Introducing the New Classic Website!
Good websites are never fully done. They evolve… and the new Classic website makes changes much easier. So, if “stuff” moves around or we add new features, it’s because we’re antsy about the status quo at Classic Exhibits. Which shouldn’t surprise you.
What Makes a Good Trade Show Booth?
When it comes to creating a good trade show booth, you are in luck. The booth design is the fun part for most exhibitors. You get to work with an exhibit designer who has your trade show goals and budget, along with an understanding of your customers, your culture and your branding. While the question “What makes a good trade show booth?” depends on the exhibitor, there are commonalities to every good trade show exhibit. We’ll explore those similarities in this article.
More Mix & Match Rentals from Classic Rental Solutions
About a month ago, we launched Classic’s Mix & Match Rental Guide as a tool to streamline the rental decision process with a comprehensive set of towers, counters, lightboxes, and kiosks. This “smarter not harder” approach was intended to make your job easier.
Trade Show Experiences That Blend Design, Technology, and Storytelling
The trade show floor has become far more interactive with backlit graphics, gamification, augmented reality, virtual reality, and video walls. There’s much more emphasis on making both the booth design and the person-to-person engagement experiential.
Our Membership in the Xperiential Marketplace
Classic Exhibits announces our membership in Xperiential Marketplace (XM), an innovative buying and education group for the exhibit industry. XM was founded by two industry veterans, Jason Weddle and Rob Cohen with a mission to unlock savings, create stronger partnerships, and increase growth.
The Power of a Branded Trade Show Exhibit: Strategy + Examples
Marketing professionals and exhibit designers know how to create a branded trade show exhibit that attracts traffic to the booth and maximizes the attendee’s experience. It starts with understanding the brand’s identity and creating a detailed strategic plan for the trade show.
Trade Show Experiences That Blend Design, Technology, and Storytelling
Discover how to create unforgettable trade show experiences that blend design, storytelling, and technology to captivate your audience.
Holiday Lights! Promotion on Backlit Displays
Santa Loves a Trade Show Promotion What’s better than a pumpkin-spiced latte this fall? Well… lots of things, including Classic’s Biggest SALES Promotion EVER – “Holiday Lights!” Backlit fabric graphics dominate trade shows and events. Now's the perfect time to upgrade your exhibit before the 2026 trade show season. SuperNova Holiday Lights! From 10/15 to 12/15, enjoy 15% savings on (60)...
The (3) Types of Portable Trade Show Displays
No category of displays is more perplexing than portables. Prices, capabilities, and quality vary considerably, and the differences are often opaque. As a result, buyers sometimes make hasty decisions based on attractive renderings, professional websites, and low prices.
Trade Show Booth Layout: Ideas That Boost Traffic
Let’s start by clarifying the difference between a trade show booth layout and booth regulations. The former is all about design. The latter is about the specific trade show guidelines. For example, this page summaries the most common trade show regulations in North America, which differ from trade show regulations in Europe and Asia. Knowing them, even on a basic level, prevents being “asked”...
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The Complete Guide to Trade Show Services (Offsite & Onsite)
Onsite trade show services include all services available at the show site. Contractors typically provide these services for show management. Turnkey services are particularly valuable for first-time exhibitors, companies with limited internal resources, or those participating in numerous shows where efficiency and consistency are paramount.
Embrace the Magical Middle of Trade Show Exhibits
Trade show exhibitors are uncertain about the future. Their budgets are in flux. Costs continue to increase. And the economy is unstable. They need practical, attractive, and cost-effective trade show exhibits that address their marketing challenges.
29 Ways to Cut Your Trade Show Costs
Cut trade show costs without cutting impact. Explore 32+ real-world ways to lower booth design, shipping, labor, and rental expenses.
Classic Exhibits Chicago? Never Gonna to Happen!
Admittedly, Classic Exhibits isn’t well-known outside the exhibit industry. And that’s OK. We’re committed to a private-label model and dedicated to supporting you with design and build services, purchase and rentals, and unbranded marketing support.
Exhibit Rentals are Bigger, Brighter, and Bolder
Exhibit rentals have gotten bigger, brighter, and bolder. Which is good news for everyone. At Classic Rental Solutions (CRS), our island to inline mix is about 50/50.
The (In)Complete Glossary of Trade Shows, Pregnancy, and Childbirth
without further ado, I present you with my new glossary of trade show terms about “pregnancy and childbirth”!
What’s Orange, Retractable, and 10% Less? Banner Stands!
BannerBug stands are manufactured in the USA and covered by an Unconditional Lifetime Warranty on the hardware. If the product fails, regardless of the reason, BannerBug USA will repair or replace it for free, for life.
Major Auto Shows & Trade Shows in the U.S. (with Tips for Exhibitors)
Explore the largest auto shows and auto trade shows in the U.S. including SEMA, AAPEX, EV expos, and more— with tips to help you stand out.
Top HVAC Trade Shows, Trends, & Booth Strategies
Whether you’ve attended 5 or 50 trade shows, you already know that HVAC trade shows are important to growing your business and advancing your professional education. The industry is changing rapidly and trade shows are hubs for meeting with residential and commercial HVAC companies
Symphony Portable Display Fashion Show (w/ AI Commentary)
“The Symphony Portable Display isn’t just a display; it’s an experience. It’s about presenting your brand with polish, professionalism, and undeniable flair. It’s about creating a memorable impression that resonates long after the show is over.
Classic Exhibits and the Experiential Marketing Summit
Experiential...
Trade Show Graphics 101: How to Make Your Mark
Everything you need to know about trade show graphics, from design to printing. Stand out with high-quality, eye-catching graphic design!
Our Secret Tips to Mastering Production Lead Times
Lead times should be a straightforward topic… but they’re not. Every design in EDS has a stated lead-time, like 12-17+ Business Days — about 2-3 weeks in this case. Meaning the ship date can vary depending on when you submit your PO, your client’s artwork, and our current production schedule.
EXHIBITOR Find It Top 40 Exhibit Builders
Classic Exhibits...
Designing Large Format Graphics for Trade Shows
Most designers rarely design a layout larger than a corporate booklet or perhaps a 20″ x 30″ poster. Designing for large format, like trade show graphics, is actually quite simple once you know the basic steps. And, if you do large format designs on a regular basis, you might find that it is enjoyable. All it takes is a leap of faith… and trust in my advice.