10 Things We Probably Shouldn’t Tell You — #6

Trade Show Blog

#9. 10 Things We Probably Shouldn’t Tell You

For the next two weeks, we’ll share 10 Things We Probably Shouldn’t — one each day. Actually one, plus another one.  Enjoy!

Open and Airy

Open and Airy

#6.

Talented trade show exhibit designers are different (and sometimes a little scary). By nature, they are creative, resourceful, efficient, inquisitive, and even petulant at times. They have the uncanny ability to envision complex solutions with minimal instructions.  And while many of them are mentalists, like Kreskin, they are not psychics or mind-readers. They are good, just not that good. Want some practical advice on how to maximize a designer’s creative potential and minimize any peevishness (Hey, we’re human too)? Then we urge you to avoid the following “cotton candy” design instructions:

  • Open and Airy
  • Contemporary but Classic
  • Clean not Cluttered
  • Modern Looking but No Metal
  • Hi-tech
  • We’ll know what we want when we see it (Ugh?!!!!!!!)

Plus 1.

Our production manager is Jim, but that isn’t his real name. Ten years ago, our former production manager couldn’t pronounce “Yevgeniy,” so rather than learn to pronounce it, he simply decided that “Jim” was easier.  He’s been Jim ever since. We share this because it illustrates how our production team accommodates distributor requests (sometimes to a fault). If you want a Yevgeniy to be a Jim, then they’ll make it a Jim.

About Classic Exhibits

Classic Exhibits has been designing and building trade show exhibit solutions since 1993. We’ve been honored as an Exhibitor Magazine Find-It Top 40 Exhibit Producers and an Event Marketer Fab 50 Exhibit Builders multiple times. Along with numerous Portable Modular Awards. With over 250 Distributor Partners throughout North America, there’s a Classic representative near you.

Contact us today whether you need a durable hand sanitizer stand built to last, a rental display guaranteed to attract trade show attendees, or a custom 30 x 40 exhibit with all the bells and whistles. We’re not just different. We’re better.

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