Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Will COVID End “Build & Burn” Exhibits and Events?

Will COVID End “Build & Burn” Exhibits and Events?

by | Feb 25, 2021 | , , ,

By Al Mercuro, Senior Account Director, Genesis Exhibits What is Build and Burn? In recent years there has been a movement toward minimizing waste in the exhibit and event industry, from minimizing printed materials to laying down carpet tiles that can be re-used. Nancy Zavada founder and president of MeetGreen, was thinking outside the box when she found a way to donate graphic murals from the...

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Removing Tariffs is the Key to Economic Relief

Removing Tariffs is the Key to Economic Relief

by | Feb 24, 2021 |

By Rob Cohen & Dasher Lowe & Kevin Carty The following is from an opinion article in the Washington Examiner. Reestablishing Economic Security President Biden took office last month and was tasked with bolstering an economy that has struggled with the devastating effects of the coronavirus pandemic for almost a year. With millions of people still unemployed due to the...

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6 Questions with Harold Mintz

6 Questions with Harold Mintz

by | Feb 8, 2021 | ,

Reprinted by permission. Original post 7/31/2015 by Optima Graphics. "Before I finished reading the first answer, I was grinning as I realized how much fun it was working with Harold. You can hear his voice as he tells it the way it was. By the answer to the sixth question, I was laughing out loud for real. I hope you enjoy it as much as I did." -- Gary Camarato 1. Tradeshow industry lore...

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Free 2017 EXHIBITOR Hall Pass from Classic Exhibits

Get a Complimentary Exhibit Hall Pass to EXHIBITORLIVE from Classic Exhibits. Code 4044. Click on the link or the graphic to register.

And while you are there, take a moment to vote for the Portable Modular People’s Choice Award. You can vote once a day until EXHIBITOR. Classic Exhibits has (5) finalists for the 2017 PMA, our most ever!

Holiday Greetings from Kevin (vlog)

Kevin shares his Happy Holiday vlog (I know. It just doesn’t sound right). He also discusses 2017 business trends, including predictions about corporate environments, Gravitee One-Step, and our internal expansion.

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (which sounds better to my ears).

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (somehow “vposts” that sounds better to my ears).

Portable Modular Awards Finalists

It’s that time of year. The 2017 Portable Modular Award Finalists were released, along with the People’s Choice Voting page. From it’s inception four years ago, Classic Exhibits has been a huge supporter because we believe that portable and modular exhibits deserve creative recognition.

Is It Too Early for 2017 Predictions?

Thanksgiving, Christmas, New Year’s Eve. Then 2017. Yes, it might be a little early for predictions, but we just completed our 2017 budget so the future has been on our minds for several months.

Here’s what our Magic 8 Ball tells us. Industry predictions from Kevin and Mel.

Shared Knowledge University Vlog by Kevin Carty

We wrapped up Shared Knowledge University last week. Another amazing group of attendees! There’s just something about SKU that sparks joy, delight, and the urge to sing kumbaya (at least silently). Kevin offers his take on SKU, EDPA Access, and several other topics in this vlog.

25 Classic Exhibits Tips — Final Day

The Past is Not a Predictor of the Future.

Just ask Nokia and Blackberry. But that doesn’t mean you can ignore it. So, let’s end on a happy note and chat about trends. Namely, what we’ve seen in 2016 that (we believe) will continue in 2017.

25 Classic Exhibits Tips — Day #4

You Love Your Children Equally. But you have a favorite, even if just a little. Yesterday, we talked about the Top 5. Today, we discuss five online children who deserve more love and attention.

25 Classic Exhibits Tips — Day #3

Finding the Right Tool is a Blessing. What tools do your fellow distributors use on the Classic Exhibits website? Here are the Top 5. Some may surprise you.

So which tools do your fellow distributors use on the Classic website? Here are the Top 5.

25 Classic Exhibits Tips — Day #2

Today, we stroll through the colorful history of our product names. We’ll even touch on the funky Classic Exhibits logo. Don’t scoff. It’s more interesting than you think.

25 Classic Exhibits Tips — Day #1

I’m a giver. What can I say? It’s who I am.

In the spirit of Thanksgiving, I thought I’d share 25 “Classic Tips and Insights” over the next week. Five per day. Some you may know. Others probably not. I promise to keep them short, sweet, and easily digestible.

Short and Sweet EDS Video by Tim Patterson

Last week, Tim Patterson, aka the TradeshowGuy, created a three-minute video for his clients showing recent Exhibit Design Search updates. It’s concise, informative, and interesting. The video trifecta. Thought I’d share. Enjoy!

The Future’s So Bright — Reid Sherwood

I wanted to share with you all some news. Reid Sherwood, the Eastern Regional Manager, was offered a wonderful opportunity and is leaving Classic Exhibits on November 4, 2016. He’ll shift gears to the supplier side of the industry.

Gravitee Modular — Stack It High. Watch It Fly.

When I worked in retail, I knew it was the holidays when the corporate buyers would tell us to “Stack It High and Watch It Fly.” We would be told to “merchandise” product displays in the aisles, a no-no at any other time of the year.