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The Randy Smith Memorial Golf Classic. It Matters!

September 19th, 2013 1 COMMENT
Shooting from the Hip (trade show tips)

Shooting from the Hip by Reid Sherwood

One benefit of blogging is having the luxury to promote something special to me and to our industry — The Randy Smith Memorial Golf Classic (

For most folks in our industry, “The Randy” is as recognizable as Cher, Madonna, or Bono. The Randy is an annual charitable golf tournament held in the Atlanta area. For those unfamiliar with Randy Smith, he was tragically taken from us several years ago. The first Classic was to raise money to help the Smith family with the financial burden they experienced. Since then, the mission has expand.

“The objective of the Randy Smith Memorial Golf Classic is to help families in the exhibition industry who have suffered severe tragedies or face insurmountable medical expenses. Our commitment is to provide financial and emotional support to all past and present recipients and their families.”

We all feel invincible, and we assume that nothing bad will ever happen to us. Well, a few years ago, Mike Swartout (my friend and the Creative Director at Classic Exhibits) was diagnosed with prostate cancer. Mike is still battling that cancer today, but in 2011, he was a recipient at The Randy.

Several years ago, an Optima employee, Jim Wetherington Jr., was diagnosed with brain cancer and was taken at a very young age. The Randy was able to provide emotional and financial support to his family during that time of need.

I have said all that just to say this . . .  The Randy Smith Golf Memorial Golf Classic is the one event all year where competitors come together, lay down their swords, and work to help industry colleagues who need it most.

This year, The Randy is on October 14 at Chateau Elan, a few miles north of Atlanta. We welcome golfers, sponsors, and workers. It is an incredible event. There are at least 11 recipients, so your financial donations, hole sponsorships, or corporate sponsorships are very needed.

For more information, please visit We would love to see you there. Should you have any questions, please email or call me.

Reid Sherwood


Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions and engineered aluminum extrusions (ClassicMODUL). Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100.