What to Do When Business is Slow!
Times like this call for an abundance of common sense. This is the opportune time to get to know your customers better and to build relationships. Why now? Because business is slow all over America. Use this time to get in the car and go visit your customers with mid-morning bagels or mid-afternoon ice cream snacks.
Introducing Sacagawea Portable Hybrid Trade Show Displays
The Sacagawea Portable Hybrid Series offers exhibitors contemporary hybrid design with aluminum extrusion and large format tension fabric graphics at a great price.
Contest Winners for “Defining Interconnectivity” Post
First of all I wanted to thank everyone who submitted entries describing "Interconnectivity." All were very pertinent and well thought out. Secondly, I want to announce the two winners who will receive a full conference pass to TS2 in Chicago: Valerie Danger from Nstein Delel Chaabouni from Dubai World Trade Center Congratulations to you both! I look forward to seeing you at TS2. As a reminder...
Word on the Street — June 8th thru June 12th
Everyday, if you are like me, you find yourself talking to your exhibit industry peers to see “what’s up” in their world and in our industry. So, at the recommendation of others, I am going to write about what I am hearing each week and post it every Friday by noon. I look forward to your comments and feedback.
Why Retail Managers Should Get More Respect
Are you a current or former manager in a retail business? Do you work in a clothing, shoe, or discount store? Are you managing an electronics, jewelry, or specialty shop? Stand proud. Chances are you don’t get much respect, but you should.
Defining Interconnectivity
By definition, interconnectivity is “to be connected with one another.”
The term interconnectivity fascinates me on a lot of levels ranging from my personal to my business life. So much so, that I have found myself looking for “the connectedness” of things recently. It has become somewhat of an obsession.
Search for Exhibit Photos in P5D — New Feature
P5D (Past Five Days) has been a permanent feature on Classic Exhibits website, and on all distributor versions of Design Search, since September 19, 2006. Over that time, we’ve made multiple incremental improvements. Today’s improvement is anything but incremental.
“New and Improved” ClassicMODUL Website
Introducing the “New and Improved” ClassicMODUL website (www.classicmodul.com). By far, the BIG BIG BIG improvement is to the “Our Line” section. There are now detail drawings of every extrusion and accessories. The products are organized into categories, and you can download DXF files for each one. In addition, there is now a search tool so you can find exactly the item you want in a flash. There are several other upgrades which you’ll have to discover on your own.
The Tradeshow Exhibit Rental Business is Booming
The exhibit rental business is booming. That shouldn’t surprise anyone. Exhibitors, both large and small, are looking for cost-effective ways to maintain their exhibit marketing on tight budgets. Renting a display makes sense for a variety of reasons, including cost, flexibility, storage and handling.
‘m an Idiot
Like most marketing managers, or any manager who understands his or her limitations, I rely on talented people, who are immersed in graphic design issues everyday. Not only do they understand the tools, such as Photoshop, Illustrator, or Quark, but they spend their days immersed in graphic design issues. They understand the nuances and the trends. They remind me that this color text on that background is unreadable and that I’ve created visual clutter and confusion in my effort to say and show too much. If I ask them to add a “star burst” with a price, they guide me to a more contemporary solution that doesn’t reek of 1980’s clip art.
Filter by Category
Filter by Year
Recent Posts
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.