Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

| My First Six Months at Classic Exhibits

| My First Six Months at Classic Exhibits

There are many things that I have done for more than six months. Many tangentially related to the design of trade show spaces and structures. For example, building scenery, painting sets, designing and producing environmental graphics. What I have not done (until now) is work for any organization for anywhere close to six months. As Ariel said in the Disney version of The Little Mermaid, it’s a whole new world.

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Recent Posts

EuroShop 2014 Update: Day 3 Video and Photos

Even without cell phone service, we heard you say, “Show me more creative, elegant, and bizarre exhibits from Europe.” Well, we are delighted to be your trade show mules of images from EuroShop. We toured the remaining exhibit halls on Day 3, and then had time to revisit some of our favorites and discover many new exhibits (which we still can’t believe we missed the first time).

EuroShop 2014 Update: Day 2 Video and Photos

The EuroShop 2014 adventure continues with Mel and Katina. On Day 2, they visit the smaller tradeshow exhibition hall with the mostly 3 x 3 and 3 x 6 meter booths, and then turn their attention to mannequins, retail fixtures, supermarket displays, refrigeration, and all things esoteric to retail merchandising and marketing.

Be sure to see the photo describing the lightbox that even the “ladies” can assemble and a photo of Katina with Mary Poppins. We half expected to see Ron Burgundy in the “Ladies Lightbox” space.

EuroShop 2014 Update: Day 1 Video and Photos

Once every three years, it’s EuroShop time in Dusseldorf, Germany. Mel White and Katina Rigall are attending for Classic Exhibits and ClassicMODUL. And, despite their jet lag (or because of it), they have time to share their impressions of a very full first day. Expect another update over the coming days.

Re-Designed Classic Exhibits Website

So new, it still has that glorious new website smell — new graphics, new HTML, a flashy menu, and intuitive navigation. We invite you to tour the re-designed Classic Exhibits website. All your favorites are there: Past 5 Days, Exhibit Design Search, Peek-a-Booth, Trade Show Tips, and FAQ’s.

| 2013 Annual State of the Company Letter

It’s that time of the year when Kevin Carty, VP of Classic Exhibits, reports on 2013 and offers his insights on 2014.

Highlights include:

Uptrend in Sales in 2013
More Custom Hybrid and Custom Fabrication
New Classic Exhibits Website (oh so close to launch)
Growth in Rentals
Retail / Corporate Environment Trends
New Product in 2014
Positive Outlook about 2014

Click Here or on the image below to download the full 3 page PDF.

$349 iPad Telescoping Stand with Rolling Travel Case

Spin. Twist. Bend. Swivel. Exercise? That’s so January 1.

Why buy the P90X or join a gym when the MOD-1365 Telescoping iPad Stand does it all. Turn a knob and spin. Make an adjustment and tilt to your heart’s content. Even do those squats with the adjustable telescoping feature. As a bonus (yes, there’s more!), you can take it with you. The MOD-1365 comes with a travel case with wheels. Best of all . . . It’s on sale at $349. Call today. Seriously. Call today.

Resolute This! Word on the Street — December 30th thru January 3rd

I am all about resolutions and changes for the better, especially when it comes to health and family. But why such a focus on New Years. I mean I get it, a new year . . . a new you and all that. But REALLY? After the 4th or 5th year of failing, I would suggest choosing a different date. Start on June 8.

How to Entertain Yourself During Any Meeting

Here are a few suggestions on how to entertain yourself during any meeting. Your colleagues will appreciate your efforts; perhaps not during the meeting or that month but when they look back and reflect on all the years they spent cooped up like a chicken in a factory farm they’ll have a little chuckle.

Why Our Brains Love Curves

In my last blog post, “Exhibit Designs that Sell,” I offered some tips on how to achieve a nearly 100% success rate. This time, I want to delve into a design element that connects to a deep-rooted preference in many people — graceful, mesmerizing curves!