Sustainability is an important topic at Classic Exhibits and to our industry. However, to many folks, if given the choice between reading a report about “green” exhibit practices or getting a root canal without Novocain, they would choose root canal every time.
In this post, Jim Shelman, the GM of Classic Rental Solutions, shares details about their sales growth. To keep up with the growth, CRS has added staff, significantly increased its inventory, and streamlined its internal processes. CRS currently has 25 FT employees handling orders from Classic Distributor Partners.
Recently, the Exhibition Services and Contractors Association (ESCA) and the Experiential Designers and Producers Association (EDPA) released a comprehensive report called the Sustainability Guidance for Exhibition Stand Construction. You can read the full document as a flipping book.
The term “portable modular” is a slippery term. Probably 80-90% of the displays described as “portable modular” are rarely both. Those with both features are often compromised by complexity, poor quality, or the availability of accessories.
When it comes to smells, tastes, sounds, and all of our senses, we are driven by memories and primal instincts. Sensory marketing is a powerful tool for all types of events —whether it’s a trade show, supermarket, concert, or sporting event.