‘s: Word on the Street — May 14th thru May 18th

Trade Show Blog

Office Honey-Do's:

Word on the Street by Kevin Carty

Getting it Done in 75 Days (or Less)

It’s that time of year –mid-May– when at home or at the office, you find yourself tackling projects that have been accumulating in that “to-do” list. You know the ones! They start accumulating in mid-January when it’s too cold, but (we tell ourselves) we’ll get to them when we have a little more time.

In our business, this is the time of year when we start addressing and completing many of those projects. We do a lot of product development, strategizing, and investigative purchasing this time of year, but we also address nagging tasks and or ideas that have gone unattended. Our projects are comparable to that deck you mentioned to your wife back in January. Remember . . . the one you said you would build once the weather was better in June.

This year is no different, but sales this May are staying stronger than normal. But even at that, we are pressing forward with side projects and general clean-up. Without boring you with the laundry list, let’s just say it includes everything from re-organizing the racks, painting, rotating inventory, working with the local power company on new energy efficient plans, and renovating restrooms in the building. We’re even building in a shower for those employees who bike or run to work.

In June and July when sales are slowing, these projects allow us to keep our crew busy during months that otherwise they would be working shorter schedules. Even at that, we still have to plan around the heavy summer vacation schedules.

We are also working on re-addressing graphic dimension templates, refining our already stellar set-up instructions, and preparing for several new staff positions. You’ll hear more about these new positions in the next month, all of which will set the foundation for better customer service and additional services.

I wish we could enjoy the downtime a bit more, but I really appreciate the drive, diligence, and dedication of our entire staff to capitalize on these times. Ultimately it makes our lives easier when we are going 100 mph in August.

So, what are you doing this summer to make your business stronger this fall? What projects make the top of your office “Honey-Do” lists?

Be well and have a great week ahead.

–Kevin Carty

https://twitter.com/kevin_carty
 https://www.linkedin.com/pub/kevin-carty/3/800/32a

Filter by Category

Filter by Year

Recent Posts

Trade Show Sponsorship Ideas That Deliver Better Brand Visibility

For many companies, trade show sponsorships can elevate a brand’s visibility by creating touchpoints at the event and visibility beyond their physical exhibit footprint. In this article, we’ll discuss how trade show and event sponsorships can improve awareness, booth traffic, engagement, and lead generation.

Trade Show Logistics Checklist: Shipping, Storage, and Installation

When it comes to trade show logistics, ego and ignorance are expensive. Yes, you’ll learn from your mistakes over time, but you’ll waste considerable time and money along the way. An experienced exhibit partner can assist with design, production, packaging, and shipping.

How to Design a Trade Show Booth to Attract Attendees

Every trade show booth starts the same way: a room full of stakeholders with opinions. Someone loves a certain color. Someone wants the logo bigger. Someone saw a competitor’s booth last year and wants “something like that, but better.”

Why You Should Buy a High-Quality Banner Stand

Not everyone is looking for the lowest price. Some exhibitors want a high-quality banner stand that’s easy to use, reliable and built to last. BannerBug banner stands are made in the USA and backed by an unconditional lifetime warranty.

Trade Show Tips to the Beat of the 2010s

The two biggest mistakes regarding trade shows? People not planning ahead of time, and people not following up once they get home. Some people claim trade shows aren’t worth the cost — but if you don’t continue the relationships you start at shows, you haven’t fulfilled the potential of the show. No wonder some people get so stressed out.

Symphony Portable Modular PERFECTION!

Symphony is often described as a portable display, which is mostly true. It assembles without tools and ships in roto-molded cases, both features of portable systems. But the Symphony Portable Modular System is much more.

Trade Show Tips to the Beat of the 2000s

It’s exhilarating and tiring, and by the end of the trade show, you are ready to escape. Your own bed, your family, your car, your pets, your routine — everything you want is at home. But before you take off, be sure to wrap things up right. Check all the small things before heading out.

Trade Show Tips to the Beat of the 1990s

As a smart marketer, you attend as many trade shows as you can, all while managing the day-to-day operations of your business. Eventually, you may feel as if you’ve been everywhere. You may question if another one is worth it.