Building Bridges in the Exhibit & Event Industry
The 2014 Red Diamond Congress (RDC), the third annual meeting of the Exhibit & Event Marketers Association, takes place July 28 – 31, 2014 at the Oak Brook Hills Resort in Oak Brook, Illinois. The RDC brings together all of the major players from the exhibit marketing industry to engage in thought leadership, best practice exchanges, and education aligned with business and marketing metrics and strategy.
Why RDC?
The E2MA is a community of exhibit and event marketers driven to benchmark the business value of face-to face marketing events and explore new tools, new technologies, and new techniques that can optimize face-to-face marketing. By facilitating discussions among all industry stakeholders about those issues, the E2MA’s Red Diamond Congress is dedicated to develop actionable ideas and solutions that can provide for industry growth and success.
While there are many other outstanding exhibit and event industry conferences, almost all are organized to address the needs of a single stakeholder group, and are often absent the input of key players in the exhibit and event industry. The E2MA Red Diamond Congress (RDC), by design, is a true congress of industry stakeholders that invites input from all points of view and values the collective experience of all industry professionals, no matter what segment you represent or what role you play. For in the final analysis, while it takes many different stakeholders and interest groups to produce a successful event – there is no “they,” there is only “us.”
An Outstanding Program Mix
The RDC program will advance top level discussions and facilitate deep examinations into the issues that challenge us while cultivating conversations that can build better bridges of collaboration and partnership between:
- Marketing and Sales
- Exhibitors and Show Organizers
- Show Organizers and Facilities
- Contractors and Unions
- Official Contractors and EACs
The Exhibit & Event Marketer Association invites its members, and all industry stakeholders – exhibitors, show organizers, facility management, exhibit service companies, general contractors and union personnel – to take part in this landmark event, our 3rd Annual Conference, at Oak Brook Hills in Oak Brook, IL. This is your opportunity to be part of an event where the most vexing challenges are addressed and actionable solutions are devised. The E2MA Red Diamond Congress will include:
- Keynote presentations from industry and marketing thought leaders
- “E2 Talks”, thought provoking briefs from industry innovators
- Case Studies, a thorough examination of new event models
- CME Educational programs, obtain credit toward your certification
- Workgroup Roundtables, show professionals collaborating on challenging issues
- New Product demonstrations
- Face-to-Face Connections, one-to-one appointments and Focus Group sessions
- Team Challenges, fun-filled friendly competitions between industry stakeholders
- And, much more!
Register NOW for the E2MA Red Diamond Congress. I’ll see you there.
–Mel White
http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com
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Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.
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