Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

EXHIBITORLIVE 2021 Edition

EXHIBITORLIVE 2021 Edition

Just Get Me on a Plane! Thirty-two months have passed since EXHIBITORLIVE 2019… Nearly three years. We understand not everyone will be attending for a variety of logistical, financial, and personal reasons. And that’s OK. For those who will be in Las Vegas, either as an attendee or an exhibitor, let’s connect – before, during, or after show hours. The Classic EXHIBITORLIVE team will be Kevin...

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Top 15 Essential Exhibit Design Questions

Top 15 Essential Exhibit Design Questions

The best exhibit designs make a connection with your client. So how do you identify a design the client loves without multiple meetings and revisions?

Get the designer and the decision-maker to talk to one another. It works! It’s why the designers at Classic want to be on phone calls with our distributors and their clients. We are happy to be introduced as YOUR DESIGNER.

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Recent Posts

Up Your Game Newsletter — December 2019

Each year, Event Marketer Magazine selects the 50 Best Exhibit Builders. Otherwise known as The Fab 50. It’s a tough list to make, and we are delighted to be one of the honorees. It’s our fifth time!

| November 2019

In January 2020, Classic Exhibits will introduce Symphony, a portable system with over 30 mix and match configurations, seamless graphics, and dramatic shapes.

Up Your Game Newsletter ~ October 2019

In this month’s Up Your Game Newsletter, we share videos, blog posts, and a 1960’s car ad from Classic Distributor Partners. In other words, something different.

Classic Exhibits Corporate Profile in Exhibit City News

There’s a good chance you’ve heard of Classic Exhibits but don’t know all they do. Mel White, VP for marketing and business development, describes the Portland, Ore.-based company “as a chameleon that not only changes its colors, but also its shape. Repeatedly.”

SuperNova Tool-Less LED Lightbox Video

erNova; LED Lightboxes with SEG Fabric Graphics feature fast, tool-free assembly. The aluminum extrusion frames assemble with knobs, using both slide and corner connectors. Single and double-side lightboxes are available in standard and custom sizes.

There is No Such Thing as a Standard Wood Crate

No one builds better crates than Classic Exhibits.Our custom wood crates are fabric-lined and jigged to ensure your booth ships safe and secure. And not just the first time. Every time.

Up Your Game Newsletter ~ September 2019

Product launches can be terrifying, like our NEW SuperNova™ Tool-Less Lighboxes. Did we successfully communicate the features and benefits? Will customers embrace it? Will sales grow and how quickly?

8 Things Your Trade Show Display is Trying to Tell You

Everyone and everything has a story, including your trade show display. Many displays have seen things you haven’t, like the chaos of the marshaling area of a convention hall. You might want to listen to what your display has to say as you prepare for your next show.