I Heart Knobs — Magellan and Sacagawea Displays

I Heart Knobs — Magellan and Sacagawea Displays

Let me begin by saying, this is probably more information than you want to know about knobs. But . . . .

Effective immediately, Sacagawea and Magellan Hybrid Displays are “knobbier.” Don’t shake your finger at me, “knobbier” is the correct term. I should know . . . I invented it.

What’s the difference between a tool-less knob system, such as the Perfect 10 trade show display, and “knobbier” systems like Sacagawea and Magellan? Depending on the configuration, about 2 to 10 knobs.

Exhibit Renderings Rock . . . But Photos Rule!

Exhibit Renderings Rock . . . But Photos Rule!

The fastest growing segment in the trade show exhibit industry is portable hybrids. What are portable hybrids? Click on this link for an explanation, or simply click on the two photo gallery links below. These galleries show actual orders in Classic Exhibits Setup Area over the past six to nine months. It doesn’t include every portable hybrid ordered, nor does it show the other exhibit lines we manufacturer. If you are interested in seeing a more comprehensive photo gallery, we encourage you to visit P5D, our daily blog of photos (which goes back nearly four years). We think you’ll enjoy seeing how exhibit trends have changed from season-to-season and year-to-year.

Words of Wisdom from My Grandmother

Words of Wisdom from My Grandmother

In business, “Taking the Time” is a mindset. We all know it’s easier and less expensive to keep an existing customer than to acquire a new one. That fact has been drilled into our brain repeatedly. Yet, we devote most of our energy to chasing new customers or simply reacting to existing ones. What we rarely do is contact our existing customers. Put yourself in your customer’s shoes. When did you call a customer for advice about a product or service? How often do you send out surveys asking for feedback? Do you ever phone a customer just to ask how they are doing without launching into a sales pitch?

If Trade Show Exhibits Were Celebrities, They Would Be . . . .

If Trade Show Exhibits Were Celebrities, They Would Be . . . .

Banner Stands (cheap, attractive, but not always reliable): Tara Reid, Andy Dick, Paris Hilton, Lindsay Lohan

Custom Exhibits (talented, larger than life, mostly professional but occasionally temperamental): Meryl Streep, Orson Welles, Dame Judi Dench, Aretha Franklin

Overhead Tension Fabric Signs (highly visible and stretched tight): Joan Rivers

Table Tops (small, perky, occasionally cute): Kathy Griffin, Danny Devito, Herve Villechaize, Dakota Fanning,

Pop Up Displays (versatile, portable, and over-exposed): Hannah Montana, Jonas Brothers, John Mayer, Jennifer Aniston

Modular Exhibits (adaptable, upscale, but not custom): Denzel Washington, Anne Hathaway, Jimmy Stewart, Christopher Walken

Hybrid Exhibits (lightweight, re-inventing, contemporary): Johnny Depp, Robin Williams, Madonna, Tom Hanks

Green (eco-friendly but pushy): Ed Begley Jr., Al Gore, Sheryl Crow

Aluminum Extrusion Systems (durable, versatile, supporting role): Keith Richards, Alfre Woodard, John Tuturro, William H. Macy, Vivian Vance and William Frawley

Homemade Cardboard Display (barely functional, always tacky): Tom Arnold, Jon and Kate Gossling (but not the kids), Omarosa, Carrot Top

Vinyl Hanging Signs (last resort, unstable): Screech (Dustin Diamond) from “Saved by the Bell”