Surface 2 & Surface 2 Pro Stands: Word on the Street — May 5th thru May 9th

Trade Show Blog

Kevin Carty, VP Classic Exhibits

Kevin Carty, VP Classic Exhibits

Microsoft Surface 2 Stands

Up until now, Classic Exhibits has bet heavily on the iPad tablet. You could say we’ve doubled down a few times. And, we’d be lying if we told you that it hasn’t been successful. It’s been crazy (the loading dock is overflowing with orders) successful.

Now, that’s not to say that we haven’t welcomed Samsung Galaxy, ASUS, and countless other tablets. We have. But, you give the market what the market wants, and it’s been heavily skewed toward iPad tablets in trade shows, events, and retail.

We still believe the iPad will continue to dominate, but Microsoft has made impressive inroads with the Surface line. And corporate America loves Microsoft for lots of logical reasons. Heck, with a few exceptions, we are a Microsoft software-driven company. If you haven’t tried the Surface 2 Pro, then you haven’t seen the next generation of “all the bells and whistles” tablet. With an Intel processor, it runs the full version of Office (Word, Excel, PowerPoint, etc.). It’s impressive.

The Surface dimensions are different from the iPad. This required us to develop a secure enclosure with Surface-specific ports. In addition, it had to work with our patent-pending Swivel Stop mechanism, which seamlessly rotates between portrait and landscape.

MOD-1334_sur_aLastly, we didn’t want to confuse you by introducing another line of stand designs. We’re already the industry leader there. So, we adapted the existing designs, like the MOD-1333 and MOD-1338, to the Surface 2 tablets. Same wire management, same packaging, same graphic accessories, and most importantly, same ClassicMODUL aluminum extrusion quality. We’re still adding more renderings to the Surface line. So if you don’t see exactly what you want, please give us a call.

Whether your client is looking for something to use on the trade show floor, their next corporate event, or in the retail application, they’ll be amazed by the assortment and the quality. This already amazing solution now works for clients of all kinds, whether or not they claim to be connoisseurs of “Apple” flavored Kool-Aid or one of the other great flavors. 🙂

Hope you all are well. Have a great weekend with your families.

And a very special Happy Mother’s Day to the Moms out there! I hope your kids take good care of you on Sunday.

–Kevin
https://twitter.com/kevin_carty
https://www.linkedin.com/pub/kevin-carty/3/800/32a

p.s. Finally, Mother’s Day would not be Mother’s Day without a Special Mother’s Day Message from Mr. T.

[subscribe2]

Filter by Category

Filter by Year

Recent Posts

Best & Biggest Convention Centers in the US for Trade Shows

What are the biggest and best convention centers in the United States? And does overall size and location matter when it comes to a convention center? Unless you’re a trade show nerd (like me), you’ve probably never wondered if the Las Vegas Convention Center is bigger than McCormick Place in Chicago. Or if the Orange County Convention Center is in FL or CA?

10 Online Tools for Classic Exhibits Distributors

At a recent Shared Knowledge University, we reviewed ten online tools available to all Classic Exhibits Distributors. The attendees told us that these tools are invaluable to their sales, marketing, and customer service teams and are unique within the exhibit industry. 

Why Small Businesses Fail to Grow by Jay Goltz

Excerpt from the “Art of Running a Small Business.” Many, if not most, Classic Exhibits distributors fall into the small business classification as defined by the Small Business Administration. Small businesses have challenges that larger businesses do not.

Top 12 Trade Show Bad Habits

All animals, humans included, are creatures of habit. We learn how to survive, then follow those routines day after day. Trade shows are no different. Exhibitors and attendees find their safe space and get comfortable: same shows, same people, same message.

Your Trade Show Marketing in 2026

When it comes to trade shows, many exhibitors don’t have a detailed plan on how to market their company. They purchase a display, which they think is the key to a successful show. Your exhibit may be the star of the show but it’s only one element in a comprehensive strategy.

IMEX America Hosted Buyer Lounge (Condensed Version)

IMEX America 2025 brought together 17,633 participants, including more than 6,000 buyers from 75 countries, reinforcing the event’s position as a high-value marketplace for the global meetings industry. At the center of this ecosystem was the CORT Events’ Hosted Buyer Lounge, designed as a dedicated environment.

40 Weird Things You Do @ Trade Shows

Trade shows can be a strange world whether you are an exhibitor, attendee, or an industry insider. While many behaviors might seem normal to you as a member of the trade show community, others are downright bizarre to those who rarely set foot in a trade show hall.

Why Are Companies So Bad at Trade Show Marketing?

Some companiees will hint at it. Then there are the ones who are honest. They simply don’t understand trade show marketing. That’s not surprising. It’s rarely taught on the undergraduate or graduate level. At best, it’s mentioned in passing in a marketing textbook.

10 Things Zombies Can Teach Us About Tradeshow Marketing

Single-minded Focus. You may not appreciate their all-consuming desire to eat your flesh, but they are committed to the task. They let nothing get in their way, except an ax to the brain. Your next trade show will be wildly successful, if you make it a priority, not an afterthought.

10 Things To Ask When Renting Trade Show Furniture

Selecting trade show rental furniture is a critical step in your exhibit planning timeline and it should happen well before your move-in. Ideally, you’re confirming your exhibition rental furniture several weeks (if not months) in advance.

Exhibit Design Mistakes Most Companies Don’t Realize They’re Making

What one exhibitor views as an exhibit design mistake another may view as a brilliant strategy. For example, some companies contend that a hanging sign should only include the company’s name and logo. Others would insist that it include what the company does or the problem they solve. To be fair to both… It depends.

The Ultimate Guide to Trade Show Giveaways (2026 Edition)

When used wisely, trade show giveaways are an investment in your business. They serve as silent salespeople, promoting your company long after the trade show or sales event is over. If you are considering adding incentives to your marketing strategy, you are in luck.