Recently, we conducted Shared Knowledge University (SKU), our two day distributor training program. On the first day, we started the meeting by discussing “Shared Success” and “Shared Knowledge.” These philosophies serve as the foundation for our business, not only with distributors, but also with Classic employees and our suppliers. Shared Success and Shared Knowledge depend on honesty, trust, and respect. That starts with us. We do our best to work within those guidelines, but it would be naive to assume that every distributor views our business relationship as a partnership.
In this (informal) informational video, Mel White from Classic Exhibits reviews the company’s assortment of iPad solutions, including kiosks and backwall attachments. Prices vary from $129 to $679. To see the complete product line, visit the Workstations and Kiosk Gallery in Exhibit Design Search.
How new? It’s so new that it still smells like fresh programming code on a dewy spring day. Inhale and savor the crisp scent, my friend. It’s a new day in the land of Exhibit Design Search (EDS).
Marlys Arnold, from Trade Show Insights, wrote a terrific blog this week about The Importance of Exhibitor Education. She based her comments on the recent CEIR Report, “How the Exhibit Dollar is Spent.”
I encourage you to read (or listen to) her post. Here’s a snippet:
“Earlier this month, the Center for Exhibition Industry Research (CEIR) released their report, “How the Exhibit Dollar is Spent.”
Recently, a Classic Distributor asked us to record a quick video showing the basic assembly and features of the Quadro S Pop Up Display. So a few days ago, we recorded this off-the-cuff and very casual video in our shop once everyone had left. You’ll quickly see why I never auditioned for any high school or college plays.
We thought we’d share it for anyone unfamiliar with the benefits and features of the Quadro S. My thanks to Jeff Garrett, our video guru, for turning a pile of @*!% into something mildly presentable.
Choose one. Just one. You’ll won’t be good at all three.
In a former life, I was a small business consultant for start-ups, mostly with technology companies and inventors. It was rewarding . . . and it was brutal. Nearly every day, I worked with entrepreneurs on their financials, marketing plans, and operations. Most were obsessive and deluded. They knew their product or service, but they struggled with long-term planning, raising capital, implementation, and customer service.
