Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

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Recent Posts

‘s in a Name?: Word on the Street — Dec. 10th thru Dec. 14th

Over the past couple of years, one of my favorite things is when people outside of the Pacific Northwest tell me how much they love Sacagawea Portable Hybrid Displays from Classic.

Not only does it generate a sense of pride in our company, but it also just makes me laugh to be frank

Innovative iPad Solutions for Trade Shows, Events, and Retail Environments

You hit the jackpot! The iPad Kiosks shown below are cost-effective and well-designed iPad stands designed specifically for trade shows, events, and retail environments. They are lightweight, assemble fast, and include lockable security features. Most units have a clamshell frame that rotates effortlessly from portrait to landscape. There’s even a roll-able case. All ship from the USA.

EXHIBITOR 2013 — Other Places to Eat (from a Las Vegas local)

You gotta eat. You can eat cheap, which your stomach will regret later, or you can eat expensive, which your wallet will regret for weeks. It doesn’t have to be that way. Instead, why not truly dine, i.e. To eat a good dinner in good company and eat it slow

Shopping with Social Misfits at the Supermarket

No matter where you live, you’ll find yourself in a supermarket several times a week. Supermarkets reflect society, particularly regional differences. But how people behave in a supermarket is . . . well . . . “revealing.” I’m not going to point out regional differences, that would get me in trouble, but I will say that supermarkets are a mirror of how we treat others and how we view our social responsibilities.

CEIR Index: After Nine Quarters of Good News . . . Exhibitors are Cautious

In an article by Rachel Wimberly for the Trade Show News Network, she writes:

For the ninth quarter in a row, the trade show industry still is growing, according to the Center for Exhibition Industry Research’s latest CEIR Index, albeit at a slower rate in the third quarter of this year, with concerns over not only the looming fiscal cliff, but also the global economy.

‘re More Than You Think We Are: Word on the Street — Nov. 5th thru Nov. 9th

For the past two years, Classic Exhibits has pursued “alternative” markets such as retail, environments, events, etc. with our distributors. Our CNC production capability, skilled workforce, and ClassicMODUL aluminum inventory make these natural fits. This week, I want to share pictures and a video that show some of those projects. It’s our hope, quite selfishly, that your view of Classic will broaden.

What is the Deal with Hybrid Displays?

I challenge you to search Google for “Hybrid Displays” or “Hybrid Exhibits.” Five years ago, your search would turn up a handful of links. Now . . . Yikes a Momma! Hybrid Exhibits have gone from curiosity to mainstream for trade show exhibitors. But why?

Our Holiday Season Gift to You . . . SAVINGS!

SAVE 10% on all Rentals from Classic Exhibits through February 2013.

Need another reason . . . Offset your shipping costs by saving $100 on every $1000.

Review the complete line of rental solutions below or contact Jim Shelman (jshelman@exhibitsnw.com) for a rental solution designed to your specifications.

Classic Exhibits Town Call Meeting — Q3 Recorded Video

Every quarter, Classic Exhibits conducts a Town Hall Meeting with the Classic Distributor Network via GoToWebinar. In this meeting, we review sales and and design trends, new products, rental program changes, and industry news. The video is approximately 60 minutes.

In this Town Call, we also share our 2013 predictions, as well as details about our new iPad Kiosks and changes to Exhibit Design Search.

Amnesia or Arrogance: Word on the Street — Nov. 5th thru Nov. 9th

Has This Happened to You?

A person walks up to you at an event and says, “Hello, I am Robert. I am the VP of TooSee Displays.” All the while you are thinking, “We met six months ago. Does he not remember meeting me?”

I suppose it can happen to the best of us. But what if I told you this happened to me this week — for the 5th time with the same damn person! I kid you NOT.

Trade Show Garbage. Eco-friendly Solutions.

Our compliments to Smash Hit Displays for producing this graphic about waste from tradeshows and some smart solutions for reducing the overall volume. It can be as simple as recycling the waste, using recycled products, and making smarter decisions about your marketing materials. One additional “green option” is rental displays. Rental displays are ideal for exhibitors who are still deciding about how to optimize their trade show marketing or for those situations when a show requires a unique display solution.

Getting Over Ourselves: Word on the Street — Oct. 29th thru Nov. 2nd

In the aftermath of Hurricane Sandy, I wanted to share some poignant advice from Seth Godin this week. I hope our friends in the NE and Mid-Atlantic States are getting things back on track and are seeing some light at the end of the tunnel. Know that you have been and will continue to be in the thoughts and prayers of your Classic Family.

Four New iPad Kiosks from Classic Exhibits

We’re excited to announce four new iPad Kiosks at price points and shapes we’re sure you’ll love. We’re serious about iPad Kiosks and Stands with 14 unique solutions. Most feature our patent-pending “Swivel Stop” which allows you to switch from Portrait to Landscape mode with two fingers in two seconds. It’s that simple.