Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Expressing Your Gratitude: Finding the Positive in 2020

Expressing Your Gratitude: Finding the Positive in 2020

“Feeling gratitude and not expressing it is like wrapping a present and not giving it.” —William Arthur Ward Back in October, we launched monthly Classic Conversations Groups as a way for Classic Distributors, Suppliers, and Partners to discuss common concerns. Each group includes 15 to 20 participants, who meet via Zoom or Teams for an hour each month. Kevin, Jen, Tom, Harold, Jim, and Mel...

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Katina Rigall Zipay Named EDPA’s Designer of the Year

Katina Rigall Zipay Named EDPA’s Designer of the Year

Katina Rigall Zipay was presented with the EDPA Designer of the Year Award at the EDPA ACCESS Conference in San Antonio on December. 2. The award acknowledges a “designer who works diligently to enhance the professional standards of experiential/exhibit designers, contributes their talents, creativity and personal time to bring innovation to experiential/exhibit design.” As the Creative Director...

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Recent Posts

25 Classic Exhibits Tips — Day #4

You Love Your Children Equally. But you have a favorite, even if just a little. Yesterday, we talked about the Top 5. Today, we discuss five online children who deserve more love and attention.

25 Classic Exhibits Tips — Day #3

Finding the Right Tool is a Blessing. What tools do your fellow distributors use on the Classic Exhibits website? Here are the Top 5. Some may surprise you.

So which tools do your fellow distributors use on the Classic website? Here are the Top 5.

25 Classic Exhibits Tips — Day #2

Today, we stroll through the colorful history of our product names. We’ll even touch on the funky Classic Exhibits logo. Don’t scoff. It’s more interesting than you think.

25 Classic Exhibits Tips — Day #1

I’m a giver. What can I say? It’s who I am.

In the spirit of Thanksgiving, I thought I’d share 25 “Classic Tips and Insights” over the next week. Five per day. Some you may know. Others probably not. I promise to keep them short, sweet, and easily digestible.

Short and Sweet EDS Video by Tim Patterson

Last week, Tim Patterson, aka the TradeshowGuy, created a three-minute video for his clients showing recent Exhibit Design Search updates. It’s concise, informative, and interesting. The video trifecta. Thought I’d share. Enjoy!

The Future’s So Bright — Reid Sherwood

I wanted to share with you all some news. Reid Sherwood, the Eastern Regional Manager, was offered a wonderful opportunity and is leaving Classic Exhibits on November 4, 2016. He’ll shift gears to the supplier side of the industry.

Gravitee Modular — Stack It High. Watch It Fly.

When I worked in retail, I knew it was the holidays when the corporate buyers would tell us to “Stack It High and Watch It Fly.” We would be told to “merchandise” product displays in the aisles, a no-no at any other time of the year.

Your Exhibit Design Search Updates

Exhibit Design Search is a work in progress where new features are added without fanfare. They just appear. So what’s new in the past three months?

Shared Knowledge University Fall 2016

Get ready. Classic’s Shared Knowledge University is just around the corner, November 14-15. Distributors who have attended SKU, many multiple times, know it’s an immersive two days into all things Classic Exhibits: products, processes, and people.

Contemporary, Affordable Charging Stations for Tradeshows and Events

Contemporary, affordable charging station furniture from Classic Exhibits, including bistro, coffee, and end tables. The tables have LED perimeter lights, laminate counter tops, and (8) USB ports. Add vinyl graphics for unforgettable branding. Perfect for tradeshows, events, or permanent environments like lobbies and lounges.

Event Marketer 2016 FAB 50 Honoree

In addition to this week being busy, it’s also been FABULOUS! Why you ask? Because for the fourth straight year, Classic Exhibits Inc. was honored as an Event Marketer FAB 50. The FAB 50 names the Top 50 Exhibit Fabricators in North America.

Our New Website Home Page

The new home page is beautiful, practical, and efficient. Our previous home page was focused on products and resources. The new site adds secondary layers showing our story, capabilities, and values. Anyone who visits Classic, whether for a tour, product preview, or Shared Knowledge University, realizes that the Classic Story is so much deeper than just our 1400 products.