Should a Custom Exhibit House Care about Portable and Modular Displays?
I can’t say I’ve ever heard that exact phrase, but I’ve heard many variations over the years. They include, “It’s my job to keep the saws turning.” Or, “We can’t be bothered with any job less than $100,000.” Or my favorite, “Why would I want to sell a $20,000 portable modular display when I could sell a $250,000 custom exhibit?”
Trade Show Marketing –Are You an Artist or a House Painter?
On your best days, you get to be an artist. It doesn’t matter if you’re in design, production, account management, sales, marketing, or even accounting. You soar on those days. And when the clock hits 5 or 6 or 10 pm, you walk out of the door with a smile.
Then there are days where none of us have the luxury of being artists. We’re house painters. Good house painters mind you, but ones where the colors, the canvas, and the guidelines are chosen by someone else, usually your client.
People’s Choice Voting Page
PMA People’s Choice Voting Page
Spring Savings are in Bloom at Classic Exhibits
Spring Savings at Classic Exhibits
Utilizing a Fabric Lightbox for Your Trade Show Display
Utilizing a Fabric Lightbox for Your Trade Show Display
Safety Dividers & COVID Dividers To Protect Your Team
Safety Dividers and Barriers
Classic Shared Knowledge Newsletter April 2022
The Classic Exhibit Design Friday Newsletter
Trade Show Design Support: Your Design Staff Will Thank You!
For any Design Department, it can be stressful when the busy season hits because design takes time. But if you are a Classic Distributor, we have a nifty solution that will save you save you time and close sales faster.
Your Guide to Exhibit Furniture Rentals
Earlier this week, a Classic Distributor sent me two rental furniture screen shots. As you may recall, we launched two Cort Furniture Rental Galleries in Exhibit Design Search about three weeks ago.
A Walk Around Natural Products Expo West
Natural Products West Expo
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Recent Posts
Classic Exhibits Corporate Profile in Exhibit City News
There’s a good chance you’ve heard of Classic Exhibits but don’t know all they do. Mel White, VP for marketing and business development, describes the Portland, Ore.-based company “as a chameleon that not only changes its colors, but also its shape. Repeatedly.”
SuperNova Tool-Less LED Lightbox Video
erNova; LED Lightboxes with SEG Fabric Graphics feature fast, tool-free assembly. The aluminum extrusion frames assemble with knobs, using both slide and corner connectors. Single and double-side lightboxes are available in standard and custom sizes.
There is No Such Thing as a Standard Wood Crate
No one builds better crates than Classic Exhibits.Our custom wood crates are fabric-lined and jigged to ensure your booth ships safe and secure. And not just the first time. Every time.
Up Your Game Newsletter ~ September 2019
Product launches can be terrifying, like our NEW SuperNova™ Tool-Less Lighboxes. Did we successfully communicate the features and benefits? Will customers embrace it? Will sales grow and how quickly?
8 Things Your Trade Show Display is Trying to Tell You
Everyone and everything has a story, including your trade show display. Many displays have seen things you haven’t, like the chaos of the marshaling area of a convention hall. You might want to listen to what your display has to say as you prepare for your next show.
Three Cool Features on Exhibit Design Search by The TradeshowGuy
Tim Patterson, a.k.a. The Tradeshow Guy and TradeshowGuy Exhibits, created this terrific video. In the video, he shows “Three Cool Things” on his branded version of Exhibit Design Search, like how to create a display gallery.
SuperNova Lightboxes: Adjustable Tablet Mount
Announcing the new MOD-1375 Adjustable Tablet Mount for iPad, Surface, and other tablets. The mounts are ideal for conducting surveys, lead retrieval, or simple web navigation. The mounts attach directly to the lightbox and can be positioned either inside or outside the LB frame.
Shared Knowledge University, Summer 2019 Video
Our proud SKU graduates enjoyed two days of intense sales, marketing, and design training along with hands-on product demos and presentations by Optima, CORT, Momentum Management, and Blue Pony.
Rental Exhibit Types: Rejects, Reruns, and Remarkables
There are Three Types of Trade Show Exhibit Rentals: Rejects, Reruns, and Remarkables. All rentals depend on the exhibit supplier’s inventory and willingness to customize. So what’s the difference?
How to Market Wireless Charging Stations
Plum Grove, a Classic Exhibits Distributor, recently sent an effective email promoting the InCharg wireless charging stations.
NEW Tool-Less SuperNova LED Lightboxes
Effective immediately, NEW SuperNova lightbox orders will include the tool-less option whenever possible, whether a standalone LB or a LB in a table top, inline, or island design. We estimate the new tool-less connectors reduce assembly by 80%.
Exhibit Design Search Boot Camp Webinar — Video Replay
Recently, I...
Westeros and Trade Shows: Meet Your Game of Thrones Characters as Exhibitors
Trade show exhibitors and Game of Throne characters have a lot in common. See which character you resemble as an exhibitor in this entertaining blog post.
How to Win the Hearts and Minds of Trade Show Attendees
Many exhibitors neglect to create an environment where attendees feel comfortable and want to spend time. Thankfully, it doesn’t have to cost an arm and a leg to win the hearts and minds of potential clients. Feed them. Give them a place to relax. And get them charged up!
Trade Show Installation & Dismantle Tips: Wasting Time = Wasting Money
As your National Trade Show Labor Service Partner, Momentum Management wants to help you save money during your trade show or event installation and dismantle. When it comes to saving money, it comes down to “time used” or “time wasted.”