Silicone Edge Graphics (SEG) as Wall Murals and Displays

Trade Show Blog

To Classic Exhibit and ClassicMODUL Distributors

We all know that floor space is limited in most of your showrooms. Yet, you need a way to show the clean, uncluttered look of Silicone Edge Graphics (SEG). Here’s a solution. Chances are you have wall space available, or you’ve finally decided to replace that motel art you bought at the State Fair back in 1983. Exhibits Northwest Portland, a division of Classic Exhibits Inc., faced the same dilemma. They were getting requests for SEG displays and frames, but only had a 1 ft x 1 ft frame to show how SEG slotted into the ClassicMODUL aluminum extrusion frame. Clients kind of understood the concept, but only vaguely.

So, they made two inexpensive investments. First, they purchased TSP 10 frames from ClassicMODUL and had SEG showroom graphics printed by Optima Graphics. Then they mounted these frames on the walls between their offices. They chose images familiar to their Northwest clients, i.e., scenic views of Oregon. See below.

Silicone Edge Graphics (SEG) Wall Murals

Next, they added a SEGUE Sunrise to their showroom. The Sunrise measures 7.5 ft and 7.5 ft, assembles without tools, and packs in a SEGUE Sunrise Trade Show Displayportable, roto-molded case. It allows clients to see how a large format silicone edge graphic maximizes the visual space by minimizing the visible extrusion. It gives them a starting point with SEG exhibits, whether they choose a SEGUE Sunrise or an island kit with extensive silicone edge graphics like the VK-5075.

At a minimum, we believe that every trade show distributor should have several wall mounted SEG murals. They will attract attention, have a functional purpose, and are an inexpensive and practical additional to your showroom.

Bottom line . . . Even though you cry whenever you glance at the portrait of “Baby Girl” in your lobby, even Baby Girl, the poodle who meant everything to you, would want you to move on with your life and replace the portrait with an SEG mural. Those flowers you place on her grave every month cost money!!! Time to sell a display.

–Mel White
https://www.linkedin.com/in/melmwhite
mel@classicexhibits.com

*********************************

Based in Portland, Oregon, Classic Exhibits Inc. designs and manufacturers portable, modular, and custom-hybrid exhibit solutions. Classic Exhibits products are represented by an extensive distributor network in North America and in select International markets. For more information, contact us at 866-652-2100.

Filter by Category

Filter by Year

Recent Posts

Trade Show Sponsorship Ideas That Deliver Better Brand Visibility

For many companies, trade show sponsorships can elevate a brand’s visibility by creating touchpoints at the event and visibility beyond their physical exhibit footprint. In this article, we’ll discuss how trade show and event sponsorships can improve awareness, booth traffic, engagement, and lead generation.

Trade Show Logistics Checklist: Shipping, Storage, and Installation

When it comes to trade show logistics, ego and ignorance are expensive. Yes, you’ll learn from your mistakes over time, but you’ll waste considerable time and money along the way. An experienced exhibit partner can assist with design, production, packaging, and shipping.

How to Design a Trade Show Booth to Attract Attendees

Every trade show booth starts the same way: a room full of stakeholders with opinions. Someone loves a certain color. Someone wants the logo bigger. Someone saw a competitor’s booth last year and wants “something like that, but better.”

Why You Should Buy a High-Quality Banner Stand

Not everyone is looking for the lowest price. Some exhibitors want a high-quality banner stand that’s easy to use, reliable and built to last. BannerBug banner stands are made in the USA and backed by an unconditional lifetime warranty.

Trade Show Tips to the Beat of the 2010s

The two biggest mistakes regarding trade shows? People not planning ahead of time, and people not following up once they get home. Some people claim trade shows aren’t worth the cost — but if you don’t continue the relationships you start at shows, you haven’t fulfilled the potential of the show. No wonder some people get so stressed out.

Symphony Portable Modular PERFECTION!

Symphony is often described as a portable display, which is mostly true. It assembles without tools and ships in roto-molded cases, both features of portable systems. But the Symphony Portable Modular System is much more.

Trade Show Tips to the Beat of the 2000s

It’s exhilarating and tiring, and by the end of the trade show, you are ready to escape. Your own bed, your family, your car, your pets, your routine — everything you want is at home. But before you take off, be sure to wrap things up right. Check all the small things before heading out.

Trade Show Tips to the Beat of the 1990s

As a smart marketer, you attend as many trade shows as you can, all while managing the day-to-day operations of your business. Eventually, you may feel as if you’ve been everywhere. You may question if another one is worth it.