Kevin’s on his LIVESTRONG ride this weekend. As you read this, he’s either struggling to climb the final hill on his 100 mile ride (Sunday) or in bed with enough Motrin in his bloodstream to disorient an adult hippopotamus (Monday).
In his absence, we’ve collected two months of Recent Updates, Price Lists, and News about Classic Exhibits and ClassicMODUL into one convenient blog posting.
Manufacturing is a funny and fickle business. Products are designed, engineered, built, tested . . . then re-engineered, re-tested, and finally launched (hopefully to eager and admiring customers). Most companies do their best to get it right. They care about quality, especially on new products.
Occasionally, we all need a not-so-gentle kick in the pants about Marketing. Kevin Renner, in an article appearing in the Portland Business Journal, reminds us that marketing is more than brochures, trade shows, and data sheets. Marketing with a capital “M” must be infused in the totality of the organization. Even something as simple as the company parking lot can make or break a deal.
Our thanks to everyone who attended the Classic Exhibits Hospitality Suite last night at Mandalay Bay. A special thanks to Gina Porcaro and Tim Bonesteel from Optima Graphics for serving as bartenders. The conspicuous tip jar may have crossed the line, but otherwise your skill at keeping everyone lubricated was accomplished with graciousness and finesse. And, in spite of Mel’s best efforts to provoke distributors and vendors alike, there were no fights.
Now the drawing . . . The winner of the Sacagawea Portable Hybrid Showroom Giveaway . . . . (the obligatory drum roll please!)
In case you were wondering, we will be in Las Vegas at EXHIBITOR2010 from March 15-17. You can find us at booth #929, a 20′ x 30′ island. Just head left once you enter the hall and look for the pinwheel hanging sign with the distinctive (and always attractive) Classic logo.