Over the years, we’ve gotten lots of compliments on our wood crates. I often joke that a distributor will call and say, “My client really liked their new display, but THEY LOVED THE CRATE AND PACKAGING!” Sigh . . . I’m never quite sure how to take that.
Our dedicated crate building team does an amazing job, so we thought we would show you how we build a small crate, often called a “coffin crate” in the trade. Expect a video showing larger crates in about a month.
Now if only someone could come up with a better term than “crate” — Reusable Cellulose Tradeshow Exhibit Containment System? Free Shared Knowledge University T-shirt to the top three suggestions. Reply using the comments tool.
Cheers!
–Mel White
http://www.linkedin.com/in/melmwhite
mel@classicexhibits.com
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Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100 or www.classicexhibits.com.
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What a Great Crate Video, shows the craftsmanship required to do it right. You guys make it look simple! g
Thanks Gary.
As the crates get bigger, the complexity increases, especially for jigging. The large crate video will show that, plus the availability of multiple access doors.
Mel, I have always called crates “Custom Fitted Shipping Cases” I have always felt that description shows more value on a proposal than “Crate”.
Steve — Only your sophisticated and elegant manner could describe a wood crate to a client as a “Custom Fitted Shipping Case.” I suspect it’s the combination of the accent and the smile. 😉
What size shirt do you wear?
Thanks Mel. My shirt size is XL.
Mel, Instead of “Crate”, try “PCM”, or Protective Containment Module. Adds a certain sophistication, don’t you think?
Best Regards,
Scott Jameson, CME