Trade shows can be a strange world whether you are an exhibitor, attendee, or an industry insider. While many behaviors might seem normal to you as a member of the trade show community, others are downright bizarre to those who rarely set foot in a trade show hall.
Kevin Carty from Classic Exhibits discusses the challenges companies are facing as they plan for employees returning to their offices in a post-COVID world.
Trade Show exhibit rentals are growing. Rapidly. And exhibit companies are trying to position themselves based on their individual strengths. Some rental-only exhibit companies are touting renting as the only solution. They say, “Why buy when you can rent? No more storage fees. You can change the display for every show. The cost is less.”
The real point here is that the ROI of any exhibition can be judged on many other things rather than cold hard sales.
Plum Grove, a Classic Exhibits Distributor, recently sent an effective email promoting the InCharg wireless charging stations.