Short and Sweet EDS Video by Tim Patterson
Last week, Tim Patterson, aka the TradeshowGuy, created a three-minute video for his clients showing recent Exhibit Design Search updates. It’s concise, informative, and interesting. The video trifecta. Thought I’d share. Enjoy!
The Future’s So Bright — Reid Sherwood
I wanted to share with you all some news. Reid Sherwood, the Eastern Regional Manager, was offered a wonderful opportunity and is leaving Classic Exhibits on November 4, 2016. He’ll shift gears to the supplier side of the industry.
Gravitee Modular — Stack It High. Watch It Fly.
When I worked in retail, I knew it was the holidays when the corporate buyers would tell us to “Stack It High and Watch It Fly.” We would be told to “merchandise” product displays in the aisles, a no-no at any other time of the year.
10 Big Trade Shows in December 2016 and January 2017
These OUTSTANDING December and January trade shows are a hit. And like Ted Williams at the plate, you’ll want to keep your eye on the ball and knock it out of the park.
Your Exhibit Design Search Updates
Exhibit Design Search is a work in progress where new features are added without fanfare. They just appear. So what’s new in the past three months?
Kevin Schuhl, the Newest Addition to the Classic Design Department
We are excited to welcome Kevin Schuhl to Classic’s Design Department. Kevin brings an eclectic design background to our creative team, which he shares in his bio below.
Shared Knowledge University Fall 2016
Get ready. Classic’s Shared Knowledge University is just around the corner, November 14-15. Distributors who have attended SKU, many multiple times, know it’s an immersive two days into all things Classic Exhibits: products, processes, and people.
Contemporary, Affordable Charging Stations for Tradeshows and Events
Contemporary, affordable charging station furniture from Classic Exhibits, including bistro, coffee, and end tables. The tables have LED perimeter lights, laminate counter tops, and (8) USB ports. Add vinyl graphics for unforgettable branding. Perfect for tradeshows, events, or permanent environments like lobbies and lounges.
Event Marketer 2016 FAB 50 Honoree
In addition to this week being busy, it’s also been FABULOUS! Why you ask? Because for the fourth straight year, Classic Exhibits Inc. was honored as an Event Marketer FAB 50. The FAB 50 names the Top 50 Exhibit Fabricators in North America.
Our New Website Home Page
The new home page is beautiful, practical, and efficient. Our previous home page was focused on products and resources. The new site adds secondary layers showing our story, capabilities, and values. Anyone who visits Classic, whether for a tour, product preview, or Shared Knowledge University, realizes that the Classic Story is so much deeper than just our 1400 products.
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Reserve Time with Classic Exhibits at EXHIBITOR
We expect the Classic Exhibits booth to be very, very busy this year. And, we don’t want to disappoint anyone. By blocking out a time, you can request a meeting with a Classic employee during the show hours, for breakfast, or at the Hospitality Suite.
Please let us know if you would like to schedule time with a specific Classic person, and we’ll do our best to accommodate you. Simply click on the link below.
“Island I See You in All My Dreams”: Word on the Street — Feb. 4th thru Feb. 8th
With each New Year, there comes a rush of business for the upcoming spring shows, and this year has been no different. Except, for the number of Island Exhibits we are quoting and ultimately building. So far this year, we have had several islands ship every single week.
Classic Exhibits TOWN CALL This Tuesday — Join the Conversation!
Join us for Classic’s Quarterly Town Call Webinar on Tuesday, Feb. 12. There will be a review of 2012, predictions for 2013, and an overview product trends. Panelists include Kevin Carty, Mel White, Jim Shelman, Reid Sherwood, Jen LaBruzza, and Eric Albery (Eco-Systems Sustainable Exhibits). Expect a lively Q&A/Discussion with Distributors.
Reserve your seat today — https://www.gotomeeting.com/register/559525874
| February Exhibit Specials
Throughout the year, we feature some of our most exciting trade show designs at a special price or with bonus features. Click Here for the Exhibit Specials Gallery. See the specifics for each one in the Design Description.
Lasting Impressions: Word on the Street — Jan. 28th thru Feb. 1st
Mel and I often speak to new employees regarding their first impression — be it on the phone or in person. Sadly for some, the first impression is their “best,” and it’s all downhill from there. But for others, that first impression is meaningful, and every interaction, every contact thereafter continues to reinforce that positive connection.
The Classic Exhibits Facebook Page
You’re a regular reader of Classic’s Tradeshow Tales blog, and you joined the Classic Distributor Network on LinkedIn. But, you’re still not getting enough “Classic Time.” Well, who can blame you. Tune into Facebook. The Classic Facebook page shows a more relaxed view of Classic Exhibits and Classic Rentals.
March EXHIBITOR Magazine Ad — Sneak Peak
As you know, Classic Exhibits traditionally doesn’t advertise the “Classic Exhibits” brand. ClassicMODUL yes, but rarely, if ever Classic. This year, we decided to prime the pump for iPad Kiosks in preparation of EXHIBITOR2013. Below is the 1/2 page ad. We’ll also have a similar full-page ad in Exhibit City News.
Mi Casa es Su Casa: Word on the Street — Jan. 21st thru Jan. 25th
What It’s Like to Visit Classic Exhibits
While many distributors have visited us over the years, to review projects, for one-on-one training, for Shared Knowledge University, it sometimes slips my mind that many of you haven’t been to our facility. So, if you have haven’t been to the Classic shop before, you’re probably wondering what it’s like. Well . . . it’s impressive and it’s weird.
Recent iPad Kiosk Trends
Let me share iPad Kiosk sales from an unnamed Classic Distributor. Last week, I ran a report on this distributor focusing exclusively on iPad kiosk sales over the past four months. This distributor is primarily online, but one I suspect you don’t know. They fly under the radar.
2012 “State of the Company” Letter from Kevin Carty
2012 is in the books! The Oregon Ducks are the Fiesta Bowl Champs, and the Mayans left for the golf course rather than finishing their calendar.
The basics. Q1 and Q2 were huge for Classic Exhibits with increases of 19% over 2011. Summer started slower than usual, but finished OK leaving us at a 15% increase through 3 quarters. Then Q4. Oh Q4, how strange you were.
Trade Show Exhibit Specials — January 2013
Throughout the year, we feature some of our most exciting trade show designs at a special price or with bonus features.
When Optimism Wears Sensible Shoes: Word on the Street — January 7th thru January 11th
Happy New Year!
I know its a little late to say that, but truthfully it felt like the new business year did not start until January 7th. With Christmas and New Years on a Tuesday, many folks took extended vacations or worked shorter days. Be that as it may, we are here. 2013 is off and rolling. And I for one am glad.
“Can I Afford to Be Optimistic?” by Jay Goltz
Jay Goltz, a contributor to “You’re the Boss: The Art of Running a Small Business” in The New York Times asks himself, “Can I Afford to Be Optimistic?” For anyone working in a small business, you might enjoy his thoughts.
Exclusive E2MA Study about the Rising Costs of General Service Contractor Services
The E2MA (Exhibit and Event Marketers Association) has spent two years on a study that presents factual data about the rising costs of exclusive services provided by General Service Contractors. We’ve all “known this,” but now there’s a summary of actual facts and data that makes it real. No trend jeopardizes the full recovery and future of the trade show industry more than this.
The $445 iPad Kiosk Sale
Let’s start the year right! You know your trade show clients want an iPad to demo their products or website. Why not make the decision easy with an iPad Kiosk on sale? See the download options for this flyer at the bottom. To see all the iPad Solutions from Classic Exhibits . . . and there are a bunch with even more coming . . . Go to Workstations and Kiosk Gallery in Exhibit Design Search.