InCharg™ Charging Stations — Summer Sales Tips #1
At Classic Exhibits, we strive to make your job easier, whether in Design, Customer Service, Marketing, or Product Development. This summer, we’re sharing 10 Sales Tip Sheets on products like SuperNova™ LED Lightboxes, Gravitee One-Step™, Eco-Systems Sustainable, and others. Each sheet will feature features and benefits, product descriptions, and a bonus audio clip. This week we started with our hard-charging superstar — InCharg™ Charging Stations.
| June 2017
It’s officially summer. Thank goodness. Time to relax, enjoy a picnic, and attend a trade show. What? You forgot about trade shows? Shame on you.
Let’s start June with the NBM Show in Indy. Below are 10 Great Shows that embrace a trade show in June and the wonder of the Summer Solstice (June 21 – 22).
A Positive Change is Coming
A positive change is coming. The photo below shows a custom translucent “hurricane” t-knob. It’s an M6 thread with a 10 mm thread length and a 25 mm width (approximately 1 inch). This will replace some of the M6 screws in one of our current product lines making assembly faster and easier.
Which line? Well, we’ll leave you guessing on that. We don’t want to give away too much yet, especially to our competitors. Expect an announcement in about 45 days.
7 Reasons to Attend Shared Knowledge University
Earlier today, a Classic Distributor asked me why they should attend Shared Knowledge University on June 12-13. Honestly, I had to think about it since I’ve never been asked that before. Which is a little odd. So, why should you (or any distributor), spend two days attending Classic’s comprehensive training in Portland, OR?
Trade Show Material Handling Calculator and Infographic
If you are familiar with trade shows, you are all too familiar with material handling or drayage. These two terms, which mean the same thing, often elicit a very strong emotional response from exhibitors. So what is drayage? Drayage refers to the movement of your trade show booth items from your carrier’s delivery vehicle to your booth space.
Gravitee One-Step Modular System (Video)
Below is a Gravitee One-Step video where we disassembled a large conference room in less than five minutes. When we took the video, that was the only goal. Then we sent it to Glenna, our Graphic Designer, who saw what we clearly failed to see — namely a whole lotta plumber’s butt.
| May 2017
We know you are patiently waiting for National Hug Your Cat Day on May 15. As are we. To help you pass the time, we’ve compiled a list of 10 BIG trade shows happening in May 2017. What do cats have to do with trade shows? Thank you for asking: What Cats Can Teach Us About Trade Shows.
What a Mel Meltdown Looks Like
Twelve years ago, we coined the phrase “Exhibit Design Search.” Back then, it was exactly that — a simple way to search through our product galleries for kit numbers and features. As with anything successful, there are bound to be copycats. Other display vendors and distributors have attempted to replicate Exhibit Design Search.
Your Spring “Shared Knowledge University” Invitation (SKU)
You want to attend Shared Knowledge University (SKU). You know it. We know it. Space is limited and openings fill fast. Contact Jen LaBruzza (jen@classicexhibits.com) to reserve your spot on June 12-13 (Monday and Tuesday).
‘s Almanac of Trade Show Knowledge
We all love working with an informed client about trade shows and trade show marketing. They ask our advice. We give it. Sometimes we state facts. Sometimes we offer opinions. And sometimes, we should send them to an expert.
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‘s 2014 Awards Night: Word on the Street — Feb. 24 thru Feb. 28
Say goodbye to February! Come Monday we will be three days into March already.
What a crazy first two months of the year it has been. And, we’re only two short weeks away from all of us descending on Las Vegas.
Even For Ladies
A product description sign at EuroShop. Honestly, I half expected to see Ron Burgundy standing in the booth pitching the product.
“You know I love the ladies, but when it comes to most lightboxes . . . ”
Reflections on EuroShop 2014
As I write this, I’m 3 hours into a 10 hour flight back to Portland after an 8 day trip to Dusseldorf for EuroShop and meetings with MODUL International. Yes, I’m tired (and sick with a head cold), but that’s a fair trade for the wonderful, educational experience of the past week.
EuroShop 2014 Update: Day 5 Video and Photos
Don’t you just love the last day of a show? The crowds have thinned, and the conversations are more casual and informative. We took a break yesterday and spent the day in Cologne, a thirty minute train ride from Dusseldorf. Today, we were back at EuroShop with more detail photos. Katina went a little camera crazy today in a last ditch effort to capture as much design information as possible.
We hope you enjoyed our EuroShop blogging as much as we enjoyed sharing it with you.
EuroShop 2014 Update: Day 3 Video and Photos
Even without cell phone service, we heard you say, “Show me more creative, elegant, and bizarre exhibits from Europe.” Well, we are delighted to be your trade show mules of images from EuroShop. We toured the remaining exhibit halls on Day 3, and then had time to revisit some of our favorites and discover many new exhibits (which we still can’t believe we missed the first time).
EuroShop 2014 Update: Day 2 Video and Photos
The EuroShop 2014 adventure continues with Mel and Katina. On Day 2, they visit the smaller tradeshow exhibition hall with the mostly 3 x 3 and 3 x 6 meter booths, and then turn their attention to mannequins, retail fixtures, supermarket displays, refrigeration, and all things esoteric to retail merchandising and marketing.
Be sure to see the photo describing the lightbox that even the “ladies” can assemble and a photo of Katina with Mary Poppins. We half expected to see Ron Burgundy in the “Ladies Lightbox” space.
EuroShop 2014 Update: Day 1 Video and Photos
Once every three years, it’s EuroShop time in Dusseldorf, Germany. Mel White and Katina Rigall are attending for Classic Exhibits and ClassicMODUL. And, despite their jet lag (or because of it), they have time to share their impressions of a very full first day. Expect another update over the coming days.
Re-Designed Classic Exhibits Website
So new, it still has that glorious new website smell — new graphics, new HTML, a flashy menu, and intuitive navigation. We invite you to tour the re-designed Classic Exhibits website. All your favorites are there: Past 5 Days, Exhibit Design Search, Peek-a-Booth, Trade Show Tips, and FAQ’s.
Classic Exhibits and OTM Partner on NEO Portable Brandable Furniture
Classic Exhibits and On The Move (OTM) introduce the NEO line of portable furniture. NEO is a line of portable, brand-able furniture specifically designed for the trade show and event industry.
CELEBRATE Design in our Industry: Word on the Street — February 3rd thru February 7th
We have an Awards Night for the first time, complete with networking, dinner, and drinks. It is sanctioned by EXHIBITOR and promises to be quite the gala based on the many conversations I’ve had with the EXHIBITOR team.
EXHIBITOR Show Design & New Website: Word on the Street — January 27th thru January 31st
In just six short weeks, we will meet in Las Vegas for EXHIBITOR 2014. It’s our opportunity to show all that is new in our great industry from design and construction to AV, flooring, and services.
| Favorite Blog Posts: Word on the Street — Jan. 20th thru Jan. 24th
This week, we’re re-posting a smattering of popular blogs from the past six years. Kind of like a marathon weekend of your favorite television show. Scan through the selections and sample the ones that tickle your fancy.
| 2013 Annual State of the Company Letter
It’s that time of the year when Kevin Carty, VP of Classic Exhibits, reports on 2013 and offers his insights on 2014.
Highlights include:
Uptrend in Sales in 2013
More Custom Hybrid and Custom Fabrication
New Classic Exhibits Website (oh so close to launch)
Growth in Rentals
Retail / Corporate Environment Trends
New Product in 2014
Positive Outlook about 2014
Click Here or on the image below to download the full 3 page PDF.
$349 iPad Telescoping Stand with Rolling Travel Case
Spin. Twist. Bend. Swivel. Exercise? That’s so January 1.
Why buy the P90X or join a gym when the MOD-1365 Telescoping iPad Stand does it all. Turn a knob and spin. Make an adjustment and tilt to your heart’s content. Even do those squats with the adjustable telescoping feature. As a bonus (yes, there’s more!), you can take it with you. The MOD-1365 comes with a travel case with wheels. Best of all . . . It’s on sale at $349. Call today. Seriously. Call today.
Resolute This! Word on the Street — December 30th thru January 3rd
I am all about resolutions and changes for the better, especially when it comes to health and family. But why such a focus on New Years. I mean I get it, a new year . . . a new you and all that. But REALLY? After the 4th or 5th year of failing, I would suggest choosing a different date. Start on June 8.