Hybrid Booth Layout Tips for Hardware & Software
In the days of yore, trade show exhibits were simple: graphics, products, and lights. Today’s exhibits feature hybrid booth layouts blending hardware and software. This physical and digital combination creates both design complexity and marketing opportunities.
EXHIBITOR 2026 FindIt Top 40 Exhibit Producers
The EXHIBITOR Group recently announced the 9th Annual FindIt Top 40 Exhibit Producers. And for the 9th consecutive year, Classic Exhibits made this prestigious list.
10 Answers to Common Rental Exhibit Questions
10 Trade Show Rental Answers
BOGO Offer on Symphony Portables & BannerBug Stands
Purchase a Symphony Portable in March and April and get a FREE BannerBug Banner Stand (BB-001). Choose from over 80 Symphony 10, 20, and 30 ft. kits. See the details in the promotional flyer.
EuroShop 2026 Design Trends
Recently, Kevin Carty and Katina Rigall Zipay from Classic Exhibits attend EuroShop 2026 in Duesseldorf, Germany. While there, they posted two videos of their experience including exhibition design trends like colors, shapes, materials, and lighting
Small Booth Strategies for First-Time Fancy Food Exhibitors
Are you a first-time exhibitor at the Summer Fancy Food Show in NYC? Congratulations! The SFFS is a marathon of tasting, networking, and business deals, open only to qualified members of the food trade. Think retail buyers, distributors, chefs, and the press. Expect to see over 32,000 attendees, 2500 exhibitors, and 180,000 specialty food and beverages on display.
Booth Design Ideas That Help Biotech Brands Stand Out at BIO 2026
Are you an exhibitor or an attendee at BIO? If you’re an exhibitor, you’re probably wondering how individual biotech brands stand out at the BIO International Convention? The key is knowing your audience, creating a comprehensive strategy, and designing a stunning biotech booth design.
Sustainability isn’t Rocket Science. It’s a Choice.
Exhibitors often think they need to make an either/or decision regarding sustainability. Either choose a 100-percent eco-friendly exhibit or a booth that gives Mother Nature a symbolic middle finger.
Trade Shows are a Journey. Send Sacagawea.
The Sacagawea Portable Hybrid Display is an American-engineered and built system designed for professional exhibitors. It’s meant to last for years, look amazing, and setup fast from the first to the fiftieth show. No compromises.
Introducing the New Classic Website!
Good websites are never fully done. They evolve… and the new Classic website makes changes much easier. So, if “stuff” moves around or we add new features, it’s because we’re antsy about the status quo at Classic Exhibits. Which shouldn’t surprise you.
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The Jocks, Band Geeks, and Preppies of the Trade Show Industry
Back when I was in high school, there were various cliques and groups. Whether you were a Jock, a Band Geek, a Nerd, a Freak or a Preppie, your group influenced where you sat at lunch and who you hung out with on the weekends.
Trade Show Maestro & the Future of the Event Industry
Whether you’re planning your first 10×10 or managing a national program, this tool gives you instant access to the kind of insights that used to take years to learn… or a lot of money to hire. You’ll find help with budget planning, booth design layouts, crafting compelling RFPs
How to Tame Your Trade Show Costs (and Still Be Wildly Successful)
If you’ve ever asked a New Yorker how to navigate the subway (here’s a handy guide in case you’re interested), their answer likely made your head spin.Trade shows can be the same.
Trend Report: LED Video Wall Panels & Tiles for Trade Shows
Trade show designers have always known that “movement and light” attract attendees. And while backlit fabric graphics transformed exhibition design over the past 10 years, the next evolution is LED video panels, which combine the benefits of light and movement, turning a static exhibit into a dynamic, interactive experience.
Introducing The Big One! Portable Display
Introducing The Big One! — a lightweight, portable 10 ft. curved display with maximum graphic impact. The engineered aluminum SEG frame is durable, assembles without tools, and packs in Classic’s legendary reusable die-cut foam packaging and roto-molded case w/ wheels.
Building a Better Trade Show Booth – Design and Planning
“Build it and they will come”– This phrase should be your mantra when designing your trade show booth. With a carefully designed booth, you stand a much better chance of attracting potential clients, making sales, gathering contacts, and generally spreading the word about your company. Think of your booth as a microcosm of your business.
Insider Secrets Behind the Best Trade Show Booths
The secret to designing an award-winning custom trade show booth isn’t complicated. A healthy budget helps, which shouldn’t be surprising. But, all too often, complacent exhibitors with large budgets are no more successful at a trade show than energized exhibitors who have a targeted, well-executed strategy.
Embrace the Magical Middle of Trade Show Exhibits
Trade show exhibitors are uncertain about the future. Their budgets are in flux. Costs continue to increase. And the economy is unstable. They need practical, attractive, and cost-effective trade show exhibits that address their marketing challenges.
Classic Exhibits Chicago? Never Gonna to Happen!
Admittedly, Classic Exhibits isn’t well-known outside the exhibit industry. And that’s OK. We’re committed to a private-label model and dedicated to supporting you with design and build services, purchase and rentals, and unbranded marketing support.
Exhibit Rentals are Bigger, Brighter, and Bolder
Exhibit rentals have gotten bigger, brighter, and bolder. Which is good news for everyone. At Classic Rental Solutions (CRS), our island to inline mix is about 50/50.
This or That — Choosing the Right Trade Show Display
Choosing the right trade show display is rarely straight-forward. Most of the time, you are selecting between two similar but slightly different displays. Sometimes it’s about the price. Other times it’s about a personal design preference. Many times, it comes down to weight and assembly.
Comparing Trade Show Marketing to Other Types of Marketing
The trade show season is in full swing, and exhibitors are talking about new graphics, giveaways, and Las Vegas. I love this time of year… and to some extent, loath it. I get to hear exhibitors grumble about the cost of a display, poor leads, drayage, and their ROI.
The Complete Glossary of Trade Shows, Pregnancy, & Childbirth
Ever since my friends had their healthy baby, I’ve had baby brain. So, I present you with my glossary of trade show terms about pregnancy and childbirth!
What’s Orange, Retractable, and 10% Less? Banner Stands!
BannerBug stands are manufactured in the USA and covered by an Unconditional Lifetime Warranty on the hardware. If the product fails, regardless of the reason, BannerBug USA will repair or replace it for free, for life.
7 Tips to Selecting Your Next Trade Show Space
Trade show exhibit booth space is assigned based on booth size and show seniority. Location is only one factor in selecting an ideal exhibit booth space Keep some distance between you and your competitors.