Manufacturing is a Funny and Fickle Business
Manufacturing is a funny and fickle business. Products are designed, engineered, built, tested . . . then re-engineered, re-tested, and finally launched (hopefully to eager and admiring customers). Most companies do their best to get it right. They care about quality, especially on new products.
Word on the Street — March 22nd thru March 26th
Following Up on Trade Show Leads . . .
To be honest, I could almost just say “I was following up on leads” and you would get the gist of my week. But I will expand, while keeping it short, because I am still in full follow-up mode even this weekend.
First, I am going to gripe a bit. Like many of you, I attend a fair number of shows. Sorta comes with the job description. Although many are industry related, there are others I attend if I’m in the area or if I know we have built a display at that show. But I am going to pick on one show in particular . . . without naming it.
Common Marketing Mistakes Can Doom Successful Companies
Occasionally, we all need a not-so-gentle kick in the pants about Marketing. Kevin Renner, in an article appearing in the Portland Business Journal, reminds us that marketing is more than brochures, trade shows, and data sheets. Marketing with a capital “M” must be infused in the totality of the organization. Even something as simple as the company parking lot can make or break a deal.
I’d enjoy hearing your comments on this column.
https://portland.bizjournals.com/portland/stories/2010/02/22/newscolumn1.html
Preview the NEW Peek-a-Booth Video Cameras
As a dedicated reader of the Trade Show Tales Blog, you deserve something extra. No, not money, at least not this month, but we are announcing a new feature on the Classic Exhibits website called Peek-a-Booth. An e-broadcast announcement will be sent in a few days, but as a “Preferred Reader” you deserve a sneak peek (pun intended).
Word on the Street — March 15th thru March 19th
POST-EXHIBITOR 2010 — Thoughts and Comments
What a week!
We are back and in follow-up mode — especially after such a great show.
My trip to Vegas actually started the week before EXHIBITOR as I arrived on Thursday to attend GlobalShop. Also a very good show this year. Then I moved over to Mandalay Bay on Friday to setup our exhibit for EXHIBITOR. I don’t know about you, but I love getting to the floor when it opens the first setup day. It’s completely empty except for the staging of the semi’s and forklifts.
“Classic” Chippendales Video Compliments of Larry Crumlish
You may want to step back from the table in case you are eating. In fact, we strongly recommend that you wait at least an hour after eating before viewing this video. The images are VERY disturbing.
Our thanks to Larry Crumlish from InSource for sending us this Chippendale video and for his explanation:
Video Emails from Classic Exhibits at EXHIBITOR 2010
We thought you might enjoy these videos taken by Jeff Abramson from MaxYourImage. The first video shows a quick walk through of the Classic Exhibits booth and an update by Kevin Carty, VP of Sales about EXHIBITOR 2010. Kevin discusses attendance at the show and the Classic products featured in the booth, including rental display kits and silicon edge graphics.
And the Sacagawea Winner is . . .
Our thanks to everyone who attended the Classic Exhibits Hospitality Suite last night at Mandalay Bay. A special thanks to Gina Porcaro and Tim Bonesteel from Optima Graphics for serving as bartenders. The conspicuous tip jar may have crossed the line, but otherwise your skill at keeping everyone lubricated was accomplished with graciousness and finesse. And, in spite of Mel’s best efforts to provoke distributors and vendors alike, there were no fights.
Now the drawing . . . The winner of the Sacagawea Portable Hybrid Showroom Giveaway . . . . (the obligatory drum roll please!)
Word on the Street — March 8th thru March 12th
There are lots of articles about the benefits of renting vs. buying an exhibit, including this one on Classic’s website. But, I don’t recall ever reading an article that discussed the do’s and don’ts once a client has decided to rent. With over 20 years of experience managing rentals for clients, including the past five managing the Rental Program for Classic Exhibits, I’ve learned that decided to rent is the easy part. The hard part comes after the rental decision has been made. With all modesty, please allow me to share these tips from someone who has experienced his fair share of rental bruises over the years.
Cocktail Party Espionage at EXHIBITOR 2010
This Tuesday (March 16), Classic Exhibits will host our EXHIBITOR Show Hospitality Suite at Mandalay Bay in Las Vegas. There will be no awards, but there will be a bunch of very nice Classic friends and employees.
Filter by Category
Filter by Year
Recent Posts
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.