Wow! I can’t believe it has been six months since I joined the Classic Exhibits Family as the General Manager for Exhibits Northwest!
Where to begin… The Northwest is fantastically beautiful with postcard views in every direction. The folks here are down-to-earth, extremely health, and environmentally conscious. Professionally, my daily challenges haven’t changed very much, and the overall industry feel is more or less the same. Just like you, we use our experience to recommend the best exhibits and services to our customers.
I’m getting old, but not too old to learn from my mistakes. Over the past year, I’ve largely ignored printed sales collateral as a tool for Classic Distributors. That’s not to say we haven’t created high quality PDF’s (such as Tablet Stands and OTM Neo and Express Furniture), but they have been mostly promotional sheets, not product line sheets. My feeling was — It’s all online on the Classic website or in Exhibit Design Search.
When we introduced our newest Charging Stations at EXHIBITORLIVE, we expected them to do well. Our definition of “well” should probably change to “Yowsa!” They’ve been a big hit. As with any new product, there are questions so Kevin and Mel sat down for a casual Q&A video about the charging stations.
GES published their 2015 Trend Tracker Report where they list the Top 50 Trends in trade shows and events. The trends are divided into four categories: Budgeting and Planning, Marketing, Technology, and Design. It’s short — only six pages if you exclude the GES ad — and it’s worth sharing.
Earn GiftCards this summer from Classic Exhibits. The Gimme the GiftCard promotion includes all inline exhibits sold between May 18 and July 31. Classic Distributors earn $25 for every $1000 wholesale on inline orders. Choose from hundreds of retailers at www.giftcardmall.com. See details for an exclusions, such as rentals.
With over 1400 kits in Exhibit Design Search, some magnificent designs simply get lost in the shuffle. It happens… but it’s still sad. So we asked our experts — the project managers, designers, and territory managers from Classic Exhibits and Eco-systems Sustainable — to select designs they felt should get more “street cred.”
