Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Pedestal Stands: Understanding Your Options

Pedestal Stands: Understanding Your Options

by | May 13, 2022 | ,

Custom Counter with Charging Pads and Storage Pedestal stands are like middle children of trade show displays. They get less attention than their older or younger siblings so they’re more likely to be independent, resourceful, and accommodating. OK… that metaphor may be a bit of a stretch but in reality pedestals, counters, and kiosks are the unsung heroes of trade show exhibits. They are rarely...

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Trade Show Marketing –Are You an Artist or a House Painter?

Trade Show Marketing –Are You an Artist or a House Painter?

by | Apr 24, 2022 | ,

On your best days, you get to be an artist. It doesn’t matter if you’re in design, production, account management, sales, marketing, or even accounting. You soar on those days. And when the clock hits 5 or 6 or 10 pm, you walk out of the door with a smile.

Then there are days where none of us have the luxury of being artists. We’re house painters. Good house painters mind you, but ones where the colors, the canvas, and the guidelines are chosen by someone else, usually your client.

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Recent Posts

Gravitee Modular Medical Testing Pods

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Up Your Game February 2020 Newsletter

Do you remember when EXHIBITOR announced the 2020 date for EXHIBITORLIVE and you were puzzled by the late March date? We were, but now were delighted since it’s crazy busy at Classic Exhibits.

Over 60 EuroShop 2020 Photos

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Trade Show exhibit rentals are growing. Rapidly. And exhibit companies are trying to position themselves based on their individual strengths. Some rental-only exhibit companies are touting renting as the only solution. They say, “Why buy when you can rent? No more storage fees. You can change the display for every show. The cost is less.”

Up Your Game Newsletter — January 2020

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What to Look for in an LED Lightbox Manufacturer

Stroll through any airport, mall, event, or trade show and you’ll see hundreds of colorful LED lightboxes in every shape and size. Over the past few years, most have switched to backlit tension fabric SEG graphics. The reasons are obvious. Not only is fabric more durable than direct print graphics, but it’s also cheaper to ship and easier to maintain. And depending on the print process, the colors are vibrant and the details nearly photographic.