Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

February 2021 Fashion Events at the Orlando County Convention Center (Video)

by | Mar 4, 2021 | ,

MAGIC Pop Up, WWIN Showcase, and OFFPRICE co-located at the Orlando County Convention Center for the February 9-11 show dates. This video shows the steps that were taken to ensure that it was safe and reactions from attendees and exhibitors to these successful events. In an exceptional display of collaboration, this groundbreaking expo set a precedent for holding business events safely once...

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Will COVID End “Build & Burn” Exhibits and Events?

Will COVID End “Build & Burn” Exhibits and Events?

by | Feb 25, 2021 | , , ,

By Al Mercuro, Senior Account Director, Genesis Exhibits What is Build and Burn? In recent years there has been a movement toward minimizing waste in the exhibit and event industry, from minimizing printed materials to laying down carpet tiles that can be re-used. Nancy Zavada founder and president of MeetGreen, was thinking outside the box when she found a way to donate graphic murals from the...

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A Fun Video of EXHIBITOR 2017 with Classic Exhibits

If you were at EXHIBITORLIVE, you already know. It was amazing! So many upscale designs and clever promotions this year. We’ll share details in a future blog (once we fully recover), but we thought you might enjoy this fun video edited by Glenna Martin, our Graphic Design Manager. See anyone you recognize?

Kevin Schuhl — My First Six Months at Classic Exhibits

There are many things that I have done for more than six months. Many tangentially related to the design of trade show spaces and structures. For example, building scenery, painting sets, designing and producing environmental graphics. What I have not done (until now) is work for any organization for anywhere close to six months. As Ariel said in the Disney version of The Little Mermaid, it’s a whole new world.

Your Women in Exhibitions Meeting at EXHIBITORLIVE

Calling ALL women in the exhibition industry! The Women In Exhibitions (WIE) meeting will be held on Monday, March 13 at 5 pm at Mandalay Bay – Palm F, Level 3. Please join us as we network and build key relationships with other women in our industry.

EXHIBITORLIVE — Get the Skinny from Classic Exhibits

I don’t know about you, but we are delighted EXHIBITORLIVE is a bit later this year. It was a crazy January at Classic Exhibits, and February has already gotten even wackier with designs, quotes, and orders. Thanks for all the business.

So, what can you expect from Classic Exhibits at EXHIBITORLIVE? [All future references to the show will be “EL.” If I have to type all caps and then change LIVE to italics again, I will lose my friggin’ mind]. As a reminder, the show runs from March 12-16 at Mandalay Bay.

10 Big Trade Shows in March 2017

March can be a little crazy both in weather and in basketball. Not only do we have the “Luck o’ the Irish” working in our favor, but there are also some OUTSTANDING trade shows that month.

10 Big Trade Shows in February 2017

January was a slamming month for trade shows. February holds strong and makes us wanna say, “I Heart Trade Shows!” Here are 10 of the Biggest Shows in North America this month.

“Inclement” Weather Via the Aerial Tram and Oregon Zoo

You either love snow… or you don’t. I love snow and have no hesitation braving the elements either in a car or on foot. However, there is the reality of how cities handle winter weather conditions. Portland, “bless its heart” (as they say in the South), is ill-equipped to manage snowstorms. That’s not a criticism of PDX. We get so little snow that the capital investment would be silly. So rather than complain or grumble, let’s revel in the beauty. Here are two videos: one showing DT Portland via the aerial tram and the other at the Oregon Zoo.

2016-17 Design Insights by Katina Rigall (Vlog)

Katina Rigall, the Creative Director at Classic Exhibits, shares her perspective on 2016 and what to expect from the Design Department in 2017. It was challenging year with the loss of Mike Swartout, our long-time Design Director. Since last spring, the Design Department has added two experienced (and amazing) designers and a stable of contract designers.

Is Imitation the Sincerest Form of Flattery? Nope!

In the past month, our designs have been copied three times. Three clear examples, all very different in scope. Question: When do you throw up your hands vs. taking legal action to protect your intellectual property? Thought you might like to read what we decided to do in each situation.

Exhibit Design Search Tutorial Videos

Recently, a tech savvy Classic Distributor and friend created four Exhibit Design Search tutorials. These 2-3 minute tutorials cover: Exhibit Specials, Search, My Gallery, and Photo Galleries. You can find them in our Video Library and on YouTube, but I’ll make it even easier by posting them below. Enjoy and let us know your thoughts.

Free 2017 EXHIBITOR Hall Pass from Classic Exhibits

Get a Complimentary Exhibit Hall Pass to EXHIBITORLIVE from Classic Exhibits. Code 4044. Click on the link or the graphic to register.

And while you are there, take a moment to vote for the Portable Modular People’s Choice Award. You can vote once a day until EXHIBITOR. Classic Exhibits has (5) finalists for the 2017 PMA, our most ever!

Holiday Greetings from Kevin (vlog)

Kevin shares his Happy Holiday vlog (I know. It just doesn’t sound right). He also discusses 2017 business trends, including predictions about corporate environments, Gravitee One-Step, and our internal expansion.

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (which sounds better to my ears).

We would love to hear your thoughts about 2017 trends, and let us know if you enjoy these vposts (somehow “vposts” that sounds better to my ears).

Portable Modular Awards Finalists

It’s that time of year. The 2017 Portable Modular Award Finalists were released, along with the People’s Choice Voting page. From it’s inception four years ago, Classic Exhibits has been a huge supporter because we believe that portable and modular exhibits deserve creative recognition.

Is It Too Early for 2017 Predictions?

Thanksgiving, Christmas, New Year’s Eve. Then 2017. Yes, it might be a little early for predictions, but we just completed our 2017 budget so the future has been on our minds for several months.

Here’s what our Magic 8 Ball tells us. Industry predictions from Kevin and Mel.