As you know, we participate in EXHIBITOR primarily to meet with our Distributor Partners. In other words — YOU. And while end-users visit us as well and we pass those leads along after the show, we are committed to spending as much time as possible with our distributors.
My first job in the trade show industry was with a pop-up display manufacturer in the mid-1990s. By then, there were half a dozen major manufacturers.
The Classic Exhibits 2018/2019 Annual State of the Company Letter by Kevin Carty with news about training, new products, and industry trends.
You know the rules: #1. Never eat or drink in your trade show booth and #2. Don’t stare at your cellphone while on the show floor. It makes sense, mostly. But it’s 2018, Dude. There’s gotta be a middle ground
We did our math homework on Sacagawea Portable Hybrid Displays. The margins have gotten better, so we decided to (wait for it!) lower the prices.