Distributor Showroom Special — OTM Portable, Brandable Furniture
Sacagawea Video — 7 Benefits + 1: Word on the Street — June 2nd thru June 6th
What’s the BIG Deal with Sacagawea?
As many of you have come to enjoy, every few weeks we showcase one of the displays passing through Production in a quick video. Sometimes it’s done by the Project Manager who worked on the project. Other times by either Mel or me.
I wanted to share a recent one with you: a) because it answers SO MANY questions about our best-selling hybrid line, and b) because Mel and Jeff (the dude behind the camera) did a terrific job on pulling this video together.
FREE Exhibit Design Search Webinar
Hit the Ground Running this Summer and Fall
On Wednesday, June 25, Classic Exhibits will offer a free Exhibit Design Search Tips, Tricks, and Techniques Webinar. Join us when we cover significant feature updates to EDS since the last EDS session, including an expanded My Gallery, Trade Show Tips, and the new Price Range tool.
If you haven’t attended an EDS webinar, you’ll learn how to streamline your sales and design process and turn prospects into orders. If you have attended an EDS webinar, discover even more features in EDS that will turbocharge your sales.
Mary Ann: Word on the Street — May 26th thru May 30th
hared Knowledge University Graduates Another AMAZING Class!
A little over a week ago, Classic Exhibits held the Spring 2014 session of Shared Knowledge University (SKU). To say that it was our nicest group ever is not an overstatement. IT WAS!
Taking It Up a Notch! — The “Classic Exhibitionists” Run for a Cause
Each year, a group from Classic Exhibits, our vendor partners, and friends raise money for Cancer Research/Awareness.
In the past, we have accomplished this through bike rides ranging from 75 miles – 100 miles. This year we are taking it to a whole new level!! We are going to run 199 miles!
Retail Displays Gallery: Word on the Street — May 19th thru May 23rd
Let me guess . . . you don’t view Classic Exhibits or ClassicMODUL as retail display builders? Quite honestly, I don’t blame you. We don’t design and build cardboard product displays. We never get orders for 1000 merchandising racks. No one comes to us for rounders or rolling clothing racks or 500 pieces of slatwall hardware.
29,363 Miles in 93 Days
I enjoy creating new concepts! It’s what I live for to be honest. All the trips I’ve taken as a representative of Classic Exhibits in 2014 have reinforced that passion: from Dusseldorf for EuroShop in February, to Vegas for EXHIBITOR in March, and now NYC for the FIT Exhibition Design thesis presentations.
Surface 2 & Surface 2 Pro Stands: Word on the Street — May 5th thru May 9th
Up until now, Classic Exhibits has bet heavily on the iPad tablet. You could say we’ve doubled down a few times. And, we’d be lying if we told you that it hasn’t been successful. It’s been crazy (the loading dock is overflowing with orders) successful.
RECENT Exhibit Design Search Updates (see the GIFs)
Your Branded Exhibit Design Search
Nearly every month, we push functional or visual changes to your branded Exhibit Design Search website. Some you may notice. Some you may not.
Do you want to know a secret? I’m a obsessed with EDS (OK, that may be the world’s worst kept secret). And I force Tony, Glenna, and everyone else at Classic Exhibits to share that obsession. If only there was a 10 step program for an EDS addict?
The Classic Exhibits Family is GROWING: Word on the Street — April 28th thru May 2nd
As we continue to grow and fine-tune manufacturing, we recognized the need to fine-tune our Customer Service/Project Management Department as well. Growth presents challenges, and anyone who has experienced rapid sales growth knows, you can wait and react or you can plan and perform.
Filter by Category
Filter by Year
Recent Posts
FAQ — Banner Stands
Banner stands are everywhere: retail stores, trade shows, conventions, churches, lobbies, and sporting events. I’m starting to think some folks even have them in their homes (“Bathroom — Third Door on the Left” or “Please Remove Your Shoes in the Family Room”). Still a little confused about your banner stand options? Me too! Here’s a quick FAQ about banner stands from Exhibit Design Search.
FAQ — Quadro S Pop Up Display
A few days ago we covered the FAQ’s for the Sacagawea Hybrid. Now, let’s review Frequently Asked Questions about the Quadro S Pop Up Display. To see the complete list, click on the FAQ button in Exhibit Design Search.
1. What is the difference between a Quadro S and a Quadro EO pop up?
FAQ — Sacagawea Portable Hybrid Displays
Several weeks ago, we added Frequently Add Questions to Exhibit Design Search. There are over 90 questions/answers in this FAQ database. Now, we aren’t foolish enough to think you’ll read them all in one sitting, although we’d be very flattered if you did. Instead, we’ll share samples in the Trade Show Tales blog over the next week or so. We know you read the blog. We have statistics to prove it!!
We’ll begin with the very popular Sacagawea Portable Hybrid Display System:
Word on the Street — August 30th thru September 3rd
It’s the kickoff of College Football Season! This weekend, homes, bars, neighborhoods, and stadiums will be filled with rabid fans who have been waiting for this weekend for eight plus months, waiting to see their favorite teams and/or Alma mater take the field for yet another season on the gridiron.
Shooting from the Hip — 13.10 (Making Customers Mad)
6 Surefire Ways to Tick Off Your Customer
No matter how long I’m in business, I am always amazed at the lengths some companies go to make their customers mad. I “get” the fact that you have to make money. I “get” the fact that the customer “ISN’T” always right (like we’ve been taught over and over again). HOWEVER, the customer is ALWAYS IMPORTANT! Here are a few surefire ways to tick off your customer.
‘s Quadro Pop-Up Special
Kevin Carty has lost his mind (again)! He’s decided to “break the bank” with an insane Quadro EO Pop-Up Special.
Here’s the deal:
* Purchase an EO-03 8 ft. or an EO-04 10 ft. pop up display.
* Receive an EO-01 table top for just $150 retail. That’s insane, frankly! The EO-01 retails for $950 msrp.
Word on the Street — August 16th thru August 20th
Perception vs. Reality
One of my best friends travels quite a bit for his job. We often joke about who travels more, but he has me beat by quite a distance. Approximately 30-32 weeks a year, he travels for his job. And most of his travel is to Events, Conferences, and Trade Shows. These can range from a small regional show in Alaska where he has a table top display to the industry hardware show in Chicago where he has a 20′ x 50′ island exhibit.
Exhibit Design Search — Super Cool New Features!
Announcing two new features in Exhibit Design Search (EDS).
Frequently Asked Questions:
We created FAQs for all the galleries in EDS. These questions are intended for end-users, but there’s beneficial information for distributors as well.
For example, here’s an example (from the Counters and Pedestals FAQ):
Jumping on the Bandwagon: Imports are the Problem!
It’s ALL their fault — those inexpensive imports of dubious quality. They are ruining the exhibit industry for everyone. How do we possibly compete?
If you shouted “Hurray!” or “You are SO Right my friend!” you’re going to find this article disappointing. It’s easy to blame imports.
Word on the Street — August 9th thru August 13th
It’s That Time of Year . . . .
I have been doing this for 16 years now . . . same company . . . same trends. I hope! 🙂
Mel and I both joke about how every year, even the most seasoned Tradeshow Pro’s tend to forget that the business goes dormant in June, July, and early August — Only to be reminded that it always ramps back up around the 15th of August.
Classic Exhibits Partners with NVP Exhibits in Australia
ortland, Oregon – Classic Exhibits Inc., a designer of portable, modular, and hybrid displays, has granted NVP Exhibits (Nouveau Productions) the exclusive distribution rights to Australia. Based in Sydney, NVP has representation in Canberra, Melbourne, Cairns, and Perth. As part of the distribution agreement, NVP added Exhibit Design Search to their website. Exhibit Design Search is Classic’s comprehensive exhibit design search engine with over 1500 designs, 2000 photos, and 43 trade show tips.
Shooting from the Hip — 12.10 (Old Fashion Hard Work)
Well, the dog days of summer are upon us. In Michigan that means upper 80’s and low 90’s and relative humidity about the same. But it also means that we are only a few days from football season.
13 Common Trade Show Mistakes
Mistakes happen whether you’re a newbie or a seasoned trade show veteran, but you can avoid the 13 Most Common Trade Show Mistakes by following this advice. So, let’s take a few minutes, while your competitors are reading about Lindsey Lohan or watching reruns of Jersey Shore, to super-size your trade show marketing skills.
1. Going to Big
Word on the Street — August 2nd thru August 6th
Information Overload Syndrome (I.O.S.) . . . Are You an Addict?
For about two years, I have been accused of being addicted to my Blackberry and my email. In response, I have told people they are crazy. After all, what’s wrong with being able to do your job on the move? It means less office time, more productivity, etc. etc.
Shooting from the Hip — 11.10 (Flying Displays)
This week has been a technology roller coaster. All that really means is that our server is/was having problems. Email was not working obviously, which leaves a traveling sales guy with a smartphone that only works as a phone. It seems almost pointless doesn’t it?