Visit Us During Strategic Partner Hours at EXHIBITORLIVE
One of the best decisions EXHIBITOR ever made was creating Strategic Partner Hours from 10-11:30 am on Tuesday and Wednesday. We enjoy meeting with our Distributor Partners and Vendors during those times because it offers uninterrupted sessions to discuss your business and how Classic Exhibits can assist in your success.
What to Expect from Classic Exhibits at EXHIBITORLIVE
As you know, we participate in EXHIBITOR primarily to meet with our Distributor Partners. In other words — YOU. And while end-users visit us as well and we pass those leads along after the show, we are committed to spending as much time as possible with our distributors.
Display History — Portable Pop-Up Display
My first job in the trade show industry was with a pop-up display manufacturer in the mid-1990s. By then, there were half a dozen major manufacturers.
An Interview with Jen LaBruzza, the National Sales Manager of Classic Exhibits
Jen LaBruzza shared her thoughts on the trade show industry and Classic Exhibits in the interview below.
2018/2019 Annual State of the Company Letter by Kevin Carty
The Classic Exhibits 2018/2019 Annual State of the Company Letter by Kevin Carty with news about training, new products, and industry trends.
An Interview with Tom Beard, National Sales Manager of Eco-Systems Sustainable Exhibits
Eco-Systems Sustainable Exhibits has always been a leader in responsible trade show exhibiting. From the very beginning, they focused on combining green materials with affordable upscale design. They believe that a booth doesn’t have to look “crunchy” to be green. It simply has to be sustainable.
Free Exhibit Hall Pass to 2019 EXHIBITORLIVE
Get a Free EXHIBITORLIVE Hall Pass with Promo Code 4044. Compliments of Classic Exhibits and EXHIBITOR Magazine. See registration link: https://www.exhibitoronline.com/live/2019/exhibithall.asp.
An Interview with Jim Shelman, GM of Classic Rental Solutions
Trade Show Rentals have undergone a seismic shift not only in design but also in sales. And, this trend will continue in 2019 and beyond. This week, we chatted with Jim Shelman, the General Manager of Classic Rental Solutions. So what should you expect as an exhibitor or a Classic Exhibits Distributor Partner? More of the same, which is a VERY GOOD THING.
2018 Odyssey Foods Custom Island Exhibit
While there were many exciting projects in 2018, the custom Odyssey Foods Island for Exhibits Northwest, Inc. was one of our favorites. The “Wow!” factor is off the charts. The exhibit debuted at Seafood Expo North America 2018.
Reflections on the Gravitee One-Step Modular Wall System
Two years ago, we introduced the Gravitee One-Step Modular Wall System, a radical approach to modular walls. No tools, no loose connectors, and no inventory of funky corners.
What have we learned in two years?
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Recent Posts
10 Things Bosses Never Tell Employees, But Should: Word on the Street — September 1st thru September 5th
I have been thinking all week about what to write. Several thoughts came to mind, usually influenced by “in the moment circumstances,” but none seemed to hit me just right. Then, a LinkedIn Pulse hit my inbox, one I felt compelled to share.
The Magnificent, Magical Middle of Trade Show Displays
The middle is the sweet spot in trade show displays. I offers customers value, quality, and personalization through design and customization. Classic Exhibits understands the middle market better than any other manufacturer. We design and build mid-priced displays with features, shapes, and quality not found in lesser displays.
197 Miles of Painful Bliss! The Hood to Coast Relay
On August 22, 2014 @ 3:30 a.m. 12 whackos and 2 dedicated drivers woke up to take on a challenge, one that they called FUN. I am one of those whackos — the Chief Whacko if you will.
The event is called Hood to Coast, aka …The Mother of All Relays. It’s an event in which 12 people with two support drivers and two vans run 197 miles from about 6000 feet on Mt. Hood to the beautiful Oregon Coast, Seaside, Oregon to be specific.
Dealing with Conflict. Are You an Elephant?: Word on the Street — August 11th thru August 15th
Is there an elephant in your office? If you don’t see one, it might be YOU!
An observation was recently shared with me. The context was leadership and dealing with conflict, and how leaders handle or don’t handle conflict in the workplace. The speaker said, “Show me the leader that doesn’t confront conflict, and I’ll show you the biggest elephant in the room.”
How Your Eyes Move on a Website [Cool Inforgraphic]
Single Grain designed this excellent infographic that explains:
How our eyes move on a website or blog,
How web design influences eye movement and interaction, and
Proposes tips for creating an effective website design.
Hot Hot Hot!: Word on the Street — August 4th thru August 8th
Summer Business
There is a heat wave in the Pacific NW. I mean HOT . . . at least for us. Mid-80’s to mid-90’s kinda HOT. Which if you have ever lived or visited here, you know we don’t get that very often.
Now for the cheesy segue. All this HOT weather has me thinking we are living in the Islands, and wouldn’t you know it, we are building and quoting A LOT of islands right now.
Vibrant Color and Stunning Contrast Gallery
Several months ago, Glenna Martin, our Graphic Design Manager, created the first Graphic Inspiration Gallery — Graphics that Complement the Display. Glenna pulled 38 Past 5 Days photos to show effective examples of structure and graphics. If you haven’t read her notes, I urge you to review them. You may want to consider directing graphic designers to the galleries if they are unfamiliar with trade show graphics.
RDC Innovation Day — Day 2 Notes
Day 2 (Innovation Day)
It was a day of epiphanies at the Red Diamond Congress about the trade show industry. Bob McClintock, COO of SMG, gave the morning keynote: A New Facility Model: Facility as Service Provider. I know. The title sounds pretty boring, but the topic and the speaker were anything but. SMG manages McCormick Place, the Pennsylvania Convention Center, and 70 other venues.
RDC Innovation Day — Day 1 Notes
I’m in Chicago this week for the E2MA Red Diamond Congress. For those unfamiliar with the Exhibit and Event Marketers Association and the RDC . . .
The E2MA is a community of exhibit and event marketers driven to benchmark the value of face-to face marketing. By facilitating discussions among all industry stakeholders, the E2MA’s Red Diamond Congress develops actionable ideas and solutions that can provide for industry growth and success.
20 Short and Impactful Years: Word on the Street — July 21st thru July 25th
Back in 1994, specifically in July 1994, I was working the 11 p.m. – 7 a.m. shift throwing overnight freight at a grocery store in Lake Oswego, Oregon. A co-worker/friend of mine had been telling me about this other job working for his dad’s business. One day, seeing that I was growing weary of the job, he asked me if I was interested in coming to talk to his father about an opening. I jumped at the opportunity, if for no other reason than I wanted to see the light of day rather than sleep through it.
A Humbling Lesson About 10 ft. Displays
Over the years, I’ve learned a humbling lesson. There’s safety in numbers when it comes to 10 ft. inline trade show displays. Most exhibitors choose the predictable over the bold, the safe over the dramatic. And while I understand, I also don’t understand. Yes, budget is a factor. Fear too. No one wants to make the wrong decision when purchasing a display.
A Sustainable Partnership that Works — Eco-Systems
Late last week, Eco-Systems took another big step — redesigning their website. For those who have gone through that ordeal, you know how arduous it can at every stage. There are no easy tasks when it comes to website redesign, organization, graphics, and coding.
Custom Table Top Display Video
Charlie Shivel, a project manager in the Customer Service Department, discusses a custom Visionary Designs table top display. This table top was designed by Trina Broten, a Classic Exhibits Designer, to fulfill the specific marketing requirements of a distributor’s client. Charlie does a terrific job of keeping it short, sweet, informal, and informative. Well done Charlie.
NEW Rental Rewards Program
At Classic Rental Solutions, our mission is simple. To produce the highest quality rental exhibits and experiences in the industry. No exceptions.
We stage, inspect, and photograph every order before shipping. We pack the exhibit very carefully. We include staging photos, packing photos, and setup diagrams with every shipment. And we’re available anytime, day, night, and weekends for any questions from your I & D team. We understand that a quick call might save your client an hour or two of extra labor.
Happy (Post) 4th of July!: Word on the Street — June 30th thru July 4th
July is here and it’s off with a BANG! Even in this shortened week, business is booming, and by the looks of the quotes you are sending us, the remainder of the month looks to be busy.