“The Importance of Exhibitor Education” by Marlys Arnold

“The Importance of Exhibitor Education” by Marlys Arnold

Marlys Arnold, from Trade Show Insights, wrote a terrific blog this week about The Importance of Exhibitor Education. She based her comments on the recent CEIR Report, “How the Exhibit Dollar is Spent.”

I encourage you to read (or listen to) her post. Here’s a snippet:

“Earlier this month, the Center for Exhibition Industry Research (CEIR) released their report, “How the Exhibit Dollar is Spent.”

Quadro S Pop Up Assembly and Features Video

Recently, a Classic Distributor asked us to record a quick video showing the basic assembly and features of the Quadro S Pop Up Display. So a few days ago, we recorded this off-the-cuff and very casual video in our shop once everyone had left. You’ll quickly see why I never auditioned for any high school or college plays.

We thought we’d share it for anyone unfamiliar with the benefits and features of the Quadro S. My thanks to Jeff Garrett, our video guru, for turning a pile of @*!% into something mildly presentable.

The Fallacy of Running a Small Business

The Fallacy of Running a Small Business

Sales/Marketing, Finance, and Operations

Choose one. Just one. You’ll won’t be good at all three.

In a former life, I was a small business consultant for start-ups, mostly with technology companies and inventors. It was rewarding . . . and it was brutal. Nearly every day, I worked with entrepreneurs on their financials, marketing plans, and operations. Most were obsessive and deluded. They knew their product or service, but they struggled with long-term planning, raising capital, implementation, and customer service.

iPad Sneak Peek — Perfect 10 Pedestal with Swivel Stop Feature

Perfect 10 Pedestal with Swivel Stop iPad Mount

We don’t do this very often . . . but here’s sneak peek of a new product. It’s a P10 Pedestal with the patent pending Swivel Stop. It’s shown in portrait setting, but it easily swivels to the landscape mode with a quick twist. We are developing new uses for the Swivel Stop. These existing products already have the Swivel Stop feature: the iPad Kiosks MOD-1332, 1333, 1334, and the backwall extrusion mount MOD-1318.