Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Choosing the Right Event Charging Station

50 Trade Show Tips in 50 Minutes

by | Jun 13, 2022 |

From Trade Show Stupid to Trade Show Smart in 50 Minutes TradeshowGuy Tim Patterson, the author of two trade show marketing books, pulls from his 20+ years in the trade show world to share ways to get an edge on your competitors on the trade show floor.  His trade show tips include budgeting, marketing, tradeshow staff training, design, ROI and ROO. Tim shares tricks that you can put into...

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Shared Knowledge Newsletter June 2022

Shared Knowledge Newsletter June 2022

by | Jun 13, 2022 | , , , ,

The 20 Sales Tips in 20 Minutes Webinar with Harold Mintz. According to Harold, “Back in the early 90’s I (Harold Mintz) was working for an exhibit manufacturer training salespeople around the country about the best way to sell to the live events industry. At the time, I had never taken a single course on how to sell. Never even read a book about it. I was simply winging it.   Since then, I’ve...

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Rental Furniture Made Even Easier!

Rental Furniture Made Even Easier!

by | May 23, 2022 | , , , ,

You already use Exhibit Design Search. Two years ago, we added two Rental Furniture Galleries to EDS with CORT products. Classic Distributors loved it! While it didn’t include the complete CORT product line, it was a good place to start, and all the prices were in retail. Even better, the prices were competitive with GSC show book prices. EDS was the perfect place to direct your client to choose rental furniture options.

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Pedestal Stands: Understanding Your Options

Pedestal Stands: Understanding Your Options

by | May 13, 2022 | ,

Custom Counter with Charging Pads and Storage Pedestal stands are like middle children of trade show displays. They get less attention than their older or younger siblings so they’re more likely to be independent, resourceful, and accommodating. OK… that metaphor may be a bit of a stretch but in reality pedestals, counters, and kiosks are the unsung heroes of trade show exhibits. They are rarely...

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