| June 2022

Trade Show Blog

Classic Exhibits Shared Knowledge June Newsletter

The 20 Sales Tips in 20 Minutes Webinar with Harold Mintz.

According to Harold, “Back in the early 90’s I (Harold Mintz) was working for an exhibit manufacturer training salespeople around the country about the best way to sell to the live events industry. At the time, I had never taken a single course on how to sell. Never even read a book about it. I was simply winging it.  
 
Since then, I’ve worked with and learned from numerous sales professionals and trainers. Now, with over 30 years of both sales and sales training experience, I feel more than equipped to share some of the greatest hits I’ve picked up along the way.”
   
Date:  Wednesday, June 15. Please register ASAP as space is limited: https://lnkd.in/gXEQvPgJ

Feel free to pass the link along to anyone who would benefit from this webinar.

EXHIBITORLIVE

EXHIBITORLIVE 2022

Classic Exhibits booth at EXHIBITORLIVE
Booth #1219 at EXHIBITORLIVE

As Joe Friday from Dragnet used to say, “Just the facts ma’am.”

  1. If you are attending EXHIBITORLIVE, please visit us at #1219 (20 x 30). If you haven’t registered yet, use code #4044 for a free show hall pass.
  2.  We’ll have comfy chairs and games in our booth. Plus, a chance to win $300 towards a Symphony Portable Display order.  
  3. About the games… Have your photo taken in our booth and try to beat us a memory match contest. Oh yes… and some fun tchotchkes.  
  4. Classic Exhibits attendees will include Kevin Carty, Mel White, Jim Shelman, Jen LaBruzza, Katina Rigall Zipay, Harold Mintz, Kim DeStefano, and Glenna Martin.
  5. Finally, there’s only a few days left to vote on the People’s Choice Award. Click HERE to cast your vote, once a day until June 22.

Women in Exhibition Breakfast 2022 at EXHIBITORLIVE

Women in Exhibition Breakfast

WIE is hosting its Annual Breakfast Event at EXHIBITORLIVE. Tickets are on sale for $50, but you can save $10 by using discount code WIESPONSOR22. That’s just enough for a bottle of water in LV. Register NOW.

Location, Date, and Time:  Wednesday, June 22 from 8-10 am in the EXHIBITORLIVE Connection Zone.

Guest speaker, MaryCay Durrant, will share how women are uniquely positioned to take on leadership roles at this time, in ways that fulfill our desires for meaning, connection, health and prosperity.

If you can’t make it to the breakfast, please visit WIE in booth #1226, just a few feet away from Classic Exhibits. BTW – The WIE display is a Symphony if you want to take a peek.

EDPA Chapters Collide Social Event at EXHIBITORLIVE

EDPA Chapters Collide

  • When:  Monday, June, 20
  • Where:  Skyfall Lounge (Delano Hotel)
  • Time: 8-10 pm

We’re proud to be a sponsor of the EDPA Chapters Collide Social Event on Monday night. You are cordially invited to attend, but you’ll need to register in advance HERE. It’s a great opportunity rub shoulders with colleagues (not literally please), have a cocktail or two, and nibble on some tasty snacks. All are welcome!

Storage Ratee Comparisons

Storage Rates Comparison Chart

Ever wonder what others charge for storage? We did too, so we asked Classic Distributors to share their numbers. In exchange, we agreed to publish the data anonymously and by region. Only those who sent us their rates would receive the chart. They have since gotten a first draft.

The numbers are intriguing (to say the least) with a wide range in charges. In addition, some distributors charge by sq. ft and others by cu. ft. Others charge by crate or pallet regardless of the size.

If you would like to participate, contact Harold Mintz (harold@classicexhibits.com). Once you send us your detailed storage rates, we will add them to chart (anonymously and by region) and then provide you with a copy. We’re updating the chart in batches, so the next version will be available in mid to late July. Please send your rates within the next two weeks if you want to be included.

If you’ve ever wondered if you’re charging too much or too little for storage, you’ll want to get your hands on these Storage Rate Comparisons.

Budget Portable Displays
Budget Portable Displays

Budget Portables Gallery

Not every exhibitor needs a counter, monitor, storage, or even lights. Many just want an affordable display with fabric graphics and portable assembly. For those exhibitors, we have 33 attractive and modular solutions.

Budget Portables — a new gallery in EDS. This gallery includes a wide range of designs including curves, peaks, and rectangles. All with beautiful SEG graphics and Classic’s legendary quality and packaging.

What’s even better… Symphony accessories can easily be added. The client who “only wants” a backwall may also need a workstation, literature tray, or graphic header. Clicking on the Symphony Accessories Guide in the additional images makes choosing accessories easy. We’ve even included the price of a second set of graphics on the most basic kits.

Recent Posts

Top Technology Trade Shows and Exhibit Setup Tips

Technology companies understand that a successful trade show can boost their sales for the year. As a result, they take their trade show planning seriously. They develop a comprehensive strategy for their pre-show, show, and post show activities.

Hybrid Booth Layout Tips for Hardware & Software

In the days of yore, trade show exhibits were simple:  graphics, products, and lights. Today’s exhibits feature hybrid booth layouts blending hardware and software. This physical and digital combination creates both design complexity and marketing opportunities.

EuroShop 2026 Design Trends

Recently, Kevin Carty and Katina Rigall Zipay from Classic Exhibits attend EuroShop 2026 in Duesseldorf, Germany. While there, they posted two videos of their experience including exhibition design trends like colors, shapes, materials, and lighting

Small Booth Strategies for First-Time Fancy Food Exhibitors

Are you a first-time exhibitor at the Summer Fancy Food Show in NYC? Congratulations! The SFFS is a marathon of tasting, networking, and business deals, open only to qualified members of the food trade. Think retail buyers, distributors, chefs, and the press. Expect to see over 32,000 attendees, 2500 exhibitors, and 180,000 specialty food and beverages on display.

Booth Design Ideas That Help Biotech Brands Stand Out at BIO 2026

Are you an exhibitor or an attendee at BIO? If you’re an exhibitor, you’re probably wondering how individual biotech brands stand out at the BIO International Convention? The key is knowing your audience, creating a comprehensive strategy, and designing a stunning biotech booth design.

Trade Shows are a Journey. Send Sacagawea.

The Sacagawea Portable Hybrid Display is an American-engineered and built system designed for professional exhibitors. It’s meant to last for years, look amazing, and setup fast from the first to the fiftieth show. No compromises.

Introducing the New Classic Website!

Good websites are never fully done. They evolve… and the new Classic website makes changes much easier. So, if “stuff” moves around or we add new features, it’s because we’re antsy about the status quo at Classic Exhibits. Which shouldn’t surprise you.

What Makes a Good Trade Show Booth?

When it comes to creating a good trade show booth, you are in luck. The booth design is the fun part for most exhibitors. You get to work with an exhibit designer who has your trade show goals and budget, along with an understanding of your customers, your culture and your branding. While the question “What makes a good trade show booth?” depends on the exhibitor, there are commonalities to every good trade show exhibit. We’ll explore those similarities in this article.

More Mix & Match Rentals from Classic Rental Solutions

About a month ago, we launched Classic’s Mix & Match Rental Guide as a tool to streamline the rental decision process with a comprehensive set of towers, counters, lightboxes, and kiosks. This “smarter not harder” approach was intended to make your job easier.

Our Membership in the Xperiential Marketplace

Classic Exhibits announces our membership in Xperiential Marketplace (XM), an innovative buying and education group for the exhibit industry. XM was founded by two industry veterans, Jason Weddle and Rob Cohen with a mission to unlock savings, create stronger partnerships, and increase growth.

The Power of a Branded Trade Show Exhibit: Strategy + Examples

Marketing professionals and exhibit designers know how to create a branded trade show exhibit that attracts traffic to the booth and maximizes the attendee’s experience. It starts with understanding the brand’s identity and creating a detailed strategic plan for the trade show.