Women In Exhibitions (WIE) Breakfast at EXHIBITORLIVE
The 3rd Annual Women In Exhibitions Breakfast Event will be held at EXHIBITORLIVE in the Connection Zone, March 31, 2020, from 8-9:30 am.
Up Your Game February 2020 Newsletter
Do you remember when EXHIBITOR announced the 2020 date for EXHIBITORLIVE and you were puzzled by the late March date? We were, but now were delighted since it’s crazy busy at Classic Exhibits.
Final Post of EuroShop 2020 Photos. Over 80 Images.
Post #3 of EuroShop 2020 photos from Kevin Carty and Katina Rigall Zipay. And you didn’t even have to ask this time. Over 80 new photos.
Even More EuroShop 2020 Photos
Even more photos from EuroShop 2020 taken by Kevin Carty and Katina Rigall Zipay
Over 60 EuroShop 2020 Photos
Kevin Carty and Katina Rigall Zipay are in Dusseldorf this week at EuroShop 2020 taking and sharing photos from the multiple exhibit halls.
The 7 Truths about Renting a Trade Show Exhibit
Trade Show exhibit rentals are growing. Rapidly. And exhibit companies are trying to position themselves based on their individual strengths. Some rental-only exhibit companies are touting renting as the only solution. They say, “Why buy when you can rent? No more storage fees. You can change the display for every show. The cost is less.”
Up Your Game Newsletter — January 2020
The January 2020 Up Your Game Newsletter from Classic Exhibits with articles about Harold Mintz, EXHIBITORLIVE, Shared Knowledge University, and the Annual State of the Company Letter.
What to Look for in an LED Lightbox Manufacturer
Stroll through any airport, mall, event, or trade show and you’ll see hundreds of colorful LED lightboxes in every shape and size. Over the past few years, most have switched to backlit tension fabric SEG graphics. The reasons are obvious. Not only is fabric more durable than direct print graphics, but it’s also cheaper to ship and easier to maintain. And depending on the print process, the colors are vibrant and the details nearly photographic.
When to Purchase vs. Rent an Exhibit — Understanding Your Options
Rental displays have gone upscale and depending on the provider can be customized to meet almost any exhibitor’s marketing goals. They are basically indistinguishable from the purchase display across the aisle or your competitor’s new exhibit.
Annual State of the Company Letter 2019/2020 by Kevin Carty
Every January, we share highlights from the previous year and describe what you can expect this year in our State of the Company Letter.
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Recent Posts
Custom Charging Station with Programmable RGB Lights
Custom Charging Stations with Programmable RGB LED lights. This bistro-style table includes (8) USB ports, two electrical outlets, and perimeter LED lights. Note the graphic branding on the counter top.
This is a custom variation of the MOD-1432 Bistro Charging Station.
Design Monday — 560 Weeks and Counting
It’s been 10+ years, starting with April 18, 2005. This week represents the 560th weekly Design Monday with over 1300 individual designs. During that time, we missed a week here and there — usually on a holiday — but only 3-4 at most.
EDPA ACCESS 2015 Recap: Word on the Street — Dec. 7th thru Dec. 11th
2015 EDPA ACCESS was held at the Red Rock Hotel and Casino in Las Vegas. First, standing ovation to the ACCESS team for choosing one of the top three locations ever. For those unable to attend, I wanted to share a recap of this event, an annual favorite of mine.
EXHIBITOR People’s Choice Voting
Three years ago when EXHIBITOR announced the Portable/Modular Awards, we were delighted. These display categories deserved recognition for design excellence.
Tradeshow Marketing Video Series
Tim Patterson, aka The Tradeshow Guy, has released an excellent video series which highlights chapters in his new book — 14 Proven Steps to Take Your Tradeshow Marketing to the Next Level. The digital version is available free or you can purchase it at Amazon for $19.95.
25 Ways to Cut Costs at Your Next Trade Show
Trade shows often make up about a third of B2B marketing budgets, representing huge costs to wholesale distributors, manufacturers, and other B2B organizations. So how can you save money on your trade show exhibitions without sacrificing marketing impact? In this detailed webinar, trade show expert Mel White will provide 25 great strategies to get more from your trade show budget.
More Changes! Exhibit Design Search
Get a Distributor-branded Exhibit Design Search for your website. Only $300. We do the work. You get the credit. Give Jen, Reid, or Mel a call for more information.
SKU and Me: Word on the Street — Nov.9th thru Nov. 13th
Twice a year, we invite 30-40 distributors from around the country to learn about all things Classic Exhibits and several strategic partners. This past week was our Fall 2015 session.
Our “Shared Success” Values
At Classic Exhibits Inc., we believe that healthy relationships with employees,
suppliers, and distributors (and their customers) depends on Shared Knowledge,
Shared Responsibility, and Shared Innovation. We value honest communication,
transparency, trust, and hard work. We are committed to the Shared Success of all
stakeholders based on their contribution.
It’s Personal. Our New Custom Exhibit Gallery
We created Custom Exhibit Gallery on the Classic website, not in EDS. It’s very similar to our Retail Gallery and Graphic Inspiration Galleries. All are are meant to show you our full design and production capabilities.
Perfect 10 Promotional Materials
We love it when distributors re-purpose Classic’s marketing materials. This week, Atlantic Exhibits sent an email broadcast promoting Perfect 10 Portable Hybrid Displays. Not only is the P10 on sale thorough 11/27, but it also carries the 100-Day Return Guarantee. It’s the PERFECT One-two punch product as you head into the holiday season.
11 Printable Product Sheets from Classic Exhibits
Once or twice a week, we get a request for a printable handout for Sacagawea, Perfect, 10, Visionary Designs, etc. Most of the time, the distributor wants a simple one-page product summary to leave with their customer or as an email attachment. Rarely does the distributor ask for a large, multi-page brochure.
Is Your Display Supplier an Importer, an Assembler, or a Builder?
Recently, a distributor asked me about the capabilities of X, a trade show display supplier in our industry. We talked about X, which led to a conversation about A, D, and G. I realized after our call that the industry has shifted. The categories or labels we’ve always used to define exhibit suppliers/builders are no longer accurate.
‘ll Never Ask About Your Trade Show Display
It’s time to buy a trade show display. Unlike lawn mowers, cameras, or smartphones, there’s no Consumer Reports and your experience is limited. So, you do your research on the web, and if you are smart, you consult with a trade show exhibit professional. You ask the right questions about design, assembly, and how much it weighs. You even ask to see the warranty.
However, there are questions you won’t ask. How do I know? Because no exhibit manager has ever asked me these questions… and they should.
“Roll On Columbia, Roll On”: Word on the Street — Oct.5th thru Oct. 9th
Earlier this year, Classic Exhibits was awarded the contract to build an Interpretive Visitor Center for the Bonneville Power Administration (BPA) in Portland. A local design firm brought us the project. This past Wednesday, we were delighted to attend the Grand Opening of the Interpretive Center.