We Love All Our Children But Some More Than Others
We shouldn’t have favorites when it comes to exhibit designs. But we do. And, of course, everyone has those designs they hold “near and dear.” We asked our five project managers to pick the five projects they liked best from 2014 that were featured in Past 5 Days. These were not necessarily jobs they worked on, but ones they loved on our Setup Floor.
There are lots of reasons to purchase a new exhibit. You may have an expanded trade show program or your company has a revised marketing focus. Or the style may simply be outdated. I won’t discourage you from buying a new display. That would be idiotic, since we design and build trade show displays.
But . . . that still doesn’t mean you should buy a new exhibit. Here’s why.
Recently, I attended half a dozen trade shows, mostly small regional events where 10 x 10 booths are the norm. These are the bread and butter events in our industry, the ones that don’t get much press compared to the big electronics, medical, and construction shows. There aren’t many large exhibits. Mostly banner stands, vinyl banner signs, tube and tension fabric displays, homemade exhibits, and the ever ubiquitous pop up display.
Here are a few suggestions on how to entertain yourself during any meeting. Your colleagues will appreciate your efforts; perhaps not during the meeting or that month but when they look back and reflect on all the years they spent cooped up like a chicken in a factory farm they’ll have a little chuckle.
If you are unfamiliar with the Microsoft line, here’s a long-term review of the Surface Pro 3 from by Ewan Spence at Forbes.com, published last week. It’s an excellent summary of its strengths and weaknesses. Like most Classic Distributors, you are undoubtedly being quizzed about tablets by your customers — Apple, Microsoft, and Android.
You either get it or you don’t. We live in a world where we expect people and companies to respond IMMEDIATELY. That doesn’t mean the problem has to be solved NOW or the question answered ASAP, but it does mean that it has to be acknowledged.