Our HUGE thanks to Marlys Arnold from the Exhibit Marketers Cafe for the discussion with Mel White on Post-COVID exhibit design. The conversation didn’t stop there. They discussed new technologies, the blending of real and virtual tradeshows, and rental exhibits as options. In addition, Marlys and Mel talked about how COVID represents an opportunity to reset the North American trade show experience for everyone. Enjoy!
See past interviews on Marlys’s YouTube channel.
Share our predictions of post-COVID trade shows in the comments.