Two Full Buckets of Exhibit Design Search Upgrades
Recently, we made multiple upgrades to Exhibit Design Search, which probably isn’t a big surprise. The upgrades fall into two buckets:
A Discussion about Personal Branding and Business Success
Recently, I asked Erica Dougherty, an Account Executive at Exhibits Northwest Seattle, about her strategy of personal branding. From the photos, you can tell it’s distinctive, creative, and memorable. It’s also genuine as you’ll discover in this delightful interview.
2018 EXHIBITOR Portable Modular Awards (PMA)
EXHIBITOR Magazine announced the finalists for the 2018 Portable Modular Awards this week. They also launched the People’s Choice Voting website where you can vote once a day for your favorite design (regardless of the category). We submitted five entries, and four were accepted as finalists.
Kevin Carty — Video Update October 2017
In this video vlog, Kevin shares his thoughts about fall business, Shared Knowledge University, Classic Rental Systems, and EDPA Access (in late November). It’s been an exciting fall season at Classic Exhibits with increased orders and a HUGE bump in custom builds.
Kevin Schuhl — My First Six Months at Classic Exhibits
There are many things that I have done for more than six months. Many tangentially related to the design of trade show spaces and structures. For example, building scenery, painting sets, designing and producing environmental graphics. What I have not done (until now) is work for any organization for anywhere close to six months. As Ariel said in the Disney version of The Little Mermaid, it’s a whole new world.
The Magical Middle of Trade Show Displays
Many exhibit houses and distributors devote nearly all their resources to low budget exhibitors (under $3000) or multi-national corporations. There’s nothing wrong with this approach, but it ignores the true sweet spot in our industry – The Middle.
These customers want value, quality, and most importantly, personalization in design and accessories. They
appreciate value-added resources such as consultation, reusable packaging, detailed setup instructions, and show services.