade shows. 😉

Please take a moment to welcome Jen to the Classic Family. She can be reached at jen@classicexhibits.com.

–Kevin Carty
http://twitter.com/kevin_carty
http://www.linkedin.com/pub/kevin-carty/3/800/32a

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Club 815 for Cancer: Word on the Street — June 11th thru June 15th

June 17th, 2012 Mel White 2 COMMENTS

Riding for One of Our Own

Every year, I embark on a 100 mile bike ride to raise money through the Livestrong Foundation for Cancer Research.

Well, this year I recruited some friends and together we have decided to help one of our own: Mike Swartout, Director of Design at Classic Exhibits Inc. Most know Mike, are friends with Mike, and some even call him family.

This September, employees from Classic Exhibits, Optima Graphics, Creative Dimensions, and Greg Garrett Designs will go the distance for one of their own — literally.

Dave Brown, Kevin Carty, Mel White, Tony Ricci, Betsy Ricci, Greg Garrett, Charlie Shivel, Joel Roy, and others will bike 100 miles (The Century Ride) in Oregon’s Eschelon Gran Fondo of Hood River to raise money for Mike Swartout and his family.

According to Dave Brown, VP of Sales at Optima Graphics, “Mike has been there to help Optima and its customers many times over the years so when Kevin suggested we do this ride to raise money for Mike’s family, we immediately said yes.”

I am approaching my 12-year cancer-free anniversary next month, and in that time I have been very impressed with Mike’s selflessness, courage, and attitude since his terminal diagnosis.

Unfortunately, I have known too many people who have been affected by cancer, but none have personally moved me quite like Mike. He decided, very early on, to become a research patient after his diagnosis of Advanced Stage 4 Prostate Cancer. He was not going to sit back and just take it. He wanted to do something for others.

Since his diagnosis, Mike has opted to undergo countless experimental treatments. Treatments that are solely intended to benefit people diagnosed with this dreaded disease in the future.

Optima Graphics, Classic Exhibits, Creative Dimensions, and Greg Garrett Designs certainly have a great working partnership, but within our companies, the relationships run much deeper. We are friends. So, when thinking about participating in this event, I naturally wanted to take the challenge with my friends and Mike’s.

EDPA Foundation

Special thanks to The EDPA Foundation! Dave Walens and Jeff Provost stepped in right away and allowed us to raise money through the foundation for Mike, thus allowing any and all donations to be fully tax deductible for individuals and businesses.

Visit our team’s page to learn how to donate to Mike’s family and how to help alleviate the severe financial hardship they are experiencing. In particular, Mike does not have life insurance which is a future hardship for his lovely wife Janet.

Mike is a huge proponent of men having regular prostate exams; prevention and early detection are the keys.

The team, “Club 815, Powered by The EDPA Foundation” will ride on September 22, 2012. If you are interested in riding with us, email me and I will send you all the information (kevin@classicexhibits.com).  There is a 30 mile, 80 mile, or 100 mile ride. So take the challenge . . . I dare ya! 🙂

Please consider supporting us. We would appreciate it.

Hope you all have a great weekend and be well.

–Kevin Carty
http://twitter.com/kevin_carty
http://www.linkedin.com/pub/kevin-carty/3/800/32a

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Summer Crush Specials — Savings on Quadro EO and iPad Kiosks

June 5th, 2012 Mel White COMMENTS

Quadro EO and iPad Kiosk “Summer Crush” Savings

The Summer Crush Specials feature the Quadro EO Pop Up combined with the newly released iPad Kiosks MOD-1312 and MOD-1314. The savings are ginormous. Literally GINORMOUS!

Download the unbranded Summer Crush PDF.

Those who saw the units at EXHIBITOR 2012 know that the Classic iPad Kiosks are the real deal. They combine function and value never before seen in an iPad kiosk with a lockable clamshell case, integrated wire management, an internal power strip, and powder-coated steel and aluminum construction. Plus, it wouldn’t be a Classic without accessory options like graphic wings, graphic clamshell halos, literature holders, and a nifty keyboard shelf. Check out the links below to see all the great options.

But my personal favorite . . . the clamshell case with an extrusion connection similar to how Literature Brochures attach to our hybrid systems. This gives you the ability to add an iPad to any new or existing hybrid inline or island from Classic Exhibits (and a competing extrusion line as well).

Kudos to Mike Swartout for the great demo video. Pay special attention to the cool theme music. I love it!!

See the details in the Exhibit Specials gallery. But like all summer crushes, this one is 2 Good 2 Last 4 Ever.

For the iPad Kiosk Product Sheet and Price List, click on the links.

— Mel White

http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com

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Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.

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iPad Kiosks and Summer Specials: Word on the Street — May 28th thru June 1st

June 3rd, 2012 Mel White COMMENTS
iPad Kiosks and Summer Specials: Word on the Street -- May 28th thru June 1st

Word on the Street by Kevin Carty

June, July, (and August) Specials

Table Top Savings

Save 10% on select Table Top Displays including Sacagawea, Perfect 10, SEGUE, and Intro. These are some of our most innovative table tops, which we’ve never discounted before. But, it’s summer in Portland, OR, and we’re apt to lose our sanity after not seeing the sun for nine months. 20 kits total. Be sure to check out the quick, easy, and inexpensive iPad option for Intro Fabric Table Tops. So very, very simple. So very smart.

Free eBook

Your customer will receive Build a Better Trade Show Image, the definitive guide to trade show marketing, when they order a hybrid inline or island through August 31. This 280+ page eBook by Marlys Arnold is your customer’s gift. Inside the display, they will find a large postcard with a unique code and a web address. Here are two links for more information about this promotion:

http://www.imagespecialist.com/classicexhibits/classic-exhibits-distributors/

http://www.imagespecialist.com/classicexhibits/

Quadro EO and iPad Kiosk “Summer Crush” Promotion

iPad Kiosk with Wings and Graphic Halo

In celebration of the long-awaited iPad Kiosks (MOD-1312 and MOD-1314), we are running Summer Crush Specials. The Specials feature the Quadro EO Pop Up combined with the newly released iPad Kiosks (June 1st). The savings are ginormous. Literally GINORMOUS! It’s our way of introducing what we expect will be one of our largest selling products over the next two years.

Those who saw the units at EXHIBITOR 2012 know that the Classic iPad Kiosks are the real deal. They combine function and value never before seen in an iPad kiosk with a lockable clamshell case, integrated wire management, an internal power strip, and powder-coated steel and aluminum construction. Plus, it wouldn’t be a Classic without accessory options like graphic wings, graphic clamshell halos, literature holders, and a nifty keyboard shelf. Check out the links below to see all the great options.

But my personal favorite . . . the clamshell case with an extrusion connection similar to how Literature Brochures attach to our hybrid systems. This gives you the ability to add an iPad to any new or existing hybrid inline or island from Classic Exhibits (and a competing extrusion line as well). 😉

Kudos to Mike Swartout for the great demo video. Pay special attention to the cool theme music. I love it!!

Let’s Meet at Your Pad

See the details in the Exhibit Specials gallery. You’ll receive an e-broadcast on Tuesday with a flyer you can re-brand and send to your customers. But like all summer crushes, this one is 2 Good 2 Last 4 Ever.

For the iPad Kiosk Product Sheet and Price List, click on the links.

Hope you all had a great weekend and a productive week ahead. Be well!

–Kevin Carty
http://twitter.com/kevin_carty
http://www.linkedin.com/pub/kevin-carty/3/800/32a

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Happy Memorial Day: Word on the Street — May 21st thru May 25th

May 27th, 2012 Mel White COMMENTS
Happy Memorial Day

Word on the Street by Kevin Carty

While we are all enjoying a long weekend, I hope that we do not forget the reason behind Memorial Day:  Remembering those who have served and/or lost their lives serving our country.

I was never a member of any of our armed forces, but many of my friends and family were. I am always impressed by the courage of those men and women who chose to serve in the military. Selflessness and courage are the words that come to mind.

Sometimes you hear that people enter because they felt they needed some direction or they needed to earn money for college or they wanted to gain some discipline, but at the end of the day, those are merely the results of the decision they made. Ultimately, the decision takes a level of courage that I am pretty sure I don’t have nor ever had to be frank.

Like me, I know many of you have had loved ones and friends serve in our military forces. So please join me this weekend in thanking them for their service and courage on behalf of us and our great country.

Billy Graham once said, “Courage is contagious. When a brave man takes a stand, the spines of others are often stiffened.” I love how true that is. We are certainly the greatest nation in the world and with it comes a sense of confidence, a stiffening of the spine one might say. One part of the reason we have that is because of the protection and service of those in uniform.

Thank you!

Be well and have a great weekend. We look forward to hearing from you and answering any of your questions on Tuesday.

–Kevin Carty

http://twitter.com/kevin_carty
 http://www.linkedin.com/pub/kevin-carty/3/800/32a

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