Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Holiday Greetings from Kevin (vlog)

Kevin shares his Happy Holiday vlog (I know. It just doesn’t sound right). He also discusses 2017 business trends, including predictions about corporate environments, Gravitee One-Step, and our internal expansion.

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (which sounds better to my ears).

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (somehow “vposts” that sounds better to my ears).

read more

Filter by Category

Filter by Year

Recent Posts

Mi Casa es Su Casa: Word on the Street — Jan. 21st thru Jan. 25th

What It’s Like to Visit Classic Exhibits

While many distributors have visited us over the years, to review projects, for one-on-one training, for Shared Knowledge University, it sometimes slips my mind that many of you haven’t been to our facility. So, if you have haven’t been to the Classic shop before, you’re probably wondering what it’s like. Well . . . it’s impressive and it’s weird.

Recent iPad Kiosk Trends

Let me share iPad Kiosk sales from an unnamed Classic Distributor. Last week, I ran a report on this distributor focusing exclusively on iPad kiosk sales over the past four months. This distributor is primarily online, but one I suspect you don’t know. They fly under the radar.

2012 “State of the Company” Letter from Kevin Carty

2012 is in the books! The Oregon Ducks are the Fiesta Bowl Champs, and the Mayans left for the golf course rather than finishing their calendar.

The basics. Q1 and Q2 were huge for Classic Exhibits with increases of 19% over 2011. Summer started slower than usual, but finished OK leaving us at a 15% increase through 3 quarters. Then Q4. Oh Q4, how strange you were.

“Can I Afford to Be Optimistic?” by Jay Goltz

Jay Goltz, a contributor to “You’re the Boss: The Art of Running a Small Business” in The New York Times asks himself, “Can I Afford to Be Optimistic?” For anyone working in a small business, you might enjoy his thoughts.

Exclusive E2MA Study about the Rising Costs of General Service Contractor Services

The E2MA (Exhibit and Event Marketers Association) has spent two years on a study that presents factual data about the rising costs of exclusive services provided by General Service Contractors. We’ve all “known this,” but now there’s a summary of actual facts and data that makes it real. No trend jeopardizes the full recovery and future of the trade show industry more than this.

The $445 iPad Kiosk Sale

Let’s start the year right! You know your trade show clients want an iPad to demo their products or website. Why not make the decision easy with an iPad Kiosk on sale? See the download options for this flyer at the bottom. To see all the iPad Solutions from Classic Exhibits . . . and there are a bunch with even more coming . . . Go to Workstations and Kiosk Gallery in Exhibit Design Search.

100 Things to Watch in 2013 (JTW Intelligence)

Annual Forecast of Trends — JTW Intelligence released their eighth annual year-end forecast of key trends that will shape or significantly impact consumer behavior in the near future. According to JTW:

Classic Exhibits Distributor Feedback in 2012

About two or three times a month, we send “Customer Feedback” emails. On average about 20-30 emails a month, more during February, fewer during July. If you’ve received one, you’ll recognize the subject line: “Feedback on your recent order | #12345 Sacagawea Portable Hybrid (PM XYZ).”

‘s in a Name?: Word on the Street — Dec. 10th thru Dec. 14th

Over the past couple of years, one of my favorite things is when people outside of the Pacific Northwest tell me how much they love Sacagawea Portable Hybrid Displays from Classic.

Not only does it generate a sense of pride in our company, but it also just makes me laugh to be frank