Sustainable Trade Shows: Eco-System Displays & Eco Display Options
Eco-friendly trade show displays
Your Guide to Exhibit Furniture Rentals
Earlier this week, a Classic Distributor sent me two rental furniture screen shots. As you may recall, we launched two Cort Furniture Rental Galleries in Exhibit Design Search about three weeks ago.
”re Serious.
It’s January. The trade show season is in full swing, and exhibitors are talking about new graphics, giveaways, and Las Vegas. I love this time of year… and to some extent, loath it. I get to hear exhibitors grumble about the cost of a display, poor leads, drayage, and their ROI. And, no matter how much we coach them, there’s always a few marketing managers who just don’t get it. They buy cheap, basic displays, don’t do any pre-show marketing, bring the wrong staff, and then take a cavalier approach to show leads. Their results suck and they wonder why.
Virtual Lunch Interview on Post-COVID Exhibit Design
Our HUGE thanks to Marlys Arnold from the Exhibit Marketers Cafe for the discussion with Mel White on Post-COVID exhibit design
COVID-19 and Rewriting the Rules of North American Trade Shows
The COVID pandemic also represents an opportunity for REAL CHANGE — for exhibitors, show organizers, general show contractors, and convention centers
Trade Shows Have an Image Problem
Trade shows have an image problem. And, it’s our fault. Now, when I say, “image problem,” I’m not referring to drayage, show regulations, display and booth space costs, or any of the other issues that been an open wound for years.