‘s Green Initiatives: Word on the Street — May 16th thru May 20th
Classic’s Green Initiatives
So, you may be saying “well it’s about time!” But not so fast.
Over the past three to four years, we have witnessed a lot of companies jump, or should I say “belly-flop,” into the Green/Sustainable movement. In doing so, many have, quite frankly, looked foolish by attempting to make “Green” a marketing ploy rather than a responsible business plan. I’m sure you’ve seen many of the claims. My favorite was the exhibit company that claimed their lunchroom was a green initiative since many employees ate there rather than driving to a fast food joint.
Classic Exhibits Welcomes Display Supply & Lighting to EDS
Lighting and Exhibit and Electrical Supplies Galleries
Classic Exhibits Inc., a designer and manufacturer of portable, modular, and custom hybrid displays, announces the addition of Display Supply & Lighting’s (DS&L) products to Exhibit Design Search. Exhibit Design Search (EDS) is a comprehensive web-based search tool for trade show displays and accessories, and includes over 1400 displays, 2000 photos, and 50 trade show articles. Most Classic Distributors have branded versions of EDS on their websites.
Trade Shows as First Dates
Trade shows are like first dates, first meetings, or job interviews. Unless you have an ego like Donald Trump, these “firsts” scare the bejesus out of you. They should. No matter how well you prepare, the unknowns trump the knowns by a ratio of about 10,000 to 1. If you ever had a blind date, or even a first date with someone you’ve just met, you know that a date is about being the person you strive to be, not the person you are.
A Picture is Worth a Thousand Words: Word on the Street — May 2nd thru May 6th
A Picture is Worth a Thousand Words
This week, I was on the road visiting new and potential distributors for Classic and ClassicMODUL. Meeting with these folks reminded me of the power of photos in our business. Frankly, I take photos for granted since we take multiple shots of every display we build. I assume other manufacturers do the same thing. It makes sense. Photos document the order and serve as a convenient point of reference if there are questions once the exhibit arrives or several years later when the client wants to modify the design or reorder parts.
Who is Optima Graphics (and Why are We so Darn Shy)?
We Work Hard at Not Getting in the Way
Who is Optima Graphics? It’s simple, we are the wholesale graphics supplier to the trade show industry that helps you retain customers and grow your business. It sounds so mundane, but we listen to you, stay out-of-your-way, break the rules, provide you more time to sell, bring experience to your project and much more. Our behind-the-scenes business philosophy keeps your brand upfront with trade show consumers and keeps our brand out-of-sight. Think of Optima as an extension of your business, your own private factory. You sell exhibits, and we make sure you get those repeat sales from your client. Call us shy? I don’t know, some may refer to this approach as shymart. After all, you’re better at what you do, leaving us to focus on one thing — custom graphics.
Hiring a Project Manager — The 10 Essentials: Word on the Street — April 25th thru April 29th
Hiring a Project Manager — The 10 Essentials
Distributors who are looking to hire a project manager often ask me what Classic Exhibits considers the ideal qualities of an exhibit project manager. Here are 10 qualities we consider essential, in no particular order.
Exhibit Specials in May and June
It’s time for a Miracle or perhaps just a little MOR. In May and June, every Magellan Miracle, MOR, and Mirror kit is on sale. Save 10 percent on these already affordable portable hybrid displays. Choose from (24) 10 x 10 and 10 x 20 inline displays.
What’s not to like about these Classic Displays:
* Lightweight Aluminum Frame
* Easy Knob-assisted Assembly
* Large Format Tension Fabric Graphics
* Reusable Die-cut Foam Packaging
* Portable Roto-molded Cases with Wheels
* Counter, Pedestal, and Workstation Options
Click on the Exhibit Specials button in Exhibit Design Search to see the full assortment. The sale is effective immediately and runs through June 30, 2011. Have questions? Give us a call @ (866) 621-2100.
Word on the Street — April 18th thru April 22nd
Happy Easter!
Taking a week off from the typical Social Media entry. 🙂 But, I encourage you to view our newest product video on the SEGUE Sunrise. Very well done!
I hope you all had a great Easter Weekend with your family. And hopefully the EB left your little ones lots and lots of fun gifts and candy treats.
What Did We Learn from the Recession: Word on the Street — April 11th thru April 15th
It’s Been Over Two Years. What Did We Learn?
I’m curious what we/you learned over the past two years about our industry, your business, and our customers? Here are my thoughts. Please share your thoughts as well.
First, it goes without saying that the last two years have been hard: on people, our industry, as well as our customers. But it sure feels like we are all much stronger in so many ways. Here is what I feel I’ve learned:
SEGUE Sunrise Hybrid Display Animation
Our compliments to Mike Swartout, our Design Director, for another fantastic product animation. This time he put on his BIG BOY CREATIVE PANTS for the SEGUE Sunrise video.It’s excellent!
The SEGUE Sunrise Portable Hybrid is an affordable trade show exhibit designed as an alternative to a traditional pop up display. The aluminum frame assembles without tools using attached quick-turn knobs. The vibrant fabric graphics slot into the frame using a silicone edge beading.
Filter by Category
Filter by Year
Recent Posts
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.