Peek-a-Booth Webcams
Classic Exhibits provides Distributors with live video to review their projects using the Peek-a-Booth webcams. Occasionally, we’re asked about that level of transparency, but we believe it’s important to Classic Distributors (and their clients) to preview their projects. It’s also a reflection of Classic’s Shared Success culture.
Popular Home Trade Shows (& Tips to Stand Out!)
At some point, you have probably attended a local home improvement show where landscapers, contractors, interior designers, and other companies showcase their products and services. Now, imagine these trade shows at a 10x or 20X scale in Las Vegas, Orlando, or Chicago.
Trade Show Booth Selection. An Alternate Approach.
EXHIBITOR Magazine recently published “Space Case,” an informative article about selecting floor space at a trade show. They asked nine exhibit industry experts to share their booth selection strategy based on a show floor plan. See the image above for their selections.
The 40 ft. Inline Exhibit Challenge
Does the size of your exhibit matter? Yes, but perhaps not in the way you think. Let’s say you budgeted for 400 sq. ft., which typically translates into a 20 20 island exhibit. Islands have advantages. They’re usually centrally located. They are surrounded by four aisles.
Mirroring Retail Customer Service: The Best Practices for Trade Shows
At a trade show, booth staff training is often the deciding factor between making a lasting impression or being forgotten. While your sales, marketing, and C-level staff in the booth have excellent customer service skills, they may be unfamiliar with how to maximize their impact in a trade show booth.
Download “Rent or Buy” Unbranded Literature
This week, you can download Rent or Buy unbranded literature. Just add your company branding, then email it to your clients or post it on social media. As you know, Rent or Buy is a hot topic with exhibitors.
Amid the LA Fire Devastation, Heartwarming Support
The windswept fires that have consumed Los Angeles over the course of the past 10 days have been devastating. The images you see on TV look like Hollywood special effects. But they’re not.
8 Trade Show Sustainability Solutions for Exhibitors
Sustainability and trade shows have never been best friends. For years, trade shows and exhibitions have been significant contributors to landfills, especially in parts of the world where “build and burn” was common. Recently, trade show sustainability has gone to the front of the line with industry associations like EDPA and ESCA advocating for significant changes in trade show practices.
Business Open House Ideas and Important Tips
Business Open House Ideas and Important Tips. As you plan your Open House, consider the following Frequently Asked Questions for both your team and for your attendees.
Our Favorite Question from Potential Classic Distributors
We thought we’d share our favorite (and least favorite) question about Classic Exhibits. Oddly enough, they’re the same one.
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After 30 Years in the Exhibit Industry — Kevin Carty
On July 8, 1994, 30 years ago, I was offered a job by a friend (now my brother-in-law) to work for his father’s new business. At the time, I was working overnight shifts at a supermarket from 11 pm to 7 am. Then I’d head to college until about 3 pm. It was summer break from college, but I jumped at the chance for a normal work schedule and shift to evening classes in the fall.
Join Us at Connect Marketplace in Milwaukee, WI
Are you headed to Connect Marketplace 2024 in Milwaukee, WI? We’ll be there too! Look for Classic Exhibits in the show hall. We’ll be featuring a Symphony Portable Display, along with messaging about our private-label services to exhibit and event companies.
The Secrets Behind the Best Trade Show Booths
The secret to designing an award-winning custom trade show booth isn’t complicated. A healthy budget helps, which shouldn’t be surprising. But, all too often, complacent exhibitors with large budgets are no more successful at a trade show than energized exhibitors who have a targeted, well-executed strategy.
The Symphony Portable Display Tour
We designed a Traveling Symphony Display. Actually two, which are available by request from Gina Porcaro or Harold Mintz. These show how Symphony assembles, how accessories connect, and how the floating graphic attaches. The single and double-sided version packs in one roto-molded case.
Finding & Working With a Trade Show Booth Designer
Find a trade show booth designer to help you navigate the complexities of creating an effective exhibit. Trade show booth designers are creative professionals who specialize in designing the booths that companies use at trade shows.
10 Questions about Trade Show Labor
On May 21, 2024, Jim Wurm from the Exhibitor Appointed Contractor Association (EACA) presented a webinar on the State of the Labor Industry particularly as it relates to the production of trade shows and events. Jim was joined by Bill Muller from Nth Degree.
ECA Legislative Action Day
ECA Legislative Action Day on May 30 did not disappoint! I must commend the Exhibitions & Conferences Alliance (ECA) team for their flawless execution of this day on The Hill. We couldn’t have done this without you!
Tech Conferences & Trade Shows: An Exhibitor’s Guide
You don’t have to be an exhibitor or a tech industry guru to attend tech conferences and trade shows. Tech conferences are ideal for exploring new ideas and sparking creative possibilities for any business. At Classic Exhibits, we design and build exhibits, large and small, for a wide range of industries.
Trade Show Attire: What Not to Wear
Trade shows are all about making a good impression, so what exhibitors wear matters. However, “What to Wear” is often the last checkbox on their trade show checklist. But it shouldn’t be. More than anything, trade show attire should be a conscious decision, one that mirrors your trade show strategy.
Summer Fun in Portland, OR at Shared Knowledge University
Join us for Shared Knowledge University on August 8-9. Whatever your role — owner, designer, project manager, account executive road warrior, or all five — you are welcome to “share” your love for trade shows.
If Harold Mintz Handed You $1 Million Dollars
If I, Harold Mintz, was your Fairy Godfather and handed you $1 million dollars, what would you do with all that money? Here are some of the responses I got from Classic Distributors.
How to Design & Use a Trade Show Floor Plan
You’re an exhibitor and someone says to you, “Tell me about your trade show floor plan.” Do they mean the show’s overall floor plan or the floor plan of your exhibit? In this article, we’re going to discuss the latter. We’ll address choosing the optimal space on the trade show floor in another article.
(4) Exhibit Design Search Tips
Here are (4) Exhibit Design Search tips to make searching and saving designs a bit easier. All are simple navigation techniques requiring nothing more than a click or two.
Your Shared Knowledge April Newsletter
April Fool’s Day Shared Knowledge Newsletter. Starting in April, Classic will have an OLEG option with exhibits shipped in a wood crate. When it arrives, please hand him a sub sandwich.
Baseball Terms — Classic Exhibits Style
Baseball season is upon us once again. That means it’s time to refresh yourself with our BASEBALL TERMS – CLASSIC STYLE! Whichever team you root for please keep in mind these three non-bendable rules: