The middle is the sweet spot in trade show displays. I offers customers value, quality, and personalization through design and customization. Classic Exhibits understands the middle market better than any other manufacturer. We design and build mid-priced displays with features, shapes, and quality not found in lesser displays.
Charlie Shivel, a project manager in the Customer Service Department, discusses a custom Visionary Designs table top display. This table top was designed by Trina Broten, a Classic Exhibits Designer, to fulfill the specific marketing requirements of a distributor’s client. Charlie does a terrific job of keeping it short, sweet, informal, and informative. Well done Charlie.
Twice a year, we conduct an Exhibit Design Search webinar. The title always changes, but it’s always a Tips, Tricks and Techniques session on how to use EDS more effectively. Typically, I don’t record it because, well, I forget. I’d love to give you a better excuse, but I can’t. This time I remembered.
All Custom. More Than Modular.
One of the most overused terms in the exhibit industry is “custom modular.” Too often, it means, “At some point in the future if you purchase more components, you can transform this display into another size, but you’re unlikely to do it any time soon.”
However, when done well, it truly means “custom” and “modular.” Here’s an excellent display example, narrated by Charlie Shivel, a project manager at Classic Exhibits.
Event Marketer announced their 2014 Fab 50 Fabricators serving the North American event and exhibit industry. For the second year in a row (drum roll please . . .), Classic Exhibits was honored by the editors of Event Marketer and the analysts at the Event Marketing Institute.