Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

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Recent Posts

Up Your Game Newsletter — December 2019

Each year, Event Marketer Magazine selects the 50 Best Exhibit Builders. Otherwise known as The Fab 50. It’s a tough list to make, and we are delighted to be one of the honorees. It’s our fifth time!

Up Your Game November 2019 Newsletter

In January 2020, Classic Exhibits will introduce Symphony, a portable system with over 30 mix and match configurations, seamless graphics, and dramatic shapes.

Up Your Game Newsletter ~ October 2019

In this month’s Up Your Game Newsletter, we share videos, blog posts, and a 1960’s car ad from Classic Distributor Partners. In other words, something different.

Classic Exhibits Corporate Profile in Exhibit City News

There’s a good chance you’ve heard of Classic Exhibits but don’t know all they do. Mel White, VP for marketing and business development, describes the Portland, Ore.-based company “as a chameleon that not only changes its colors, but also its shape. Repeatedly.”

SuperNova Tool-Less LED Lightbox Video

erNova; LED Lightboxes with SEG Fabric Graphics feature fast, tool-free assembly. The aluminum extrusion frames assemble with knobs, using both slide and corner connectors. Single and double-side lightboxes are available in standard and custom sizes.

There is No Such Thing as a Standard Wood Crate

No one builds better crates than Classic Exhibits.Our custom wood crates are fabric-lined and jigged to ensure your booth ships safe and secure. And not just the first time. Every time.

Up Your Game Newsletter ~ September 2019

Product launches can be terrifying, like our NEW SuperNova™ Tool-Less Lighboxes. Did we successfully communicate the features and benefits? Will customers embrace it? Will sales grow and how quickly?

8 Things Your Trade Show Display is Trying to Tell You

Everyone and everything has a story, including your trade show display. Many displays have seen things you haven’t, like the chaos of the marshaling area of a convention hall. You might want to listen to what your display has to say as you prepare for your next show.

SuperNova Lightboxes: Adjustable Tablet Mount

Announcing the new MOD-1375 Adjustable Tablet Mount for iPad, Surface, and other tablets. The mounts are ideal for conducting surveys, lead retrieval, or simple web navigation. The mounts attach directly to the lightbox and can be positioned either inside or outside the LB frame.